Jeddah Historic District's 'TeamLab Borderless' Museum Attracts Over 52,000 Visitors

The museum underlines the Ministry of Culture's dedication to preserving the Kingdom's heritage while embracing innovative forms of artistic and cultural expression from around the globe. - SPA
The museum underlines the Ministry of Culture's dedication to preserving the Kingdom's heritage while embracing innovative forms of artistic and cultural expression from around the globe. - SPA
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Jeddah Historic District's 'TeamLab Borderless' Museum Attracts Over 52,000 Visitors

The museum underlines the Ministry of Culture's dedication to preserving the Kingdom's heritage while embracing innovative forms of artistic and cultural expression from around the globe. - SPA
The museum underlines the Ministry of Culture's dedication to preserving the Kingdom's heritage while embracing innovative forms of artistic and cultural expression from around the globe. - SPA

The "teamLab Borderless" museum, a collaboration between the Saudi Ministry of Culture and the Japanese art collective teamLab, has been a huge success, drawing 52,500 visitors in the first two months since opening on June 10, SPA reported.
The museum underlines the Ministry of Culture's dedication to preserving the Kingdom's heritage while embracing innovative forms of artistic and cultural expression from around the globe.
According to Director General of the Jeddah Historic District Program Abdulaziz bin Ibrahim Al-Issa, the interactive global "teamLab Borderless" museum in the heart of Jeddah's historical district is important.
Al-Issa stressed that with the support of Minister of Culture Prince Badr bin Abdullah bin Farhan Al Saud, the museum helps strengthen the region's position as a global tourist destination, and offers a one-of-a-kind cultural and tourism experience to visitors.
The "teamLab Borderless" museum offers visitors the chance to experience over 80 interactive digital art installations in a 10,000-square-meter space.
Choosing the Jeddah Historic District for this innovative museum aligns with Saudi Vision 2030 and Jeddah's strategic development drive to become a leading global cultural and tourism center.
According to the program, since the opening of the museum, tickets have completely sold out online until August 15. The museum's website has received 890,000 visits, and the Jeddah Instagram account for "teamLab Borderless" has rapidly grown to 20,900 followers; it has a total reach of 10.02 million.



Quality of Life Program Continues to Empower Saudi Cultural Sector

The flag of Saudi Arabia. Asharq Al-Awsat
The flag of Saudi Arabia. Asharq Al-Awsat
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Quality of Life Program Continues to Empower Saudi Cultural Sector

The flag of Saudi Arabia. Asharq Al-Awsat
The flag of Saudi Arabia. Asharq Al-Awsat

The Quality of Life Program continues to support the transformation of Saudi Arabia's cultural sector, aiming to establish the Kingdom as a global hub for arts and culture, as outlined in Vision 2030. This is evident in the reopening of the King Fahd Cultural Center, the historic Qishlah Palace in Hail, and the launch of the teamLab Jeddah museum, the Saudi Press Agency reported.
The program also bolstered the production of Saudi films and series like "Threads of the Ma'azib," "Al Sharrar," and "Complex 75," while showcasing international films like "Kandahar" and "Dunki," filmed in the Kingdom.
The initiative to develop public libraries resulted in two new libraries in Dammam and Ahad Rufaidah, with plans for 153 cultural centers by 2030. The Saudi Artisanal Company was also established to support the handicraft sector and preserve Saudi heritage, SPA said.
In 2023, the program's cultural initiatives achieved remarkable success. The Cultural Development Fund, with 180 million riyals in funding, was established for over 45 projects. The Aruq Bani Ma'arid was listed as a UNESCO World Heritage site. The King Abdulaziz Historical Palace and Jerash archaeological site in the south of the Kingdom were restored, and the Saudi Museum of Contemporary Art in Diriyah opened, hosting the Biennale exhibition with over 16,232 visitors.
The "Nuqush Al Uqair" event in Al-Ahsa attracted over 60,000 visitors and highlighted the region's traditional crafts. The Royal Institute of Traditional Arts trained over 1,453 individuals and participated in international cultural events, SPA reported.
The Professional Music Association and the Professional Museums Association were established to foster diversity. The initiative to enhance Saudi contributions to culture and the arts presented over 100 diverse performances, and the Culinary Arts Authority hosted three cultural festivals across Riyadh, Jeddah, and Khobar, the news agency added.