Three Global Exhibition Companies Establish Offices in Saudi Arabia

Chairman of the General Authority for Exhibitions and Conferences Fahd Al-Rasheed with an executive from one of the companies that decided to open an office in Saudi Arabia. (Asharq Al-Awsat).
Chairman of the General Authority for Exhibitions and Conferences Fahd Al-Rasheed with an executive from one of the companies that decided to open an office in Saudi Arabia. (Asharq Al-Awsat).
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Three Global Exhibition Companies Establish Offices in Saudi Arabia

Chairman of the General Authority for Exhibitions and Conferences Fahd Al-Rasheed with an executive from one of the companies that decided to open an office in Saudi Arabia. (Asharq Al-Awsat).
Chairman of the General Authority for Exhibitions and Conferences Fahd Al-Rasheed with an executive from one of the companies that decided to open an office in Saudi Arabia. (Asharq Al-Awsat).

Three of the world’s top 10 exhibition companies have announced the opening of offices in Saudi Arabia, tapping into the rapid growth of the sector in the Kingdom. This was revealed on the opening day of the International Exhibition and Conference Summit, taking place in Riyadh from December 15 to 17.

Moreover, 19 agreements and memorandums of understanding were signed during the event to support the development of the exhibitions and conferences sector.

Fahd Al-Rasheed, Chairman of the General Authority for Exhibitions and Conferences, described the first day of the summit as highly successful, with significant announcements, including the launch of 12 new events and the signing of multiple memorandums of understanding. These steps underscore Saudi Arabia’s emergence as one of the world’s premier destinations for exhibitions and conferences.

Al-Rasheed highlighted the strategic role of the exhibitions and conferences sector in driving transformation. He noted that the sector showcases the unprecedented opportunities available in the Kingdom under Vision 2030 while fostering innovation, attracting investment, and building partnerships across diverse economic sectors.

Leading global companies RX Global, Messe Munich, and Clarion announced the establishment of new offices in Saudi Arabia. The move aims to support the Kingdom’s ambitious growth plans for its exhibitions and conferences industry over the next decade.

The summit saw the signing of four key memorandums of understanding with the Ministry of Human Resources and Social Development, the Saudi Tourism Authority, the Events Investment Fund, and the National Events Center.

Over the next two days, the summit will focus on encouraging investment in the exhibitions and conferences sector, developing innovative and future-focused event spaces, and addressing global sustainability challenges within the industry.

The inaugural edition of the International Exhibition and Conference Summit is being hosted in Prince Mohammed Bin Salman Nonprofit City (Misk), with participation from over 1,000 global leaders in the exhibitions and conferences industry. Representatives from 73 countries are attending, working together to reshape the future of the sector.



The Future of Revenues in Syria: Challenges and Opportunities for the Interim Government

A money changer conducts a transaction in US dollars and Syrian pounds for a client on a street in Damascus (AFP)
A money changer conducts a transaction in US dollars and Syrian pounds for a client on a street in Damascus (AFP)
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The Future of Revenues in Syria: Challenges and Opportunities for the Interim Government

A money changer conducts a transaction in US dollars and Syrian pounds for a client on a street in Damascus (AFP)
A money changer conducts a transaction in US dollars and Syrian pounds for a client on a street in Damascus (AFP)

Syria faces significant challenges as discussions intensify about the post-Bashar al-Assad era, particularly in securing the necessary revenues for the Syrian interim government to meet the country’s needs and ensure its sustainability. The widespread destruction of the economy and infrastructure poses a dual challenge: rebuilding the nation while stimulating economic activity and ensuring sufficient financial resources for governance.

Currently, the interim government relies heavily on international and regional support during the transitional phase. Donor countries are expected to provide financial and technical assistance to help rebuild institutions and alleviate the suffering of the Syrian people.

However, as the country transitions, external support alone will not suffice. The government must identify sustainable revenue sources, such as managing natural resources, imposing taxes, and encouraging foreign investments.

