Chelsea’s Temporary Vision Has Led to Shopping in the Championship Aisle

What could Enzo Maresca achieve at Chelsea with a fit Christopher Nkunku and Cole Palmer at his disposal? Photograph: Toby Melville/Reuters
What could Enzo Maresca achieve at Chelsea with a fit Christopher Nkunku and Cole Palmer at his disposal? Photograph: Toby Melville/Reuters
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Chelsea’s Temporary Vision Has Led to Shopping in the Championship Aisle

What could Enzo Maresca achieve at Chelsea with a fit Christopher Nkunku and Cole Palmer at his disposal? Photograph: Toby Melville/Reuters
What could Enzo Maresca achieve at Chelsea with a fit Christopher Nkunku and Cole Palmer at his disposal? Photograph: Toby Melville/Reuters

Perhaps it should be no surprise the club has started signing managers like they sign players. Enzo Maresca knows his fate.
Seriously, Behdad: it’s going fine. Don’t worry, Todd. Everyone knew the plan from the start. Sack the guy who won you the Champions League, sack the promising young coach you hired to replace him, sack the experienced blue-chip coach you hired to replace him, hire a guy from the Championship, raise ticket prices for the first time in 13 years. This is the process. We get it. We see it working. Meanwhile, all the best in next season’s Conference League.

And as sure as night follows day, eventually Enzo Maresca will be sacked too. Eventually. Even as he unfurls his club-shop scarf and smiles for the photographers, even as he moves his belongings into his new office at Cobham, a whispering shadow follows him through the corridors and across the training pitches. It may not happen next season. It may not happen the season after that. It may even be dressed up for the website as “mutual consent”. But it’s the fate that awaits them all in the end.

Either way, best get to work. And yet if we have learned anything at all from the small sample size of Maresca’s managerial career – which takes in a grand total of 67 games, all at second-tier level – then it is that Maresca’s teams are happy to bide their time. In 2021 he was sacked by Parma just three months into the season with his team just outside the Serie B relegation zone, later insisting that everything would have worked out in the end. “With a little more time and some corrections, we would have got there,” he later said. “I had identified three signings in January and am certain we would have made the playoffs.”

At Leicester this season, his team beat a stately path to the top of the Championship: promotion sequestered, almost 100 points gained, and yet at times earning the frustration of fans for their slow, painstaking, passing football. They ranked 20th out of 24 in terms of the average speed of their ball progression up the pitch. They failed to beat either of their main promotion rivals, Ipswich and Leeds, in four attempts. And all this after being bequeathed a Premier League-quality squad boasting almost 400 international caps, featuring a top-flight Golden Boot winner in Jamie Vardy. By all accounts many Leicester fans are none too sad to see him go.

Of course, none of this tells you anything on its own. Such as: what happens when you apply Maresca’s methods and tactics, honed at the heel of Pep Guardiola as one of his assistant coaches at Manchester City, to better players? What happens when you give him £250m worth of central midfielders, one of the deadliest midfield goalscorers in the Premier League, a fit Christopher Nkunku, a confident Nicolas Jackson, Mykhailo Mudryk on full blast?What happens when you give him a full summer of pre‑season and proper backing in the transfer window? What happens when you give him time?

OK, we were joking about the last one. But basically this is the calculation the co-owners Todd Boehly and Behdad Eghbali, along with the sporting directors Paul Winstanley and Laurence Stewart, will have made: that Maresca is a young and developing talent, available relatively cheap and yet with a high potential ceiling. Does this sound like a familiar pitch? Perhaps it should be no surprise, ultimately, that Chelsea eventually started signing managers like they sign players.

Christopher Nkunku celebrates after scoring Chelsea’s second goal against Brighton with Cole Palmer, Malo Gusto and Noni Madueke.
The other advantage of a fresh coach is that they are easier to mould and influence. Thomas Tuchel got grouchy. Mauricio Pochettino would slip little poison pills into his press conferences. Neither, ultimately, was comfortable with a business model in which players were signed for their appreciation value, sold to balance the books, where decisions were made by a gilded circle convinced that they had discovered the One Weird Trick to unlocking football. Maresca can grouse and grouch all he wants. But he can’t say he wasn’t warned.

There is of course an insoluble paradox here, in that Chelsea are a club trying to attract the sort of manager they have spent the past 20 years mercilessly sacking. The irony of the Roman Abramovich era is that he basically wanted two contradictory things: instant and permanent success, and a team that played that with the sort of technical sophistication that only comes through time and space, from being allowed the latitude to learn from mistakes.

Over his era these two visions kept fighting each other. Success! But now less robotic, more attractive! Sack! Style, energy, vision! But now with less losing, more trophies! Sack! Wins, silverware, domination! Now do it on a budget with younger players! Sack! An academy paradise! Resale value!

If anything, these forces are now even more exaggerated, infused with obnoxious American disrupter vibes, where the very vision of a coach is basically as a temporary enabler, a necessary level of admin between the magnates at the top and the entertainers on the pitch. A guy who can work within the existing structure. A guy who will do what he’s told. But also a strong, ambitious guy with a vision, a guy who never compromises. But also a guy who takes the players he’s given and gets them into the Champions League.

