Historic Jeddah is renewing its presence at the World Travel Market in London from November 4 to 6, one of the world’s leading tourism and travel events, building on previous participation and reaffirming the Ministry of Culture’s efforts to position Historic Jeddah as a premier global cultural and tourism destination.
At this year’s exhibition, Historic Jeddah is presenting a range of new tourism products and interactive experiences that highlight the evolution of cultural experiences in the area and enhance its standing as a world-class destination for visitors and explorers, SPA reported.
Among these offerings are curated tourism routes led by certified guides, including the historic Hajj route, which showcases Jeddah’s historic role as the gateway to the Two Holy Mosques.
The route features 10 archaeological sites associated with the Hajj journey throughout history, presented through engaging, well-documented storytelling. Additional routes offer visitors diverse perspectives for discovering and interacting with the area’s living heritage.
The pavilion also features an interactive archaeological display using QR code scanning, allowing visitors to view artifacts virtually, as if they were in a museum in the heart of Historic Jeddah. The experience provides insight into the history of key sites, as well as their architectural elements and rare artifacts, combining knowledge, heritage, and technology in a single immersive journey.
