Global Content Creators Meet in AlUla for MENA's First Instagram Creators Summit

Global content creators meet in AlUla for MENA's first Instagram creators summit. (SPA)
Global content creators meet in AlUla for MENA's first Instagram creators summit. (SPA)
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Global Content Creators Meet in AlUla for MENA's First Instagram Creators Summit

Global content creators meet in AlUla for MENA's first Instagram creators summit. (SPA)
Global content creators meet in AlUla for MENA's first Instagram creators summit. (SPA)

The first Instagram Creators Summit in the Middle East and North Africa (MENA) has started in AlUla, bringing together content creators from around the world to engage in dialogues that discuss the future of content creation, the impact of AI, and digital interaction tools, the Saudi Press Agency said on Tuesday.

Organized by Meta, the event showcases Meta AI and the latest digital platform tools, offering participants opportunities to connect with industry experts and developers.

It also underscores AlUla’s vision to bridge cultural heritage preservation and digital development through sessions exploring storytelling, community empowerment, and how content creators help shape identity in the age of AI.



1 Killed and 19 Injured as Hot Air Balloons Crash in Central Türkiye

Sight-seeing hot air balloons launch in Göreme Historical National Park in the Cappadocia region, Nevsehir, central Türkiye, Aug. 24, 2022. (AFP)
Sight-seeing hot air balloons launch in Göreme Historical National Park in the Cappadocia region, Nevsehir, central Türkiye, Aug. 24, 2022. (AFP)
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1 Killed and 19 Injured as Hot Air Balloons Crash in Central Türkiye

Sight-seeing hot air balloons launch in Göreme Historical National Park in the Cappadocia region, Nevsehir, central Türkiye, Aug. 24, 2022. (AFP)
Sight-seeing hot air balloons launch in Göreme Historical National Park in the Cappadocia region, Nevsehir, central Türkiye, Aug. 24, 2022. (AFP)

Two hot air balloons crashed in central Türkiye on Sunday, leaving one person dead and 19 injured, according to local media reports.

The accident occurred near the Ihlara Valley in Aksaray province, the private Ilhas News Agency and other outlets said. It was not immediately clear why the hot air balloons crashed.

Hot air ballooning is a popular tourist activity over the rugged landscape of central Türkiye, which is dotted with ancient churches hewn into cliff faces. The attractions include the “fairy chimneys” of Cappadocia, tall, cone-shaped rock formations created by natural erosion over thousands of years that are a UNESCO World Heritage Site.

Video from Ilhas showed one deflated balloon, its passenger basket lying on its side, as emergency services tended to injured people.