Opportunities from the Syrian Diaspora

The Syrian diaspora is seen as a significant economic resource, contributing through remittances or involvement in reconstruction projects. However, realizing these opportunities requires the establishment of strong, transparent institutions, effective resource management, and a clear strategic plan to rebuild trust with both local and international communities.

Securing revenues for the interim government is not merely a financial challenge but also a test of its ability to lead Syria toward stability and prosperity.

Securing Economic Resources

Nasser Zuhair, head of the Economic and Diplomatic Affairs Unit at the European Policy Organization, stated that the interim government, currently led by Mohammed al-Bashir, may replicate its revenue-generating models from Idlib. Resources in Idlib were drawn from temporary measures that are insufficient for sustaining a national economy like Syria’s.

In an interview with Asharq Al-Awsat, Zuhair explained that these resources included taxation, fuel trade with Syrian Democratic Forces (SDF)-controlled areas, international aid for displaced persons in Idlib, remittances from the Syrian diaspora, and cross-border trade facilitated by Turkiye.

“The interim government believes that sanctions relief is a matter of months, after which it can begin to establish a sustainable economy. For now, it will rely on the same resources and strategies used in Idlib and other controlled areas,” Zuhair added.

Challenges and Opportunities

Despite the former regime’s reliance on illicit revenues, such as drug trafficking and Captagon production—estimated to account for 25% of government revenues—the interim government has several potential avenues for generating revenue.

International Aid

Zuhair emphasized that cross-border humanitarian aid indirectly supports local economies. “The current government understands that international and regional aid will be substantial in the coming period, particularly for refugee repatriation and infrastructure development,” he noted.

He added that efforts to secure funding from the Brussels Conference, which allocates about $7 billion annually to support Syria, will be critical. Strengthening ties with regional and European countries, such as Saudi Arabia, Kuwait, Germany, and the UK, is also a priority. However, securing such aid depends on establishing a political framework where Hayat Tahrir al-Sham (HTS) does not dominate governance.

He further noted that international and regional support will likely remain a key revenue source for the interim government, including humanitarian and developmental aid from organizations such as the United Nations and the World Bank.

Taxes and Tariffs

Zuhair highlighted taxes and tariffs as essential components of the government’s revenue strategy. This includes taxing local economic activities, customs duties on cross-border trade, and fair taxes on merchants and industrialists in major cities like Damascus and Aleppo.

“The government can also impose income, corporate, and property taxes while improving border management to maximize revenue from customs and tariffs,” he added.

Agriculture and Natural Resources

Syria’s vast and fertile agricultural lands present an opportunity for revenue generation, Zuhair underlined, explaining that taxes on agricultural products could contribute to state income. However, this sector faces logistical challenges and high production costs. By directing the agricultural sector toward self-sufficiency, the government could reduce dependence on imports and create surplus revenue, he remarked.

Additionally, managing natural resources such as oil and gas could provide a significant revenue stream if the government gains control over resource-rich areas like northeastern Syria, the official noted.

Reconstruction

Reconstruction presents another potential revenue source. International companies could be encouraged to invest in rebuilding efforts in exchange for fees or taxes. Public-private partnerships with local and foreign firms in sectors such as infrastructure and housing could also generate significant funds.

Remittances from the Diaspora

Zuhair stressed the importance of remittances from Syrians abroad, estimating that these transfers could reach $2 billion annually by 2025. Encouraging the diaspora to send funds to support family members and rebuild properties will be a key priority for the government.

Domestic Investments

The interim government has shown its ability to attract domestic investments in real estate, industry, commerce, and agriculture, despite international sanctions. According to Zuhair, leveraging Türkiye as an international gateway, the government could expand this model across Syria, taking advantage of the challenging economic conditions left by the previous regime to draw reasonable investments in its first year.

Tourism and Small Businesses

Revitalizing the tourism sector could directly contribute to revenue, he added, noting that restoring historical and cultural sites, once security and stability are achieved, will attract visitors and generate income.

In addition, encouraging small and medium-sized enterprises will help revive the economy and create jobs, Zuhair emphasized, pointing that supporting manufacturing industries could provide a sustainable revenue stream.