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Warner Bros Discovery Relaunches HBO Max Streamer as ‘Max’ in Bid for Broader Audience 

Jeremy Strong arrives at the HBO and HBO Max Post Emmys Reception on Sept. 12, 2022, in West Hollywood, Calif. Strong plays Kendall Roy in the HBO television series “Succession.” (AP)
Jeremy Strong arrives at the HBO and HBO Max Post Emmys Reception on Sept. 12, 2022, in West Hollywood, Calif. Strong plays Kendall Roy in the HBO television series “Succession.” (AP)
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Warner Bros Discovery Relaunches HBO Max Streamer as ‘Max’ in Bid for Broader Audience 

Jeremy Strong arrives at the HBO and HBO Max Post Emmys Reception on Sept. 12, 2022, in West Hollywood, Calif. Strong plays Kendall Roy in the HBO television series “Succession.” (AP)
Jeremy Strong arrives at the HBO and HBO Max Post Emmys Reception on Sept. 12, 2022, in West Hollywood, Calif. Strong plays Kendall Roy in the HBO television series “Succession.” (AP)

When the HBO Max streaming service relaunches on Tuesday as "Max," Warner Bros Discovery Inc will learn whether mixing critically acclaimed dramas with reality fare that some might describe as a "guilty pleasure" will attract more subscribers.

"Max" will bring together HBO’s high-end scripted programming like "Succession" and Warner Bros films with Discovery’s food, home and lifestyle content, including "Fixer Upper: Welcome Home," in a bid to broaden the appeal of the original HBO Max service, as well as reduce the number of people canceling the service each month. It also plans to expand the portfolio of children's content.

Warner Bros Discovery first announced the planned changes on April 12.

The media company forged by the 2022 union of WarnerMedia and Discovery is betting that the addition of Discovery content will help retain viewers who typically sign up for HBO Max to watch a season of their favorite show – and then cancel after the finale.

It is a formula that proved successful for the Discovery+ service in Poland and the Nordic countries.

"In markets where we had scripted entertainment and nonfiction sitting together, we know the proposition works," said JB Perrette, Warner Bros Discovery’s president and chief executive of global streaming, adding that despite the common perception of HBO viewers "as only living in an ivory tower of HBO, the reality is we all have guilty pleasures."

Max also will seek to mine the media company's rich trove of entertainment franchises, with a forthcoming "Harry Potter" series, a "Game of Thrones" prequel and the DC Comics-inspired "The Penguin," starring Colin Farrell. Perrette said the company also is thinking about how to incorporate sports in its streaming offering.

In its first-quarter results announced earlier this month, Warner Bros Discovery said its streaming unit, which includes the HBO Max and Discovery+ services, posted adjusted pretax earnings of $50 million, compared with a loss of $227 million a year earlier. It gained 1.6 million subscribers.

"Our US streaming business is no longer a bleeder," CEO David Zaslav said on a post-earnings call.

That marked a milestone for a division that had been losing money in its bid to gain subscribers and a foothold in the industry's digital future. However, Zaslav said the churn on HBO Max was unacceptably high. Some 6.5% of HBO Max subscribers canceled the service in April, double the churn rate of rival Netflix Inc, according to the analytics firm Antenna.

Discovery+ will remain a standalone platform, though its most popular shows will also be available on Max.

Max has three tiers: an ad-supported version for $10 per month and ad-free version for $16 per month, both with the ability to stream on two devices at once; and a $20-per-month ad-free version that can be streamed on four devices at once.

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Entertainment

Singer Julio Iglesias Accused of ‘Human Trafficking’ by Former Staff

Spanish singer Julio Iglesias sings during the Telethon television program in Paris on December 6, 2003. (AFP)
Spanish singer Julio Iglesias sings during the Telethon television program in Paris on December 6, 2003. (AFP)
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Singer Julio Iglesias Accused of ‘Human Trafficking’ by Former Staff

Spanish singer Julio Iglesias sings during the Telethon television program in Paris on December 6, 2003. (AFP)
Spanish singer Julio Iglesias sings during the Telethon television program in Paris on December 6, 2003. (AFP)

A criminal complaint filed by two former employees of veteran Spanish singer Julio Iglesias accuses him of "human trafficking" and "forced labor", according to advocacy groups supporting the women.

The women allege they suffered sexual and other forms of abuse while working at Iglesias's properties in the Dominican Republic and the Bahamas in 2021, Women's Link Worldwide and Amnesty International said late Tuesday.

