On its First Celebration... Saudi Green Initiative Enhances Planet Protection

The initiative seeks to protect the environment and improve the quality of life in the country. (Asharq Al-Awsat)
The initiative seeks to protect the environment and improve the quality of life in the country. (Asharq Al-Awsat)
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On its First Celebration... Saudi Green Initiative Enhances Planet Protection

The initiative seeks to protect the environment and improve the quality of life in the country. (Asharq Al-Awsat)
The initiative seeks to protect the environment and improve the quality of life in the country. (Asharq Al-Awsat)

In line with a decision by the Saudi government, March 27 of each year has been designated as an official day to celebrate the Saudi Green Initiative, which aims to chart a path for Saudi Arabia and the region in protecting the planet.

The initiative, launched by Crown Prince Mohammed bin Salman in March 2021, oversees the implementation of a sustainable, long-term climate action plan that supports Saudi Arabia’s ambition to achieve the goal of zero neutrality by 2060 through the circular carbon economy, and accelerate transition towards a green economy.

The initiative embodies the vision of Prince Mohammed, Crown Prince, Prime Minister and Chairman of the Supreme Committee for Green Saudi Arabia, to confront the challenges of climate change, improve the quality of life, protect the environment, and advance sustainable innovation for the benefit of future generations.

Leading role

Riyadh plays a pioneering role in reducing the effects of climate change and carbon emissions, given its rich resources and experience in managing global energy stability. According to experts and specialists, Saudi Arabia is qualified to lead a new era of climate action and contribute significantly to global efforts to reduce carbon emissions.

During the meeting of Arab ministers concerned with climate affairs in Riyadh in October, Saudi Minister of Energy Prince Abdulaziz bin Salman stressed that responding to the challenges of climate change was a shared responsibility.

He explained that each region has its own environment that requires different means and implementation mechanisms to deal with this challenge, emphasizing the importance of four axes, namely adaptation, mitigation, financing, and global effort.

The minister also underlined the vital role of young men and women in responding to the challenges of climate change, by developing solutions and innovations and participating actively in decision-making.

Consolidating interest

Abdul Rahman Al-Fadhli, the Saudi Minister of Environment, Water and Agriculture, said on his personal account on X that the Council of Ministers’ decision to designate March 27 as an annual day for the Saudi Green initiative represents a “consolidation of the leadership’s interest in environmental issues locally and internationally” and “supports the Kingdom’s approach to leading the green era, and ensuring a more sustainable future for the next generations.”

For his part, Majid Al-Hogail, Minister of Municipal and Rural Affairs and Housing, said Saudi Arabia will continue “our journey to enhance the prosperity of our cities and raise the quality of life,” adding: “Our ambitions are great. We are always capable of achieving them.”

Many government agencies are expected to organize events to mark the Saudi Green Initiative Day and highlight their efforts in reducing carbon emissions, increasing afforestation and protecting land and marine areas.

The Ministry of Environment said that 43 afforestation projects have been launched as part of the Saudi Green initiative to achieve the goal of planting 10 billion trees inside Saudi Arabia, and 40 billion trees throughout the region, and rehabilitating degraded lands.

This will ultimately reduce carbon emissions around the world by 2.5 percent, the ministry told Asharq Al-Awsat.

77 different programs

Since the announcement of the Saudi Green Initiative, 77 different programs have been launched to support these goals and drive sustainable growth, with investments worth more than SAR700 billion.

Saudi Arabia has transformed its commitments into concrete actions by uniting the efforts of the government and private sectors and promoting opportunities for cooperation and innovation. It is also moving towards achieving its national climate ambitions and supporting global goals in this framework.

43 afforestation initiatives

The 43 afforestation initiatives aim to plant about 400 million trees by 2030.

The official spokesman for the Ministry of Environment, Water and Agriculture told Asharq Al-Awsat that these initiatives have contributed until the third quarter of 2023 to planting 43.9 million trees in various parts of Saudi Arabia, and reclaiming 94,000 hectares of degraded lands, achieving a 300 percent increase in production capacity to reduce carbon emissions, and more than 8 gigawatts in production capacity for renewable energy projects.

