عربي English Türkçe اردو فارسى
Logo
Latest News
Varieties

Apple CEO to Young Developers in the Region: Embrace the Process and Enjoy the Journey

Tim Cook takes a group photo with Apple Academy students in the Saudi capital, Riyadh. (Asharq Al-Awsat)
Tim Cook takes a group photo with Apple Academy students in the Saudi capital, Riyadh. (Asharq Al-Awsat)
TT
TT

Apple CEO to Young Developers in the Region: Embrace the Process and Enjoy the Journey

Tim Cook takes a group photo with Apple Academy students in the Saudi capital, Riyadh. (Asharq Al-Awsat)
Tim Cook takes a group photo with Apple Academy students in the Saudi capital, Riyadh. (Asharq Al-Awsat)

Tim Cook, the CEO of Apple, encouraged app developers in the region to focus on the process rather than solely on outcomes. He emphasized that the true joy lies in the journey, explaining that people often become preoccupied with reaching milestones, such as launching their first app or achieving an IPO, and miss out on the satisfaction that comes from the process itself.
During a private meeting with developers in Abu Dhabi, Cook advised young developers to pursue their passions while addressing real-world challenges. He highlighted how developers in the region have successfully merged their personal interests with meaningful impact, such as offering discounts on food, enhancing water sports performance, or improving accessibility for users.
Cook expressed confidence in the UAE’s flourishing developer ecosystem and praised Apple’s role in fostering creativity. He noted the UAE’s emergence as a hub for technology and innovation, where developers are positioned to make a lasting global impact.
Cook described the developer community in the region as vibrant and rapidly expanding, citing a remarkable 750 percent increase in billings over the past five years as evidence of exceptional growth. He commended the enthusiasm and dedication of local developers, adding that engaging with creative minds provides a direct insight into the innovation driving impactful change.
Reflecting on his visit to developers in Riyadh, Saudi Arabia, Cook shared that he was impressed by the energy and innovation at Apple’s Developer Academy in the city. He noted that the company remains committed to supporting the dynamic developer community there by expanding its core programs to create more opportunities in coding, design, and app development.

When asked about Apple’s approach to supporting developers, Cook highlighted the company’s comprehensive ecosystem. He explained that Apple provides a wide range of tools, such as Core ML, and resources to help entrepreneurs focus on their passions without getting overwhelmed by technical complexities.
He also underscored the global reach of the App Store, which spans 180 countries, enabling developers to scale their innovations worldwide. According to Cook, Apple’s ecosystem empowers entrepreneurs to transition from local success to global impact with ease.

Apple’s app economy continues to demonstrate significant growth and global influence. In 2022, the App Store facilitated $1.1 trillion in total billings and sales, with more than 90 percent of this revenue going directly to developers. Categories like physical goods and services ($910 billion), in-app advertising ($109 billion), and digital goods and services ($104 billion) were major contributors to this growth.
Globally, the iOS app economy supports over 4.8 million jobs in the United States and Europe, showcasing its critical role in driving employment and innovation. Developers benefit from tools that simplify app distribution and monetization, with Apple’s ecosystem extending across 180 markets.
Commitment to Growth in the Region

Cook highlighted Apple’s contributions to the region’s economy, particularly in the UAE, where the company has created approximately 38,000 jobs, including roles for developers, supply chain specialists, and retail staff. He reaffirmed Apple’s commitment to sustaining this growth and pointed to the recent announcement of a new store in the UAE, which brings Apple’s total number of stores in the country to five.
Cook explained that this expansion reflects Apple’s dedication to supporting developers and helping them reach audiences worldwide.
During his regional tour, Cook visited both Saudi Arabia and the UAE, meeting with developers and officials in both countries to discuss opportunities and showcase Apple’s initiatives.
Who Is Tim Cook?
Tim Cook is the CEO of Apple, one of the world’s leading technology companies. He succeeded Steve Jobs in August 2011 and has overseen Apple’s growth into the most valuable company globally, with a market capitalization of approximately $3.73 trillion.
Before becoming CEO, Cook served as Apple’s Senior Vice President for Worldwide Operations, where he played a pivotal role in optimizing the company’s supply chain, reducing costs, and improving efficiency. Known for his calm and detail-oriented leadership style, Cook continues to guide Apple toward innovation and global success.

