Saudi Arabia Underscores Women's Role in Real Estate, National Development

The Real Estate Future Forum 2024 discussed on Tuesday women's prominent societal role that is significantly impacting real estate through purposeful planning for the required change. (Asharq Al-Awsat)
The Real Estate Future Forum 2024 discussed on Tuesday women's prominent societal role that is significantly impacting real estate through purposeful planning for the required change. (Asharq Al-Awsat)
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Saudi Arabia Underscores Women's Role in Real Estate, National Development

The Real Estate Future Forum 2024 discussed on Tuesday women's prominent societal role that is significantly impacting real estate through purposeful planning for the required change. (Asharq Al-Awsat)
The Real Estate Future Forum 2024 discussed on Tuesday women's prominent societal role that is significantly impacting real estate through purposeful planning for the required change. (Asharq Al-Awsat)

The Real Estate Future Forum 2024 discussed on Tuesday women's prominent societal role that is significantly impacting real estate through purposeful planning for the required change.

On its second day, the Forum reviewed the positive transformations in the Kingdom's housing sector and its plan within Saudi Vision 2030. It underlined the role of programs and financing solutions for housing support that have allowed more than 755,000 beneficiaries to sign financing contracts that have totaled more than $124 billion.

The Real Estate Future Forum 2024 kicked off in Riyadh on Monday under the auspices of the Ministry of Municipal, Rural Affairs, and Housing.

Held under the theme "The Power of Flexibility: Building a Sustainable and Flourishing Real Estate Future," the Forum features several strategic discussions about the real estate system on both local and global levels. Over 300 speakers representing over 85 countries worldwide are taking part in the event.

Executive Director of Urban Planning at Roshen Giovanna Carnevali stressed the importance of women's prominent role in society, which has significantly impacted real estate through purposeful planning.

Carnevali noted Roshen's participation in 100,000 housing units until 2030.

She said that 46 percent of the work in the facility depends on women, praising the Saudi opportunities available for women that are allowing them to develop in various fields.

Financing contracts

CEO of the Real Estate Development Fund (REDF) Mansour bin Madi stated revealed that the Fund's share of the total real estate financing market reached 74 percent, out of a total of $166.6 billion recorded in the Kingdom between 2017 and 2023.

Chairman of the Board of Directors of the Housing Division of the Saudi Umran Society Abdulrahman al-Johani discussed the transformations of the housing sector in the Kingdom over the past years, reviewing the current reality of housing and its plan within Vision 2030.

Johani cited ten development plans in housing that began implementation in 1970 and until the launch of Vision 2030 programs. They all focused on providing suitable housing for citizens at economic costs.

Urban planning development

CEO of the Quality of Life Program Khaled al-Bakr confirmed that the program developed urban planning, addressed visual distortions, and developed public spaces and facilities through many initiatives that contribute to improving the urban landscape and the quality of services provided in cities.

Governor of the Saudi Standards, Metrology, and Quality Organization (SASO) Saad al-Qasabi indicated that the conformity index for construction products and building materials offered in the Kingdom's markets for 2022 increased by 84% compared to 60% in 2020.

Qasabi explained that this comes from the authority issuing several technical regulations to improve construction products.

On the sidelines of the Forum, the Ministry of Municipal, Rural Affairs, and Housing launched the professional volunteering initiative in real estate to support youth development and enhance the concept of volunteering in the commercial and non-profit sectors.

It aims to raise awareness among the real estate community on the goals and mission of professional volunteering and to empower pioneering and leading figures to transfer knowledge to beneficiaries and develop their capabilities economically and socially.



French Companies to Inject New Investments in Egyptian Market

Hossam Heiba, Chairman of the Investment Authority and Free Zones, signs a memorandum of understanding with the French Investment Promotion Agency in the presence of Hassan Al-Khatib, Minister of Investment and Foreign Trade. (Egyptian Investment Authority)
Hossam Heiba, Chairman of the Investment Authority and Free Zones, signs a memorandum of understanding with the French Investment Promotion Agency in the presence of Hassan Al-Khatib, Minister of Investment and Foreign Trade. (Egyptian Investment Authority)
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French Companies to Inject New Investments in Egyptian Market

Hossam Heiba, Chairman of the Investment Authority and Free Zones, signs a memorandum of understanding with the French Investment Promotion Agency in the presence of Hassan Al-Khatib, Minister of Investment and Foreign Trade. (Egyptian Investment Authority)
Hossam Heiba, Chairman of the Investment Authority and Free Zones, signs a memorandum of understanding with the French Investment Promotion Agency in the presence of Hassan Al-Khatib, Minister of Investment and Foreign Trade. (Egyptian Investment Authority)

Several French companies have committed to making new investments in the Egyptian market across various sectors, including transportation, food, and pharmaceuticals.

According to a statement by Egypt’s General Authority for Investment and Free Zones (GAFI) on Saturday, companies such as Lesaffre (in yeast production), Alstom (transport), Sanofi (pharmaceuticals), and Decathlon (specialized retail in sportswear and equipment) have pledged to invest further in Egypt. These plans aim to leverage the significant improvements in the country’s investment infrastructure and legislative framework.

French investments in Egypt currently stand at approximately €7 billion (around $7.7 billion), distributed across 180 companies in various sectors. The companies’ commitment to expansion was made during a promotional visit to France by GAFI CEO Hossam Heiba, accompanied by Minister of Investment and Foreign Trade Hassan Al-Khatib.

The visit included participation in the Egyptian-French Business Forum held in Paris and Marseille, with the attendance of French Minister of Foreign Trade Sophie Primas and more than 350 French companies.

The Egyptian officials also held meetings with John Cockerill, a leader in hydrogen production equipment, representatives of bpi France, a French investment bank and the chairman of CMA CGM, a French logistics and maritime company and a key development partner of Egypt.

Heiba noted that Egypt has successfully attracted a significant number of global and French companies, benefiting from its strategic position as an investment and export hub for Africa. He emphasized that his country has maintained its position as the top African destination for investments in 2022 and 2023, with expectations of continuing this trend in the coming years. This is further supported by the record-breaking foreign direct investment, which reached $46.1 billion in the 2023-2024 fiscal year.

Additionally, Heiba signed a memorandum of understanding (MoU) with the French Investment Promotion Agency, which aims to sustain investment cooperation between Egypt and France, focusing on providing investor support, fostering partnerships between the two countries' business communities, and sharing data on target sectors and legislative developments. The agreement also covers the organization of investment promotion events and exploratory business tours.

The French side highlighted the substantial investments made by French companies in Egypt, particularly in telecommunications, healthcare, and cosmetics. Companies such as Valeo, Capgemini, Atos, and Orange Business Services operate in Egypt’s IT and communications sector, while Servier, AXA, AXA One Health, Sanofi, and Air Liquide have made significant contributions to the healthcare sector. L'Oréal is also a major player in the cosmetics industry.

This promotional visit is part of Egypt’s efforts aimed at expanding investment ties with Europe, following the 2024 Egypt-European Investment Conference held in Cairo in June, and the March 2023 announcement of an enhanced strategic partnership between Egypt and the European Union.