The Saudi Ministry of Sport and the Royal Commission for AlUla signed a memorandum of understanding (MoU) on Sunday to strengthen cooperation in developing the sports sector in AlUla Governorate and advancing sports initiatives.
The MoU aims to support comprehensive development objectives and enhance coordination between the two sides in areas of mutual interest.
The agreement seeks to advance the sports sector in AlUla Governorate through development initiatives, support for community sports activities, and the exchange of knowledge and expertise. It also aims to make use of both parties' resources and services to achieve shared objectives.
Areas of cooperation include exploring suitable mechanisms to attract investors and sponsors to the sports sector in AlUla Governorate.
They also include exchanging expertise to develop sports facilities and infrastructure and coordinating plans and media campaigns to raise community awareness of the importance of physical activity.
The agreement further covers developing human capabilities through training programs and courses.