Biodiversity

In order to strengthen and enhance biological diversity, restore the local natural environment, and increase the percentage of protected areas to more than 30 percent of the total land area in Saudi Arabia, the Ministry said that work is underway to implement four initiatives that will contribute to increasing the percentage of protected terrestrial areas to more than 21 percent, and the percentage of marine protected areas to more than 26 percent by 2030.

Moreover, since the launch of the Saudi Green initiative, 1,669 endangered animals, such as the Arabian oryx, sand gazelle, and ibex, have been resettled in the Kingdom’s natural reserves, where they help enhance biodiversity.

Community participation

The initiative called on all members of Saudi society to participate in the activities of the first edition of the Saudi Green Initiative Day. The Ministry’s spokesman, Saleh bin Abdul Mohsen bin Dakhil, confirmed “a great demand by members of society to participate in the afforestation initiatives taking place in various parts of the country.”

He said that more than 150,000 volunteers have registered to participate in these projects over the past two years, adding that this number is expected to double.

Remote Sensing

With regards to new agricultural technologies that have been utilized within the framework of sustainable solutions that preserve the environment, the Ministry of Environment launched a program for remote sensing and artificial intelligence technologies to study the reality of vegetation areas and contribute to achieving afforestation goals.

Advanced technologies support tree planting efforts in hard-to-reach areas, by identifying suitable sites for planting them, studying the nature of the soil and plant species, and monitoring the movement of sand.



Shark Mauls Boy in Sydney Harbor

 This photo shows an aerial view of Bondi Beach and Sydney Harbor as seen from a plane flying over Sydney on January 14, 2026. (AFP)
This photo shows an aerial view of Bondi Beach and Sydney Harbor as seen from a plane flying over Sydney on January 14, 2026. (AFP)
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Shark Mauls Boy in Sydney Harbor

 This photo shows an aerial view of Bondi Beach and Sydney Harbor as seen from a plane flying over Sydney on January 14, 2026. (AFP)
This photo shows an aerial view of Bondi Beach and Sydney Harbor as seen from a plane flying over Sydney on January 14, 2026. (AFP)

A shark mauled a boy swimming in Sydney Harbor on Sunday, leaving him in critical condition with serious leg injuries, authorities said.

The predator bit the boy, believed to be about 13 years old, during the late afternoon off Shark Beach, New South Wales state police said.

"The injuries are consistent with what is believed to have been a large shark," police said in a statement.

Officers pulled the boy from the water off the harbor beach within minutes of being alerted to the incident, police said.

They gave the boy first aid for "serious" leg injuries while he was aboard a police boat, applying two medical tourniquets.

Paramedics transported him to Sydney Children's Hospital, where he was said to be in critical condition.

"Swimmers are advised to avoid entering nearby waters at this time," police said.

Shark Beach, in Sydney's eastern suburb of Vaucluse, was closed and police evacuated nearby beaches in the harbor, the state government said.

Wildlife experts were working to identify the shark species involved, it said in a statement.

"This is a tragic shark attack on a young boy having a swim on a Sunday afternoon near a harbor beach in Sydney's east," New South Wales Agriculture Minister Tara Moriarty said.

"Our thoughts are with the young boy and his family. I understand there were also other young people with him at the time of the attack, our thoughts are also with them."

There have been more than 1,280 shark incidents around Australia since 1791, of which more than 250 resulted in death, according to a database of the predators' encounters with humans.

Increasingly crowded waters and rising ocean temperatures that appear to be swaying sharks' migratory patterns may be contributing to a rise in attacks despite overfishing depleting some species, scientists say.

A great white shark mauled surfer Mercury Psillakis to death at a popular northern Sydney ocean beach in September.

Two months later, a bull shark killed a woman swimming off a remote beach north of Sydney.


