Chairman of the General Entertainment Authority (GEA) Turki Alalshikh announced Riyadh Season’s sponsorship of the 2027 Spanish Super Cup, which will be held in Istanbul, Türkiye, as part of Riyadh Season’s continued presence at major international sporting events.
Istanbul will host the Spanish Super Cup under an agreement between the Royal Spanish Football Federation (RFEF) and Sela, in cooperation with the Turkish Football Federation.
The tournament will take place at the Atatürk Olympic Stadium, one of the most iconic venues in football history, which hosted the UEFA Champions League finals in 2005 and 2023, and will now welcome some of Spain’s leading football clubs, SPA reported.
As part of this collaboration, Sela will oversee the Spanish Super Cup in Istanbul and will be responsible for managing the tournament’s commercial rights and operational delivery, in cooperation with the Royal Spanish Football Federation and the Turkish Football Federation, ensuring a world-class experience for clubs, players, broadcasters, partners, and fans.
Riyadh Season’s sponsorship of the tournament extends its role in supporting major sporting events and strengthening its international presence through partnerships with leading global sports institutions and competitions, helping reach new audiences and further enhance Riyadh Season’s presence on the global stage.
Barcelona, Real Madrid, Real Sociedad, and Atlético Madrid will participate in the tournament. The match schedule, ticketing details, as well as the accompanying fan programs and activities, will be announced at a later date.