 

 

 

 

Most Viewed

 
 
Varieties

Coffee Regions Hit by Extra Days of Extreme Heat, Say Scientists 

17 April 2012, North Rhine-Westphalia, Vluyn: A general view of Arabica Coffee beans. (dpa)
17 April 2012, North Rhine-Westphalia, Vluyn: A general view of Arabica Coffee beans. (dpa)
TT
TT

Coffee Regions Hit by Extra Days of Extreme Heat, Say Scientists 

17 April 2012, North Rhine-Westphalia, Vluyn: A general view of Arabica Coffee beans. (dpa)
17 April 2012, North Rhine-Westphalia, Vluyn: A general view of Arabica Coffee beans. (dpa)

The world's main coffee-growing regions are roasting under additional days of climate change-driven heat every year, threatening harvests and contributing to higher prices, researchers said Wednesday.

An analysis found that there were 47 extra days of harmful heat per year on average in 25 countries representing nearly all global coffee production between 2021 and 2025, according to independent research group Climate Central.

Brazil, Vietnam, Colombia, Ethiopia and Indonesia -- which supply 75 percent of the world's coffee -- experienced on average 57 additional days of temperatures exceeding the threshold of 30C.

"Climate change is coming for our coffee. Nearly every major coffee-producing country is now experiencing more days of extreme heat that can harm coffee plants, reduce yields, and affect quality," said Kristina Dahl, Climate Central's vice president for science.

"In time, these impacts may ripple outward from farms to consumers, right into the quality and cost of your daily brew," Dahl said in a statement.

US tariffs on imports from Brazil, which supplies a third of coffee consumed in the United States, contributed to higher prices this past year, Climate Central said.

But extreme weather in the world's coffee-growing regions is "at least partly to blame" for the recent surge in prices, it added.

Coffee cultivation needs optimal temperatures and rainfall to thrive.

Temperatures above 30C are "extremely harmful" to arabica coffee plants and "suboptimal" for the robusta variety, Climate Central said. Those two plant species produce the majority of the global coffee supply.

For its analysis, Climate Central estimated how many days each year would have stayed below 30C in a world without carbon pollution but instead exceeded that level in reality -- revealing the number of hot days added by climate change.

The last three years have been the hottest on record, according to climate monitors.

Varieties

Dog Gives Olympics Organizers Paws for Thought

A dog wanders on the ski trail during the women's team cross country free sprint qualification event of the Milano Cortina 2026 Winter Olympic Games at Tesero Cross-Country Skiing Stadium in Lago di Tesero (Val di Fiemme), on February 18, 2026. (Photo by Anne-Christine POUJOULAT / AFP)
A dog wanders on the ski trail during the women's team cross country free sprint qualification event of the Milano Cortina 2026 Winter Olympic Games at Tesero Cross-Country Skiing Stadium in Lago di Tesero (Val di Fiemme), on February 18, 2026. (Photo by Anne-Christine POUJOULAT / AFP)
TT
TT

Dog Gives Olympics Organizers Paws for Thought

A dog wanders on the ski trail during the women's team cross country free sprint qualification event of the Milano Cortina 2026 Winter Olympic Games at Tesero Cross-Country Skiing Stadium in Lago di Tesero (Val di Fiemme), on February 18, 2026. (Photo by Anne-Christine POUJOULAT / AFP)
A dog wanders on the ski trail during the women's team cross country free sprint qualification event of the Milano Cortina 2026 Winter Olympic Games at Tesero Cross-Country Skiing Stadium in Lago di Tesero (Val di Fiemme), on February 18, 2026. (Photo by Anne-Christine POUJOULAT / AFP)

A dog decided he would bid for an unlikely Olympic medal on Wednesday as he joined the women's cross country team free sprint in the Milan-Cortina Games.

The dog ran onto the piste in Tesero in northern Italy and gamely, even without skis, ran behind two of the competitors, Greece's Konstantina Charalampidou and Tena Hadzic of Croatia.

He crossed the finishing line, his moment of glory curtailed as he was collared by the organizers and led away -- his owner no doubt will have a bone to pick with him when they are reunited.