Social Media Addiction's Surprising Challenger? Anti-doomscrolling Influencers

A 13-year-old boy poses at his home as he looks at social media on his mobile phone in Sydney on December 8, 2025.  (Photo by Saeed KHAN / AFP)
A 13-year-old boy poses at his home as he looks at social media on his mobile phone in Sydney on December 8, 2025. (Photo by Saeed KHAN / AFP)
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Social Media Addiction's Surprising Challenger? Anti-doomscrolling Influencers

A 13-year-old boy poses at his home as he looks at social media on his mobile phone in Sydney on December 8, 2025.  (Photo by Saeed KHAN / AFP)
A 13-year-old boy poses at his home as he looks at social media on his mobile phone in Sydney on December 8, 2025. (Photo by Saeed KHAN / AFP)

It’s simple to accidentally become entranced by an endless loop of videos on Instagram or TikTok. But sometimes, that mindless scroll is interrupted by a reminder that what you thought was a 10-minute break spent on your phone was closer to 30 minutes.

Olivia Yokubonis, armed with a kind voice and scientific research, often pops up in feeds on social platforms, gently reminding viewers that they might not remember the video they saw two videos before she appeared on the screen.

Yokubonis is a content creator who goes by the name Olivia Unplugged online, making videos to combat overuse or mindless use of social media. For the most part, people who view her videos welcome the disruption from the endless loop of content, treating it as a wake-up call to get off their phones. Other times, they are snarky, The Associated Press said.

“People will comment and they’ll be like, ’Oh, (it’s) ironic that you’re posting. And I’m like, ‘Where else am I supposed to find you, Kyle? Outside? You’re not outside. You are here, sitting here,’” she said. “For us to actually be seen, we have to be where people are.”

Yokubonis’ content responds to the feeling many people have, that they spend too much time on social media or apps.

“Most people have no clue how much time they spend on social media,” said Ofir Turel, a professor of information systems management at the University of Melbourne who has been studying social media use for years. Through his research, Turel found that when he presented people with their screen time information, they were practically “in a state of shock” and many people voluntarily reduced their usage afterwards.

Yokubonis is part of a growing group of content creators who make videos encouraging viewers to close out the app they’re on. Some are aggressive in their approach, some more tame; some only occasionally post about social media overuse, and some, like Yokubonis, devote their accounts to it.

She works for Opal, a screen time app designed to help users “reclaim their focus,” she said, but those who engage with her content might not have any idea she is working for the company. Brand logos, constant plugs to download the app and other signs of branding are almost entirely absent from her page. “People love hearing from people,” she said. Millions of views on her videos point to that being true.

“It’s a fine line and a balance of finding a way to be able to cut through that noise but also not adding to the noise,” she added.

Ian A. Anderson, a postdoctoral scholar at California Institute of Technology, said he finds this kind of content interesting, but is curious whether it's disruptive enough to prompt action. He also said he wonders whether those with the strongest scrolling habits are “thoughtless about the way (they're) intaking information.”

“If they're paying full attention, I feel like it could be an effective disruption, but I also think there is a degree to which, if you are really a habitual scroller, maybe you aren’t fully engaging with it,” he said. “I can think of all sorts of different variables that could change the effectiveness, but it does sound like an interesting way to intervene from the inside.”

With billions of active users across TikTok, Instagram, YouTube and other social media platforms, talk of cutting down on screen time is perennial, as is the idea of addiction to social platforms. But there’s tremendous disagreement over whether social media addiction actually exists.

Is social media “addiction” real? Researchers, psychologists and other experts agree some people spend too much time on social media, but the agreement tends to stop there. Some researchers question whether addiction is the appropriate term to describe heavy use of social media, arguing that a person must be experiencing identifiable symptoms, like strong, sometimes uncontrollable urges and withdrawal, to qualify as addiction. Others, like Turel, acknowledge the term seems to resonate with more people and is often used colloquially.

Anderson said he recognized the prevalence of casual mentions of being addicted to phones and was curious to see if that talk was “benign.”

