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Apple to Switch to OLED Displays for All Upcoming iPhones from 2025, Nikkei Reports

(FILES) This photo taken on October 30, 2023 shows people visiting an Apple store in Shenyang, in China's northeastern Liaoning province. (Photo by AFP) / China OUT
(FILES) This photo taken on October 30, 2023 shows people visiting an Apple store in Shenyang, in China's northeastern Liaoning province. (Photo by AFP) / China OUT
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Apple to Switch to OLED Displays for All Upcoming iPhones from 2025, Nikkei Reports

(FILES) This photo taken on October 30, 2023 shows people visiting an Apple store in Shenyang, in China's northeastern Liaoning province. (Photo by AFP) / China OUT
(FILES) This photo taken on October 30, 2023 shows people visiting an Apple store in Shenyang, in China's northeastern Liaoning province. (Photo by AFP) / China OUT

Apple will use organic light-emitting diode (OLED) displays for all iPhone models sold in 2025 and later, moving entirely away from liquid crystal displays (LCDs), Japan's Nikkei newspaper reported on Tuesday, citing unnamed sources.

Television and smartphone makers are adopting OLED displays over LCDs for the former's ability to deliver more vivid colours and sharper contrast, ideal for high-definition videos.

The planned move will exclude Japan's Sharp Corp and Japan Display from Apple's handset business, Nikkei said, Reuters reported.

Apple has begun placing orders for OLED displays for the upcoming iPhone SE model from China's BOE Technology and South Korea's LG Display, according to Nikkei.

Sharp and Japan Display had a combined 70% share of iPhone displays about a decade ago but had supplied LCDs only for the iPhone SE recently and do not mass-produce OLED displays for smartphones, the report added.

Apple first used OLED panels in the iPhone X, unveiled in 2017, and has since switched to OLEDs for premium iPhone models.

The company brought OLED screens to the latest generation iPad Pro models launched in May.

Sharp, Japan Display and LG Display declined to comment in response to Reuters' queries. Apple did not immediately respond to a request for comment.

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Tesla's China-made EV Sales in August up 3% yr/yr

16 June 2015, Ebringen: The logo of Tesla electric vehicle company is pictured on an S model vehicle. (dpa)
16 June 2015, Ebringen: The logo of Tesla electric vehicle company is pictured on an S model vehicle. (dpa)
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Tesla's China-made EV Sales in August up 3% yr/yr

16 June 2015, Ebringen: The logo of Tesla electric vehicle company is pictured on an S model vehicle. (dpa)
16 June 2015, Ebringen: The logo of Tesla electric vehicle company is pictured on an S model vehicle. (dpa)

Sales of US automaker Tesla's China-made electric vehicles grew 3% in August from a year earlier, data from the China Passenger Car Association (CPCA) showed on Monday.

Deliveries of its China-made Model 3 and Model Y vehicles rose 17% from July, Reuters reported.

Chinese rival BYD, with its Dynasty and Ocean series of EVs and plug-in hybrids, posted a 35.3% year-on-year jump in passenger vehicle sales in August to a fresh monthly high of 370,854 units.

Other local EV competitors including Leapmotor and Li Auto also reported higher sales.

Tesla's rising China numbers, including domestic sales and exports to Europe and elsewhere, came amid extended incentives for local buyers as well as breakthroughs in winning over government backing.

An uptrend in Tesla's China sales seems to be underway in the third-quarter even though its local sales force has undergone downsizing as part of the US EV giant's global layoffs.

In July, Tesla saw a 78% year-on-year increase in deliveries in tier-three cities while its sales in the second-tier cities such as Hangzhou and Nanjing rose by 47%, data and analysis by China Merchants Bank International (CMBI) showed.

"We project Tesla's retail sales volume to hit 65,000 units in August aided by strong growth in smaller cities. Should such momentum continue in September, Tesla may post the highest quarterly sales volume in China in 3Q24," said Shi Ji, an analyst with CMBI in Hong Kong.

Tesla has been offering a financing plan with a zero-interest loan of up to five years since April to attract buyers who tend to be more cautious with spending on big-ticket items in a sputtering economy.

The company has won endorsement from several local governments which have deemed Tesla cars eligible for official car purchases in recent weeks.

The country's top auto industry association said in April the data collection by Tesla vehicles in China was compliant, paving the way for Tesla cars to enter some government compounds that they used to be banned from.