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Saudi-British Air Connectivity Expands with New Virgin Airlines Route

The agreement was signed in the presence of Saudi Minister of Tourism Ahmed Al-Khateeb. (Photo: Turki Al-Aqili)
The agreement was signed in the presence of Saudi Minister of Tourism Ahmed Al-Khateeb. (Photo: Turki Al-Aqili)
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Saudi-British Air Connectivity Expands with New Virgin Airlines Route

The agreement was signed in the presence of Saudi Minister of Tourism Ahmed Al-Khateeb. (Photo: Turki Al-Aqili)
The agreement was signed in the presence of Saudi Minister of Tourism Ahmed Al-Khateeb. (Photo: Turki Al-Aqili)

Saudi Arabia and the United Kingdom are set to launch a direct route connecting Riyadh and London, following the signing of a cooperation agreement between the Air Connectivity Program and Virgin Atlantic.

The agreement, which was signed on Monday in Riyadh in the presence of Saudi Minister of Tourism Ahmed Al-Khateeb, aims to enhance air connectivity between the two kingdoms, facilitating access to various cities in Saudi Arabia. The route will operate daily between London Heathrow Airport and King Khalid International Airport in Riyadh starting in March 2025, using Airbus A330 aircraft.

Virgin Atlantic’s entry into the Saudi market marks the tenth airline to collaborate with the Air Connectivity Program since the beginning of 2024.

In remarks to Asharq Al-Awsat, Majed Khan, the CEO of the Air Connectivity Program said that the agreement will help bring visitors to and from Riyadh and other areas of Saudi Arabia, such as Jeddah, Dammam, and Madinah as major cities, and then to the Red Sea, Jazan, and Al-Baha, supporting the national tourism strategy.

He further explained that Virgin Atlantic’s direct flights between London and Riyadh will support the growth of inbound international tourism from the UK and North America’s airline network.

As a member of the SkyTeam alliance, Virgin Atlantic will enhance air connectivity alongside Saudi Arabia’s national carrier, Saudia Airlines, between Riyadh, London, and other destinations within the network.

Virgin Atlantic CEO Shai Weiss told Asharq Al-Awsat that the Kingdom is experiencing rapid growth driven by Vision 2030, noting that he looks forward to introducing UK customers to Saudi Arabia’s rich culture, heritage, and commercial hub.

Weiss noted that the new services will offer great opportunities for connecting friends, relatives, and businesses, not only within the UK but also in the US, thanks to the partnership with Delta Airlines.

He continued that the agreement will boost the codeshare with its SkyTeam partner, Saudia, further expanding connectivity across the region and beyond while offering new benefits to frequent customers.

Weiss also highlighted the positive impact this step will have in attracting more tourists to Saudi Arabia, which is developing its tourism industry.

Virgin Atlantic, which has a fleet of 45 wide-body aircraft, announced last month the purchase of seven additional Airbus aircraft.

The Air Connectivity Program aims to boost tourism growth in the Kingdom by enhancing connections between Saudi Arabia and the world, through the development of current and potential air routes.

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Russia's Central Bank Holds Off on Interest Rate Hike

People skate at an ice rink installed at the Red Square decorated for the New Year and Christmas festivities, with the St. Basil's Cathedral, left, and the Kremlin, right, in the background in Moscow, Russia, Friday, Dec. 20, 2024. (AP Photo/Alexander Zemlianichenko)
People skate at an ice rink installed at the Red Square decorated for the New Year and Christmas festivities, with the St. Basil's Cathedral, left, and the Kremlin, right, in the background in Moscow, Russia, Friday, Dec. 20, 2024. (AP Photo/Alexander Zemlianichenko)
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Russia's Central Bank Holds Off on Interest Rate Hike

People skate at an ice rink installed at the Red Square decorated for the New Year and Christmas festivities, with the St. Basil's Cathedral, left, and the Kremlin, right, in the background in Moscow, Russia, Friday, Dec. 20, 2024. (AP Photo/Alexander Zemlianichenko)
People skate at an ice rink installed at the Red Square decorated for the New Year and Christmas festivities, with the St. Basil's Cathedral, left, and the Kremlin, right, in the background in Moscow, Russia, Friday, Dec. 20, 2024. (AP Photo/Alexander Zemlianichenko)

Russia's central bank has left its benchmark interest rate at 21%, holding off on further increases as it struggles to snuff out inflation fueled by the government's spending on the war against Ukraine.
The decision comes amid criticism from influential business figures, including tycoons close to the Kremlin, that high rates are putting the brakes on business activity and the economy.
According to The Associated Press, the central bank said in a statement that credit conditions had tightened “more than envisaged” by the October rate hike that brought the benchmark to its current record level.
The bank said it would assess the need for any future increases at its next meeting and that inflation was expected to fall to an annual 4% next year from its current 9.5%
Factories are running three shifts making everything from vehicles to clothing for the military, while a labor shortage is driving up wages and fat enlistment bonuses are putting more rubles in people's bank accounts to spend. All that is driving up prices.
On top of that, the weakening Russian ruble raises the prices of imported goods like cars and consumer electronics from China, which has become Russia's biggest trade partner since Western sanctions disrupted economic relations with Europe and the US.
High rates can dampen inflation but also make it more expensive for businesses to get the credit they need to operate and invest.
Critics of the central bank rates and its Governor Elvira Nabiullina have included Sergei Chemezov, the head of state-controlled defense and technology conglomerate Rostec, and steel magnate Alexei Mordashov.
Russian President Vladimir Putin opened his annual news conference on Thursday by saying the economy is on track to grow by nearly 4% this year and that while inflation is “an alarming sign," wages have risen at the same rate and that "on the whole, this situation is stable and secure.”
He acknowledged there had been criticism of the central bank, saying that “some experts believe that the Central Bank could have been more effective and could have started using certain instruments earlier.”
Nabiullina said in November that while the economy is growing, “the rise in prices for the vast majority of goods and services shows that demand is outrunning the expansion of economic capacity and the economy’s potential.”
Russia's military spending is enabled by oil exports, which have shifted from Europe to new customers in India and China who aren't observing sanctions such as a $60 per barrel price cap on Russian oil sales.