Intel Reveals Details of New AI Chip to Fight Nvidia Dominance

The Intel logo is displayed on computer screens at SIGGRAPH 2017 in Los Angeles, California, US July 31, 2017. (Reuters)
The Intel logo is displayed on computer screens at SIGGRAPH 2017 in Los Angeles, California, US July 31, 2017. (Reuters)
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Intel Reveals Details of New AI Chip to Fight Nvidia Dominance

The Intel logo is displayed on computer screens at SIGGRAPH 2017 in Los Angeles, California, US July 31, 2017. (Reuters)
The Intel logo is displayed on computer screens at SIGGRAPH 2017 in Los Angeles, California, US July 31, 2017. (Reuters)

Intel detailed a new version of its artificial intelligence chip at its Vision event on Tuesday that takes aim at Nvidia's dominance in semiconductors that power AI.

Tech companies are hunting for an alternative source of the scarce chips that are needed for AI. Intel said that its new Gaudi 3 chip was capable of training a specific large language models 50% more quickly than Nvidia's prior generation H100 processor. It is also capable of computing generative AI responses, a process called inference, more quickly than the H100 chips for some of the models Intel tested.

"Our customers, first and foremost, are asking for choice in the industry," said Intel vice president, strategy and product management Jeni Barovian. "They are coming to us and they are expecting that Intel, as a computing leader, will follow the wave of (generative AI) and deliver solutions that meet their needs. And they are looking for an open approach."

Intel and Advanced Micro Devices have struggled to produce a compelling bundle of chips and the software necessary to build AI applications that can become a viable alternative to Nvidia. Nvidia controlled roughly 83% of the data center chip market in 2023, with a majority of the remaining 17% share held by Google's custom tensor processing units (TPUs) that it does not sell directly.

Intel used Taiwan Semiconductor Manufacturing Co's 5nm process to build the chips. Gaudi 3 includes two main processor chips fused together, and is more than twice as fast as its predecessor. The chip is designed to be strung together with thousands of others and when done so can generate an enormous amount of computer power.

The Gaudi 3 chip will be available to server builders such as Supermicro and Hewlett Packard Enterprise in the second quarter of this year.

The next generation of Gaudi chips will be code named Falcon Shores.



OpenAI Enters Google-Dominated Search Market with SearchGPT 

OpenAI logo is seen in this illustration taken May 20, 2024. (Reuters)
OpenAI logo is seen in this illustration taken May 20, 2024. (Reuters)
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OpenAI Enters Google-Dominated Search Market with SearchGPT 

OpenAI logo is seen in this illustration taken May 20, 2024. (Reuters)
OpenAI logo is seen in this illustration taken May 20, 2024. (Reuters)

OpenAI is venturing into a territory long dominated by Google with the selective launch of SearchGPT, an artificial intelligence-powered search engine with real-time access to information from the internet.

The move, announced on Thursday, also places the AI giant in competition with its largest backer Microsoft's Bing search and emerging services such as Perplexity — a search-focused AI chatbot firm backed by Amazon founder Jeff Bezos and semiconductor giant Nvidia.

Shares of Google's parent company Alphabet ended 3% lower on Thursday after OpenAI's announcement.

OpenAI said it has opened sign-ups for the new tool, which is currently in the prototype stage and is being tested with a small group of users and publishers. The company plans to integrate the best features from the search tool into ChatGPT in the future.

"AI-powered search tools from OpenAI and Perplexity re-affirm search as a content engagement model but pressure Google to be better at its own game," Canaccord Genuity analyst Kingsley Crane said.

Google dominates the search engine market with a 91.1% share as of June, according to web analytics firm Statcounter.

SearchGPT will provide summarized search results with source links in response to user queries, OpenAI said in a blog post. Users will also be able to ask follow-up questions and receive contextual responses.

The company will give publishers access to tools for managing how their content appears in SearchGPT results. News Corp and The Atlantic are publishing partners for SearchGPT.

SearchGPT signals a closer collaboration between publishers and OpenAI, following content licensing agreements with major organizations like Associated Press, News Corp and Axel Springer.

"Newer AI-powered search providers could face challenges of their own, with Perplexity already facing pending legal action from publishers like Wired and Forbes, and Condé Nast," said Crane.

Major search engines have been trying to integrate AI into search since ChatGPT first launched in November 2022. Microsoft, through its early investment, adopted OpenAI technology for its Bing search engine, while Google rolled out AI-powered summaries for the wider public at its developer conference in May.

Google did not respond to a Reuters query on the potential impact of SearchGPT on its business.

Reuters had earlier reported on OpenAI's plans around AI search in May.