Local Fabrics, Fibers Shine at Eco-centered Lagos Fashion Week

Abasiekeme Ukanireh, founder of Nigerian brand of Eki Kere, is known for incorporating raffia into her designs. OLYMPIA DE MAISMONT / AFP
Abasiekeme Ukanireh, founder of Nigerian brand of Eki Kere, is known for incorporating raffia into her designs. OLYMPIA DE MAISMONT / AFP
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Local Fabrics, Fibers Shine at Eco-centered Lagos Fashion Week

Abasiekeme Ukanireh, founder of Nigerian brand of Eki Kere, is known for incorporating raffia into her designs. OLYMPIA DE MAISMONT / AFP
Abasiekeme Ukanireh, founder of Nigerian brand of Eki Kere, is known for incorporating raffia into her designs. OLYMPIA DE MAISMONT / AFP

Four days ahead of her show at Lagos Fashion Week, the sewing machines at Abasiekeme Ukanireh's workshop were still buzzing.

Ukanireh, the founder of the popular Nigerian brand Eki Kere, met with models and tailors for the final preparations ahead of one of Africa's biggest fashion events, which ran through Sunday.

On the agenda: local materials, upcycling and African craftsmanship.

"Every single year for a brand, for me, as a designer, I always try to take it a step further in terms of being sustainable," Ukanireh, 35, told AFP.

Sustainability -- long both a bugbear and a buzzword in the fashion industry -- was a key feature of this year's Lagos Fashion Week, with designers from across the continent tapping into everything from traditional fabrics to banana fiber and coffee grounds.

Launched in 2020, Ukanireh's brand is known for its use of raffia, a grassy fiber from palm trees used in everything from thatched roofs to trendy bags.

This year, she played up the use of indigo and dyes made from kola nuts -- though she hadn't forgotten her raffia roots.

During her show Sunday, dozens of models walked the runway wearing outfits inspired by traditional wedding ceremonies in Ikot Ekpene, a historic town popularly known as "Raffia City" in southern Akwa Ibom state, where Ukanireh hails from.

The traditional wedding lace was swapped for cardboard, linen and raffia -- which is 100 percent biodegradable and compostable.

In 2018, the Lagos Fashion Week founder Omoyeni Akerele and her team launched Green Access, an incubator program that identifies, trains and supports young African designers.

"Even though sustainability is at the core of their design practice, it is to encourage them to even be more sustainable by rethinking their choices at every stage of the creative process, and understanding that it begins with materials," Akerele said.

Lagos Fashion Week also hosts what it calls "Swapshop" events, which allow people to exchange clothes they no longer wear for new ones.

"We all have clothes at home that we no longer wear," said 43-year-old businesswoman Danielle Chukwuma, who has attended several editions of the show.

"It's great to be able to swap them with people as stylish as those attending this kind of event."

Apart from Nigerian brands, Chukwuma has also discovered other African talents, including the Indian-Kenyan designer Ria Ana Sejpa of the brand LilaBare.

This year was Sejpa's third appearance at Lagos Fashion Week.

"Lagos is the fashion capital of Africa," she told AFP. "Fashion is a part of the culture here. People take pride in the way they dress, they love to stand out, and they aren't afraid to be fearless or glamorous."

The 34-year-old designer is known for making clothes from pineapple fiber, banana fiber and coffee grounds.

"It is essential to take into consideration your ecosystem, the strengths of the environment and the people around you, and to make conscious decisions at every step of the fashion creation process," Sejpa said.

31-year-old Florentina Hertunba, who is making waves with her brand Hertunba, shared the same view.

She said she incorporates traditional Nigerian fabrics such as aso oke and akwete as well as other locally available materials into her designs and uses biodegradable packaging to cut down waste.

"This piece is recycled," the young designer explained, pointing to a patterned black dress in her Lagos studio. "An old fabric was transformed into sewing thread and then reused to create it."

But for her, sustainability is only sustainable if consumers join the movement.

"One of the greatest dangers is this culture of overconsumption, where we constantly buy new clothes for every occasion," she told AFP. "Sustainable fashion is making progress, but overconsumption is too."



Shein Grapples with EU Backlash, But Clients Keep Coming

FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo
FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo
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Shein Grapples with EU Backlash, But Clients Keep Coming

FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo
FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo

Shein's meteoric growth has made it a lightning rod for critics of ultrafast fashion in Europe, where officials are trying to rein in its operations in the name of social and environmental responsibility.

The probes, financial penalties and fierce debates have dampened but not fully curbed the enthusiasm of millions of clients in a key market for the China-founded online juggernaut.

The company's $1.7 billion stock market listing, announced on Monday, aims in particular to juice its international expansion, AFP said.

- Short-lived Paris store -

Starting in 2012, Shein began online sales of its continually renewed stock of tops, dresses and other items, drastically undercutting the prices of its rivals -- to say nothing of traditional clothing stores.

Its European customer base rose to 156 million average monthly users by the end of last year, making Shein one of the continent's biggest e-commerce platforms alongside China's AliExpress (193 million users), and Amazon (around 180 million).

In November, the group made waves with its first-ever physical outlet, a dedicated space in the storied BHV department store in Paris.

Hundreds of customers lined up on its opening day, and dozens more people gathered to protest, requiring a heavy police presence to keep the tense situation from getting out of hand.

Demonstrators slammed what they called inhumane working conditions at Shein's suppliers, the environmental costs of selling clothes not made to last, and unfair competition against brick-and-mortar retailers struggling to stay open.

The company says it holds its suppliers to strict compliance standards and does not tolerate forced labor.

- Sex doll scandal -

It did not help that just a few days before the Paris opening, France's consumer protection agency said it had discovered childlike sex dolls for sale on Shein's platform.

