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Microsoft CEO Highlights Importance of AI to Boost Economic Development in Saudi Arabia

Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA
Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA
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Microsoft CEO Highlights Importance of AI to Boost Economic Development in Saudi Arabia

Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA
Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia. SPA

Microsoft CEO and Chairman Satya Nadella has highlighted the importance of artificial-intelligence (AI) technologies to support economic development in Saudi Arabia in a speech at the Riyadh event “Artificial Intelligence, A New Era.”

At the event, Nadella met on Wednesday with pioneering local business leaders, government officials, and a leading group of technical developers, reiterating the significant role played by AI in providing new opportunities to enhance the digital economy in the Kingdom, ensuring the improvement of citizens' quality of life in alignment with the objectives of the Kingdom’s Vision 2030.

Nadella said in a statement that the new AI generation will radically transform the level of individuals’ productivity and boost innovation in institutions and business sectors at the global and local levels, including the Kingdom.

Nadella praised Saudi institutions' efforts on the levels of the government and private sector in devoting these technologies to motivate innovation and provide multiple opportunities to strengthen economic development.

During the event, a discussion was held between the Minister of Communications and Information Technology, Eng. Abdullah bin Amer Al-Swaha, and the Microsoft CEO about strategies of employing the latest AI innovations. The discussion aimed to fast-track the Kingdom’s vision for its transformation into a digital society that involves a digital government and a prosperous digital economy and support an innovative future that embraces the interest of everyone without exception.

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Microsoft, Turning 50, Dials up Copilot Actions to Stay in AI Game

The Microsoft logo during the Hanover Fair 2025 (Hannover Messe) in Hanover, Germany, 31 March 2025 (reissued 03 April 2025). (EPA)
The Microsoft logo during the Hanover Fair 2025 (Hannover Messe) in Hanover, Germany, 31 March 2025 (reissued 03 April 2025). (EPA)
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Microsoft, Turning 50, Dials up Copilot Actions to Stay in AI Game

The Microsoft logo during the Hanover Fair 2025 (Hannover Messe) in Hanover, Germany, 31 March 2025 (reissued 03 April 2025). (EPA)
The Microsoft logo during the Hanover Fair 2025 (Hannover Messe) in Hanover, Germany, 31 March 2025 (reissued 03 April 2025). (EPA)

Thousands of people swooned in a dark conference hall that felt more like a rock concert when a Microsoft product manager demonstrated the company's latest feature: how to sum numbers in Excel, with the click of a button.

"It was literally like Mick Jagger walked out," said Yusuf Mehdi, Microsoft's consumer chief marketing officer, who started as an intern.

That was more than 30 years ago. On Friday, the day Microsoft turned 50, the company's leaders and staff gathered at its Redmond headquarters to remember the software maker's glory days while trumpeting what they hope will bring it into the future: more powerful artificial intelligence.

Copilot, Microsoft's AI assistant, is gaining a host of new features to make it more proactive. The version for consumers will start remembering personal facts about them. It will offer birthday reminders or support ahead of a presentation, or consumers can opt out, Mehdi said in an interview.

Copilot likewise will personalize podcasts and shopping recommendations, and it will let consumers task their AI to book events for them, or send a friend a gift while checking in for guidance. "It frees you up," said Mehdi.

Microsoft is hardly first to roll out action-taking or "agentic" software. As with rival systems, the AI will work best on popular sites where Microsoft has done some behind-the-scenes technical work, like with 1-800-Flowers.com and OpenTable, Mehdi said.

Mehdi recalled days when Microsoft was smaller and growing. He said CEO Bill Gates could devour three books' worth of information from one day to the next, at a time when the co-founder still worked on Microsoft software. Mehdi watched Steve Ballmer, Gates' eventual successor, chant "developers, developers, developers!" in a sweat-drenched shirt to rouse a crowd into the ".net" era.

Microsoft went from top of the pack to badly bruised in a high-profile lawsuit that US antitrust enforcers brought against it in 1998. Years later, younger companies and startups, among them Alphabet and ChatGPT creator OpenAI, beat it to the punch on key AI developments.

Satya Nadella, Microsoft's current CEO, is not standing still. The leader who turned Microsoft into the No. 2 cloud powerhouse challenged his executives at an internal summit this week, recalled Mehdi: "How do we rethink the way that we build the software?"

Microsoft is iterating on its chatbot technology in a crowded field that includes Elon Musk's xAI and Anthropic. It has added Copilot to its heavily used productivity suites for business while giving consumers a distinctive version.

"It's warm; it has that personality," said Mehdi. Some users have taken to this, while others find it asks too many questions, he said.

"When we get to now be more personalized, we can start to get smarter," Mehdi said. "We're part way through that journey."