UNWTO Executive Director: It’s Time to Empower Women in the Region’s Tourism Sector

Natalia Bayona, who leads the innovation, education, and investments strategy of the UNWTO, believes that Saudi Arabia is positively heading towards greater empowerment of women in the tourism sector
Natalia Bayona, who leads the innovation, education, and investments strategy of the UNWTO, believes that Saudi Arabia is positively heading towards greater empowerment of women in the tourism sector
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UNWTO Executive Director: It’s Time to Empower Women in the Region’s Tourism Sector

Natalia Bayona, who leads the innovation, education, and investments strategy of the UNWTO, believes that Saudi Arabia is positively heading towards greater empowerment of women in the tourism sector
Natalia Bayona, who leads the innovation, education, and investments strategy of the UNWTO, believes that Saudi Arabia is positively heading towards greater empowerment of women in the tourism sector

The UN World Tourism Organization (UNWTO) is set to launch the “UNWTO Women in Tech Startup Competition: Middle East” on September 27 in the Saudi capital city of Riyadh.

The initiative aims to empower women in the tourism sector and increase their presence, while also supporting pioneering technological projects in the Arab region.

Furthermore, it seeks to financially support participating women by attracting investors from around the world.

The competition aligns with Saudi Arabia’s drive to develop its tourism system, injecting 3 trillion riyals ($800 billion) in the coming years to establish colossal projects that support its plan of attracting 100 million tourists by 2030.

Relevant authorities in the Kingdom have already begun enhancing their workforce and supporting Saudi entrepreneurs in developing their specialized companies within the sector.

Additionally, efforts are being made to empower women due to their low participation in the tourism industry in the Arab region compared to the global average.

Natalia Bayona, UNWTO Executive Director who is leading the innovation, education, and investments strategy of the UNWTO, told Asharq Al-Awsat that it is time to specifically focus on supporting talented women entrepreneurs in Saudi Arabia and the Middle East to shape the future of tourism in the region.

Women represent 34% of startup founders in the technology field in the region and over 50% of graduates in science, technology, engineering, and mathematics in the Arab world.

Therefore, the competition represents a convergence of empowering women, innovation, and tourism.

Tourism has a special impact on the lives of women and youth, as it is the primary sector in which they work at a global level, emphasized Bayona.

It is interesting to note that while women represent approximately 54% of the workforce in international tourism, they account for only 8% in the Middle East, she added.



IMF: Middle East Conflict Escalation Could Have Significant Economic Consequences

Displaced families, mainly from Syria, gather at Beirut's central Martyrs' Square, where they spent the night fleeing the overnight Israeli strikes in Beirut, Lebanon September 28, 2024. REUTERS/Louisa Gouliamaki
Displaced families, mainly from Syria, gather at Beirut's central Martyrs' Square, where they spent the night fleeing the overnight Israeli strikes in Beirut, Lebanon September 28, 2024. REUTERS/Louisa Gouliamaki
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IMF: Middle East Conflict Escalation Could Have Significant Economic Consequences

Displaced families, mainly from Syria, gather at Beirut's central Martyrs' Square, where they spent the night fleeing the overnight Israeli strikes in Beirut, Lebanon September 28, 2024. REUTERS/Louisa Gouliamaki
Displaced families, mainly from Syria, gather at Beirut's central Martyrs' Square, where they spent the night fleeing the overnight Israeli strikes in Beirut, Lebanon September 28, 2024. REUTERS/Louisa Gouliamaki

The International Monetary Fund said on Thursday that an escalation of the conflict in the Middle East could have significant economic ramifications for the region and the global economy, but commodity prices remain below the highs of the past year.

IMF spokesperson Julie Kozack told a regular news briefing that the Fund is closely monitoring the situation in southern Lebanon with "grave concern" and offered condolences for the loss of life.

"The potential for further escalation of the conflict heightens risks and uncertainty and could have significant economic ramifications for the region and beyond," Kozack said.

According to Reuters, she said it was too early to predict specific impacts on the global economy, but noted that economies in the region have already suffered greatly, especially in Gaza, where the civilian population "faces dire socioeconomic conditions, a humanitarian crisis and insufficient aid deliveries.

The IMF estimates that Gaza's GDP declined 86% in the first half of 2024, Kozack said, while the West Bank's first-half GDP likely declined 25%, with prospects of a further deterioration.

Israel's GDP contracted by about 20% in the fourth quarter of 2023 after the conflict began, and the country has seen only a partial recovery in the first half of 2024, she added.
The IMF will update its economic projections for all countries and the global economy later in October when the global lender and World Bank hold their fall meetings in Washington.
"In Lebanon, the recent intensification of the conflict is exacerbating the country's already fragile macroeconomic and social situation," Kozack said, referring to Israel's airstrikes on Hezbollah in Lebanon.
"The conflict has inflicted a heavy human toll on the country, and it has damaged physical infrastructure."
The main channels for the conflict to impact the global economy have been through higher commodity prices, including oil and grains, as well as increased shipping costs, as vessels avoid potential missile attacks by Yemen's Houthis on vessels in the Red Sea, Kozack said. But commodity prices are currently lower than their peaks in the past year.
"I just emphasize once again that we're closely monitoring the situation, and this is a situation of great concern and very high uncertainty," she added.
Lebanon in 2022 reached a staff-level agreement with the IMF on a potential loan program, but there has been insufficient progress on required reforms, Kozack said.
"We are prepared to engage with Lebanon on a possible financing program when the situation is appropriate to do so, but it would necessitate that the actions can be taken and decisive policy measures can be taken," Kozack added. "We are currently supporting Lebanon through capacity development assistance and other areas where possible."