Varieties

Olives, Opera and a Climate-Neutral Goal: How a Mural in Greece Won ‘Best in the World’ 

A building with the mural entitled “Kalamata” depicting opera legend Maria Callas by artist Kleomenis Kostopoulos is seen in Kalamata town, about 240 kilometers (150 miles) southwest of Athens, Monday, Feb. 9, 2026. (AP) 
A building with the mural entitled “Kalamata” depicting opera legend Maria Callas by artist Kleomenis Kostopoulos is seen in Kalamata town, about 240 kilometers (150 miles) southwest of Athens, Monday, Feb. 9, 2026. (AP) 
TT
TT

Olives, Opera and a Climate-Neutral Goal: How a Mural in Greece Won ‘Best in the World’ 

A building with the mural entitled “Kalamata” depicting opera legend Maria Callas by artist Kleomenis Kostopoulos is seen in Kalamata town, about 240 kilometers (150 miles) southwest of Athens, Monday, Feb. 9, 2026. (AP) 
A building with the mural entitled “Kalamata” depicting opera legend Maria Callas by artist Kleomenis Kostopoulos is seen in Kalamata town, about 240 kilometers (150 miles) southwest of Athens, Monday, Feb. 9, 2026. (AP) 

Long known for its olives and seaside charm, the southern Greek city of Kalamata has found itself in the spotlight thanks to a towering mural that reimagines legendary soprano Maria Callas as an allegory for the city itself.

The massive artwork on the side of a prominent building in the city center has been named 2025’s “Best Mural of the World” by Street Art Cities, a global platform celebrating street art.

Residents of Kalamata, approximately 240 kilometers (150 miles) southwest of Athens, cultivate the world-renowned olives, figs and grapes that feature prominently on the mural.

That was precisely the point.

Vassilis Papaefstathiou, deputy mayor of strategic planning and climate neutrality, explained Kalamata is one of the few Greek cities with the ambitious goal of becoming climate-neutral by 2030. He and other city leaders wanted a way to make abstract concepts, including sustainable development, agri-food initiatives, and local economic growth, more tangible for the city’s nearly 73,000 residents.

That’s how the idea of a massive mural in a public space was born.

“We wanted it to reflect a very clear and distinct message of what sustainable development means for a regional city such as Kalamata,” Papaefstathiou said. “We wanted to create an image that combines the humble products of the land, such as olives and olive oil — which, let’s be honest, are famous all over the world and have put Kalamata on the map — with the high-level art.”

“By bringing together what is very elevated with ... the humbleness of the land, our aim was to empower the people and, in doing so, strengthen their identity. We want them to be proud to be Kalamatians.”

Southern Greece has faced heatwaves, droughts and wildfires in recent years, all of which affect the olive groves on which the region’s economy is hugely dependent.

The image chosen to represent the city was Maria Callas, widely hailed as one of the greatest opera singers of the 20th century and revered in Greece as a national cultural symbol. She may have been born in New York to Greek immigrant parents, but her father came from a village south of Kalamata. For locals, she is one of their own.

This connection is also reflected in practice: the alumni association at Kalamata’s music school is named for Callas, and the cultural center houses an exhibition dedicated to her, which includes letters from her personal archive.

Artist Kleomenis Kostopoulos, 52, said the mural “is not actually called ‘Maria Callas,’ but ‘Kalamata’ and my attempt was to paint Kalamata (the city) allegorically.”

Rather than portraying a stylized image of the diva, Kostopoulos said he aimed for a more grounded and human depiction. He incorporated elements that connect the people to their land: tree branches — which he considers the above-ground extension of roots — birds native to the area, and the well-known agricultural products.

“The dress I create on Maria Callas in ‘Kalamata’ is essentially all of this, all of this bloom, all of this fruition,” he said. “The blessed land that Kalamata itself has ... is where all of these elements of nature come from.”

Creating the mural was no small feat. Kostopoulos said it took around two weeks of actual work spread over a month due to bad weather. He primarily used brushes but also incorporated spray paint and a cherry-picker to reach all edges of the massive wall.

Papaefstathiou, the deputy mayor, said the mural has become a focal point.

“We believe this mural has helped us significantly in many ways, including in strengthening the city’s promotion as a tourist destination,” he said.

Beyond tourism, the mural has sparked conversations about art in public spaces. More building owners in Kalamata have already expressed interest in hosting murals.

“All of us — residents, and I personally — feel immense pride,” said tourism educator Dimitra Kourmouli.

Kostopoulos said he hopes the award will have a wider impact on the art community and make public art more visible in Greece.

“We see that such modern interventions in public space bring tremendous cultural, social, educational and economic benefits to a place,” he said. “These are good springboards to start nice conversations that I hope someday will happen in our country, as well.”