And this – in an admittedly thin market – is how you end up shopping in the Championship aisle. Let’s be real: nobody really knows if Maresca is the best man for the job. But we do know this: since the arrival of Abramovich, Chelsea have won 21 major trophies and the vast majority of them have been won under essentially pragmatic coaches, coaches who could adapt and mould themselves, coaches who could compromise. José Mourinho, Tuchel, Carlo Ancelotti, Guus Hiddink. Maurizio Sarri’s 2019 Europa League may be the only real exception.

Perhaps the reason so few no-compromise coaches have succeeded at Chelsea is that in a way, going to Chelsea is the first compromise. The “impossible job”, “unmanageable club” stuff is occasionally a little overdone. But whether it is a restive dressing room or a febrile fanbase, a quixotic board or simply the cold reality of vampire capitalism, Chelsea is basically the place where principles go to die. And the coaches who succeed there are the ones who learn that lesson the fastest.

Perhaps the coach Chelsea actually want does not exist. Maresca, for his part, may well be the next best thing: a guy who auditions well and yet is eternally grateful for the opportunity, a clear vision you can sell, one of the new breed of footballing fundamentalists whose most bankable quality is the ability to sell a 4-0 defeat as progress. And importantly, a coach nobody will mourn when he eventually gets sacked. He may not succeed. But perhaps the nicest thing we can say about Maresca is he may just get the chance to fail in a new way.

The Guardian Sport



Perfect Start for Pereira as Forest Enjoy Record Win at Fenerbahce

Nottingham Forest's Portuguese head coach Vitor Pereira (CR) gestures from the techincal area during the UEFA Europa League - knockout round play-off first leg - football match between Fenerbahce SK and Nottingham Forest FC at the Sukru Saracoglu Stadium in Istanbul on February 19, 2026. (Photo by Yasin AKGUL / AFP)
Nottingham Forest's Portuguese head coach Vitor Pereira (CR) gestures from the techincal area during the UEFA Europa League - knockout round play-off first leg - football match between Fenerbahce SK and Nottingham Forest FC at the Sukru Saracoglu Stadium in Istanbul on February 19, 2026. (Photo by Yasin AKGUL / AFP)
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Perfect Start for Pereira as Forest Enjoy Record Win at Fenerbahce

Nottingham Forest's Portuguese head coach Vitor Pereira (CR) gestures from the techincal area during the UEFA Europa League - knockout round play-off first leg - football match between Fenerbahce SK and Nottingham Forest FC at the Sukru Saracoglu Stadium in Istanbul on February 19, 2026. (Photo by Yasin AKGUL / AFP)
Nottingham Forest's Portuguese head coach Vitor Pereira (CR) gestures from the techincal area during the UEFA Europa League - knockout round play-off first leg - football match between Fenerbahce SK and Nottingham Forest FC at the Sukru Saracoglu Stadium in Istanbul on February 19, 2026. (Photo by Yasin AKGUL / AFP)

Nottingham Forest's new head ‌coach Vitor Pereira said he had encouraged his players to express themselves at Fenerbahce on Thursday and they responded in style with a 3-0 victory that marked their biggest away win in European competition.

The comfortable win in the first leg of their Europa League knockout round playoff tie in Turkey was the perfect start for Pereira, who took the ‌helm last ‌weekend following the departure of ‌Sean ⁠Dyche.

Goals from Murillo, ⁠Igor Jesus and Morgan Gibbs-White secured the win but the scoreline could have been even more emphatic.

"We had chance to score two more goals. It was a very good result," Portuguese Pereira told TNT Sports, according to Reuters. "It is only ⁠halftime, we need to be consistent, ‌the schedule is ‌tight and difficult."

Pereira is Forest's fourth managerial appointment this ‌season after Nuno Espirito Santo, Ange Postecoglou ‌and Dyche, and the 57-year-old arrives with the side just three points above the Premier League relegation zone.

"Everyone must be ready to help the ‌team. This is what I ask them," said Pereira. "I realized before I ⁠came that ⁠the players have a lot of quality. They need results but they need to enjoy the game.

"If they enjoy the way they are playing they can have a high level. They need organization and confidence. I asked them to express themselves on the pitch. They did it."

Forest host Liverpool in the league on Sunday before Fenerbahce arrive for the second leg of their Europa League tie on February 26.


FIFA President: All 104 World Cup Matches Will be 'Sold Out'

FIFA President Gianni Infantino speaks during a Board of Peace meeting at the US Institute of Peace, Thursday, Feb. 19, 2026, in Washington. (AP Photo/Mark Schiefelbein)
FIFA President Gianni Infantino speaks during a Board of Peace meeting at the US Institute of Peace, Thursday, Feb. 19, 2026, in Washington. (AP Photo/Mark Schiefelbein)
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FIFA President: All 104 World Cup Matches Will be 'Sold Out'

FIFA President Gianni Infantino speaks during a Board of Peace meeting at the US Institute of Peace, Thursday, Feb. 19, 2026, in Washington. (AP Photo/Mark Schiefelbein)
FIFA President Gianni Infantino speaks during a Board of Peace meeting at the US Institute of Peace, Thursday, Feb. 19, 2026, in Washington. (AP Photo/Mark Schiefelbein)

FIFA president Gianni Infantino said all 104 matches of ‌the 2026 World Cup will be "sold out" despite tickets available for the tournament running from June 11 to July 19.

