Riyadh Season 2023: Fresh Identity, Global Entertainment Experiences

Riyadh Season 2023: Fresh Identity, Global Entertainment Experiences
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Riyadh Season 2023: Fresh Identity, Global Entertainment Experiences

Riyadh Season 2023: Fresh Identity, Global Entertainment Experiences

Turki Al-Sheikh, the head of Saudi Arabia’s General Entertainment Authority (GEA), revealed an innovative and fresh identity for the fourth edition of “Riyadh Season,” set to launch on October 28 under the banner of “BigTime.”

Al-Sheikh expressed deep appreciation for the boundless support that the entertainment sector has received from King Salman bin Abdulaziz and Crown Prince Mohammed bin Salman.

“This year’s season opening ceremony will be organized by the world’s finest event planners, featuring renowned celebrities and will be accompanied by the ‘Riyadh Season Championship Belt Fight,’ which is the first and largest event of its kind, marking one of the heavyweight boxing’s biggest showdowns,” said Al-Sheikh on Sunday.

Riyadh Season, in its fourth edition, aims to create more than 200,000 direct and indirect jobs and enable nearly 2,000 local and international companies covering an area of more than 7 million square meters of entertainment experiences around the world.

Al-Sheikh announced a new zone, called ‘Boulevard Hall,’ which was built, within 60 days by adopting international artistic and technical standards, on an area spreading over 200,000 square meters, and can accommodate more than 40,000 visitors at a time.

“The ‘Boulevard City’ has completely changed from what it was in the past seasons, as it will embrace global experiences, of which 60% are new,” revealed the GEA head.

The most prominent of which are the centenary celebrations of Disney through “Disney Castle”, which will be presented in the season for the first time and ‘House of Hype,’ which is the largest experience linking the real world and virtual reality.

Moreover, around 30 different interactive experiences, and many other activities will be featured this season.

The GEA chief also announced the establishment of the Legend Museum, the first and largest museum for football legends, as it showcases more than 30,000 rare artifacts and various interactive experiences.

It is considered as the second branch in the world after the Madrid branch. It will feature the CR7 Experience, an exclusive museum designed around Cristiano Ronaldo, featuring his experiences and showcasing Ronaldo’s signature and life story.

It will display all his trophies, personal memorabilia as well as interactive experiences.



Latest Tests Show Seine Water Quality Was Substandard When Paris Mayor Took a Dip

 Boats carrying members of delegations sail along the Seine during the opening ceremony of the Paris 2024 Olympic Games on July 26, 2024. (AFP)
Boats carrying members of delegations sail along the Seine during the opening ceremony of the Paris 2024 Olympic Games on July 26, 2024. (AFP)
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Latest Tests Show Seine Water Quality Was Substandard When Paris Mayor Took a Dip

 Boats carrying members of delegations sail along the Seine during the opening ceremony of the Paris 2024 Olympic Games on July 26, 2024. (AFP)
Boats carrying members of delegations sail along the Seine during the opening ceremony of the Paris 2024 Olympic Games on July 26, 2024. (AFP)

Tests results released Friday showed the water quality in the River Seine was slightly below the standards needed to authorize swimming — just as the Paris Olympics start.

Heavy rain during the opening ceremony revived concerns over whether the long-polluted waterway will be clean enough to host swimming competitions, since water quality is deeply linked with the weather in the French capital.

Paris Mayor Anne Hidalgo took a highly publicized dip last week in a bid to ease fears. The Seine will be used for marathon swimming and triathlon.

Daily water quality tests measure levels of fecal bacteria known as E. coli.

Tests by monitoring group Eau de Paris show that at the Bras Marie, E. coli levels were then above the safe limit of 900 colony-forming units per 100 milliliters determined by European rules on June 17, when the mayor took a dip.

The site reached a value of 985 on the day the mayor swam with Paris 2024 chief Tony Estanguet and the top government official for the Paris region, Marc Guillaume, joined her, along with swimmers from local swimming clubs.

At two other measuring points further downstream, the results were below the threshold.

The statement by Paris City Hall and the prefecture of the Paris region noted that water quality last week was in line with European rules six days out of seven on the site which is to host the Olympic swimming competitions.

It noted that "the flow of the Seine is highly unstable due to regular rainfall episodes and remains more than twice the usual flow in summer," explaining fluctuating test results.

Swimming in the Seine has been banned for over a century. Since 2015, organizers have invested $1.5 billion to prepare the Seine for the Olympics and to ensure Parisians have a cleaner river after the Games. The plan included constructing a giant underground water storage basin in central Paris, renovating sewer infrastructure, and upgrading wastewater treatment plants.