A recent study of his suggests the debate extends further than academic discourse. In a representative sample of active Instagram users, Anderson found that people often overestimate whether they are “addicted” to the app. On a self-report scale, 18% of participants agreed that they were at least somewhat addicted to Instagram and 5% indicated substantial agreement, but only 2% of participants were deemed at risk of addiction based on their symptoms. Believing you are addicted also impacts how you address that issue, Anderson said.

“If you perceive yourself as more addicted, it actually hurts your ability to control your use or your perception of that ability and makes you kind of blame yourself more for overuse,” Anderson said. “There are these negative consequences to addiction perception.”

Cutting down on screen time

For those looking to curb their social media habits, Anderson suggests making small, meaningful, changes to stop from opening your social media app of choice. Moving the app’s place on your phone or turning off notifications are “light touch interventions,” but more involved options, like not bringing your phone into the bedroom — or other places where you often use it — could also help.

Plenty of intervention methods have been offered to consumers in the form of products or services. But those interventions require self awareness and a desire to cut down on use. Content creators who infiltrate social media feeds with information about the psychology behind why people scroll for hours a day can plant those early seeds.

Cat Goetze, who goes by CatGPT online, makes “non-pretentious, non-patronizing” content about artificial intelligence, building off her experience in the tech industry. But she’s also been on a lengthy road to cut down her own screen time. She often makes videos about why the platforms are so compelling and why we tend to spend longer than we anticipate on them.

“There’s a whole infrastructure — there’s an army of nerds whose only job is to get you to increase your time spent on that platform,” she said. “There’s a whole machine that’s trying to get you to be that way and it’s not your fault and you’re not going to win this just (through) willpower.”

Goetze also founded the business Physical Phones, which makes Bluetooth landline phones that connect to smartphones, encouraging people to spend less time on their devices. The inside of the packaging reads “offline is the new luxury.”

She was able to build the business at an accelerated pace thanks to her social media audience. But the early success of Physical Phones also demonstrates the demand for solutions to high screen time, she said.

“Social media will always play a part in our lives. I don’t necessarily think that’s a bad thing. If we can get the average screen time down from, if it’s 10 hours for a person to one hour, or from three hours to 30 minutes, that is going to be a net positive benefit for that individual and for society,” Goetze said. “That being said, I’d love to be the person that they’re watching for those 30 minutes.”


German Killed in Swiss Avalanche, 4 Other Skiers Hurt

Swiss Air Force's aerobatic team "The Patrouille Suisse" perform prior to the FIS alpine skiing Men's World Cup Super G event in Wengen, Swiss Alps, on January 19, 2026. (Photo by Dimitar DILKOFF / AFP)
Swiss Air Force's aerobatic team "The Patrouille Suisse" perform prior to the FIS alpine skiing Men's World Cup Super G event in Wengen, Swiss Alps, on January 19, 2026. (Photo by Dimitar DILKOFF / AFP)
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German Killed in Swiss Avalanche, 4 Other Skiers Hurt

Swiss Air Force's aerobatic team "The Patrouille Suisse" perform prior to the FIS alpine skiing Men's World Cup Super G event in Wengen, Swiss Alps, on January 19, 2026. (Photo by Dimitar DILKOFF / AFP)
Swiss Air Force's aerobatic team "The Patrouille Suisse" perform prior to the FIS alpine skiing Men's World Cup Super G event in Wengen, Swiss Alps, on January 19, 2026. (Photo by Dimitar DILKOFF / AFP)

A German man has been killed in an avalanche in the Swiss alps and four other people were hurt as they were cross-country skiing, Swiss police said Saturday.

The incident happened on Friday, on the Piz Badus peak near the village of Tujetsch in the center-south of the country, AFP reported.

Police said a group of seven cross-country skiers were swept up in the avalanche, with five of them buried underneath.

One member of the party raised the alarm in a phone call to local police, who deployed helicopters with rescue workers and dogs to the site.

The German man was found lifeless under the snow and ice, the police said, adding that the four others hurt -- whose nationalities were not given -- suffered light injuries and were flown to nearby hospitals.