Accusing the company of fostering child pornography, French officials asked the European Commission to open an inquiry under the bloc's wide-reaching Digital Services Act.

The EU investigation that opened in February 2026 targeted the sale of illicit goods "including child sexual abuse material" as well as what it alleged was Shein's "addictive design".

In June, French authorities imposed two fines on Shein totaling more than 22 million euros ($25 million), citing problems with product traceability, environmental labelling and delivery times.

The next month it secured an EU-wide halt on the sales of items with crocodile logos -- deemed a counterfeit of France's famed Lacoste brand of polo shirts.

Overall, Shein has paid over 210 million euros in various French fines over the years, and Italy has also imposed fines alleging misleading environmental claims.

In June, the BHV's new owners said they would part ways with Shein, calling the decision to welcome a physical outlet a "strategic error".

- Regulatory pushback -

Shein has called the penalties "disproportionate and discriminatory", while China's commerce ministry says they violate World Trade Organization rules.

That did not stop the European Union from imposing duties on the billions of small, inexpensive retail parcels entering the bloc each year -- most of them from Chinese e-commerce sites.

Since July, a duty of three euros per item applies to packages valued at less than 150 euros, similar to a move last year by US President Donald Trump's administration against products originating in China.

But the EU fee applies to the type of item imported, not the number. So a person buying five T-shirts pays just three euros, but someone buying a T-shirt, jeans and socks would pay nine euros.

Brussels says the duty helps compensate for overwhelmed customs authorities given the popularity of e-commerce, in particular for clothes and other items from China and elsewhere that do not comply with EU standards.

According to the head of the European Parliament's trade committee, Bernd Lange, the number of small parcels from abroad have more than quadrupled to 5.88 billion since 2022.

Starting in November, the EU will impose a still-undetermined handling fee on such parcels.

It is far from clear how effective the duties will be, especially as online giants like Shein could build warehouses in Europe to limit the impact.

After France imposed its own duty of two euros on such parcels this year -- before the EU system kicked in -- the customs office estimated it brought in around 2.3 million euros per month.

That was far below the 33 million euros per month the government had expected in the 2026 budget.


Sources: Shein Aims to IPO on September 1

FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo
FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo
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Sources: Shein Aims to IPO on September 1

FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo
FILE PHOTO: Packs of clothing are displayed at a garment factory for Shein in Panyu District, Guangzhou, Guangdong province, China, July 27, 2026. REUTERS/Go Nakamura/File Photo

Shein aims to launch its Hong Kong initial public offering on Monday, according to a source familiar with the matter, and is targeting a listing on September 1, two other sources said, slightly later than previously planned.

While September 1 is the target date, the listing could happen a few days later, one ⁠of the sources ⁠said. Reuters reported last week that Shein had been aiming to list on August 28.

The delay, first reported by the South China Morning Post, comes as slower growth and rising costs have dampened investor appetite for Shein.

The online fast-fashion retailer was ⁠seen just a few years ago as a disruptive challenger to established retailers such as H&M and Zara, thanks to its rapid supply chain and ultra-low prices.

Among cornerstone investors in the IPO is the asset management arm of UBS Group, which would be investing in Shein for the first time, according to a fourth source with direct knowledge of the matter.

A spokesperson for the Swiss bank declined to comment.

Cornerstone investors ⁠agree to ⁠buy a set amount of shares before an IPO, and sign up to a lockup period of six months.

Shein is targeting a valuation of $26 billion to $27 billion, the fourth source said, down sharply from the $100 billion valuation it achieved in a private fundraising in 2022.

The company had previously sought an IPO valuation of $30 billion to $40 billion when investor meetings ahead of the IPO first kicked off.

Shein did not respond to a Reuters request for comment.


France Fines UK Fashion Site Boohoo Over Fake Discounts

FILE PHOTO: A woman poses with a smartphone showing the Boohoo app in front of the Boohoo logo on display in this illustration taken September 30, 2020. REUTERS/Dado Ruvic/Illustration/File Photo
FILE PHOTO: A woman poses with a smartphone showing the Boohoo app in front of the Boohoo logo on display in this illustration taken September 30, 2020. REUTERS/Dado Ruvic/Illustration/File Photo
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France Fines UK Fashion Site Boohoo Over Fake Discounts

FILE PHOTO: A woman poses with a smartphone showing the Boohoo app in front of the Boohoo logo on display in this illustration taken September 30, 2020. REUTERS/Dado Ruvic/Illustration/File Photo
FILE PHOTO: A woman poses with a smartphone showing the Boohoo app in front of the Boohoo logo on display in this illustration taken September 30, 2020. REUTERS/Dado Ruvic/Illustration/File Photo

French regulators said Thursday that they had fined the UK fast-fashion site Boohoo 2.33 million euros ($2.7 million) after finding "deceptive trade practices" including fake sale prices.

An inquiry by France's anti-fraud and consumer watchdog DGCCRF found that clothes and other items were often promoted as discounts, when in fact they were not, or at misleading sale prices.

Other ads described items as leather or suede that were actually made of synthetic materials.

"The use of discounted pricing and permanent sales gave clients the impression they were getting very good deals, and were likely to influence their purchases," AFP quoted the fraud agency as saying.

It found that among the hundreds of items it checked, 40 percent in fact were not actually on sale, seven percent had reduced prices that did not match the discount advertised, and 48 percent were actually more expensive than originally.

"In total 95 percent of the ads were not compliant," the DGCCRF said.

Online retailer Boohoo is part of Debenhams Group. In 2021, Boohoo bought the British department store brand out of bankruptcy and took on its name.

Debenhams also now owns the brands Karen Millen, boohooMAN and PLT.