"The demand is there. Every match is sold out," Infantino told CNBC in an interview Wednesday from US President Donald Trump's Mar-a-Lago resort in Palm Beach, Fla.

Infantino said there had been 508 million ticket requests in four weeks from more than 200 countries for about seven million available tickets.

"(We've) never see anything like that -- incredible," he said.

The 48-team World Cup is taking place across 16 host cities in the United States, Mexico and Canada, with MetLife Stadium in East Rutherford, N.J., as the site ‌of the ‌World Cup final.

The head of the sport's governing ‌body ⁠said that tournament ⁠locations contribute to what soccer supporters' associations have complained are exorbitant ticket prices.

"I think it is because it's in America, Canada and Mexico," he said. "Everybody wants to be part of something special."

Also affecting prices are resale websites, which take the official ticket that has a fixed price and use "dynamic pricing" leading to the cost to fluctuate.

"You are able as well to resell your tickets ⁠on official platforms, secondary markets, so the prices as ‌well will go up," Reuters quoted Infantino as saying. "That's part ‌of the market we are in."

A report in the Straits Times said that a ‌Category 3 seat -- the highest section in the stadium -- for Mexico's match ‌against South Africa in the tournament opener on June 11 in Mexico City was listed at $5,324 in the secondary market. The original price was $895.

The same seat category for the World Cup final on July 19, originally priced at $3,450, was advertised for $143,750 on ‌Feb. 11, per the report.

In December, FIFA designated "supporter entry tier" tickets with a $60 price to be allocated to ⁠the national federations ⁠whose teams are playing. Those federations are expected to make those tickets available "to loyal fans who are closely connected to their national teams," FIFA said in a press release.

The last time the US served as a World Cup host in 1994, tickets ranged from $25 to $475. At the 2022 World Cup in Qatar, prices ranged from $70 to $1,600 after the matches were announced.

Infantino in his comments this week estimated that the 2026 World Cup will raise $11 billion in revenue for FIFA, with "every dollar" to be reinvested in the sport in the 211 member countries.

He said the economic impact for the United States would be around $30 billion "in terms of tourism, catering, security investments and so on." Infantino also estimated the tournament will attract 20 million to 30 million tourists and


Sports Investment Forum Allocates Third Day to Women's Empowerment to Promote Sustainable Investment in Women’s Sports

Sports Investment Forum Allocates Third Day to Women's Empowerment to Promote Sustainable Investment in Women’s Sports
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Sports Investment Forum Allocates Third Day to Women's Empowerment to Promote Sustainable Investment in Women’s Sports

Sports Investment Forum Allocates Third Day to Women's Empowerment to Promote Sustainable Investment in Women’s Sports

The Sports Investment Forum announced that the third day of its 2026 edition will be dedicated to empowering women in the sports sector, in partnership with Princess Nourah bint Abdulrahman University. The move reflects the forum’s commitment to supporting the objectives of Saudi Vision 2030 and enhancing the role of women in the sports industry and sports investment.

This allocation comes as part of the forum’s program, scheduled to take place from April 20 to 22, at The Ritz-Carlton, Riyadh. The third day will feature a series of strategic sessions and specialized workshops focused on sustainable investment in women’s sports, the empowerment of female leadership, the development of inclusive sports cities, and support for research and studies in women’s sports, SPA reported.

Forum organizers emphasized that the partnership with Princess Nourah bint Abdulrahman University, recognized as the largest women’s university in the world, represents a model of integration between the academic and investment sectors. The partnership contributes to building a sustainable knowledge base that supports the growth of women’s sports and enhances investment opportunities at both local and international levels.

The dedicated day will address several strategic themes, including sustainable investment in women’s leagues and events, boosting scalable business models, empowering female leaders within federations, clubs, and sports institutions, and developing inclusive sports cities that ensure women’s participation in line with the highest international standards. It will also include the launch of research initiatives and academic partnerships to support future policies and strategies for the sector.

This approach aims to transform women’s empowerment in sports from a social framework into a sustainable investment and development pathway that enhances women’s contributions to the sports economy and reinforces Saudi Arabia’s position as a leading regional hub for advancing women’s sports.

The day is expected to attract prominent female leaders, decision-makers, investors, and local and international experts, in addition to the signing of several memoranda of understanding and joint initiatives supporting women’s empowerment in the sports sector.

The Sports Investment Forum reiterated that empowering women is a strategic pillar in developing the national sports ecosystem, contributing to economic growth objectives, enhancing quality of life, and building a more inclusive and sustainable sports community.