The organizations said a complaint filed with Spanish prosecutors on January 5 outlined alleged acts that could be considered "a crime of human trafficking for the purpose of forced labor" and "crimes against sexual freedom".

Iglesias subjected them to "sexual harassment, regularly checked their mobile phones, restricted their ability to leave the home where they worked, and required them to work up to 16 hours a day without days off," according to testimony collected by the two groups.

One of the women, a Dominican identified as Rebeca, who was 22 at the time of the alleged incidents, said she spoke out to seek justice and set an example for other employees of the singer.

"I want to tell them to be strong, to raise their voices, to remember he is not invincible," she said, according to a statement by Women's Link.

The allegations were first detailed in an investigation published Tuesday by US television network Univision and Spanish newspaper elDiario.es.

Spain's Equality Minister, Ana Redondo, has called for "a full investigation" into the allegations.

Iglesias, 82, is one of the most successful Latin artists of all time. Best known for his romantic ballads, he enjoyed huge success during the 1970s and 1980s and has recorded with US artists including Diana Ross, Stevie Wonder and Willie Nelson.

Iglesias has not publicly responded to the allegations.

Entertainment

K-Pop Heartthrobs BTS to Kick Off World Tour in April

Pedestrians walk along the stairs displayed with the BTS logo and release date of BTS' 2026 album at Gwanghwamun Square in Seoul on January 14, 2026. (AFP)
Pedestrians walk along the stairs displayed with the BTS logo and release date of BTS' 2026 album at Gwanghwamun Square in Seoul on January 14, 2026. (AFP)
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K-Pop Heartthrobs BTS to Kick Off World Tour in April

Pedestrians walk along the stairs displayed with the BTS logo and release date of BTS' 2026 album at Gwanghwamun Square in Seoul on January 14, 2026. (AFP)
Pedestrians walk along the stairs displayed with the BTS logo and release date of BTS' 2026 album at Gwanghwamun Square in Seoul on January 14, 2026. (AFP)

K-pop megastars BTS will kick off their first world tour in four years in April, their label said on Wednesday, part of a hotly-anticipated comeback following a hiatus for the South Koreans whose music has become a global phenomenon.

BTS -- known for funky and fun hits like "Dynamite" and "Butter" -- hold the record as the most-streamed group on Spotify and are the first K-pop act to have topped both the Billboard 200 and the Billboard Artist 100 charts in the United States.

But the Bulletproof Boy Scouts -- as their name means in Korean -- haven't toured or released music since 2022 as they underwent the national military service required of all South Korean men under the age of 30.

Now that all seven members have completed their military service the band's label announced on New Year's Day they would release a new album in March before heading on tour the following month.

Spanning 34 cities with 79 performances, it will be the largest-ever single tour by a K-pop group in terms of total shows and the "widest regional reach for a South Korean artist," according to the band's agency, HYBE.

The world tour will kick off in South Korea's Goyang on April 9, with two additional concerts in the city before moving on to neighboring Japan.

They will then head to the United States and Europe, with the tour ending in March 2027 in Manila.

The band's label said that more cities will be announced, including additional stops in Japan and the Middle East.

Their new album -- as yet unnamed -- will be their first since the anthology "Proof", which became South Korea's bestselling record of 2022.

- 'Right kidney is waving' -

BTS's famously loyal fanbase -- known as ARMY -- reacted with elation at news of the world tour.

One fan wrote in response to the news on Facebook that to buy a ticket their "Right kidney is waving".

"Army hunger games are about to start," another wrote, drawing a comparison between fans trying to get tickets and a series of popular young adult novels in which contestants fight to the death.

BTS is big business in South Korea -- before their military service, they generated more than 5.5 trillion won ($3.7 billion) for the country per year, according to Seoul's Korea Culture and Tourism Institute.

The figure is equivalent to roughly 0.2 percent of South Korea's total GDP.

HYBE's shares traded higher at Wednesday's market open on news of their world tour, rising around three percent.

And investment bank IBK Securities on Wednesday projected the firm's operating profits this year would soar tenfold compared to 2025.

Entertainment

Nicolas Cage Film Stopped Amid Nazi Flag Concerns

Nicolas Cage is set to star in WWII espionage thriller Operation Fortitude (Getty Images) 
Nicolas Cage is set to star in WWII espionage thriller Operation Fortitude (Getty Images) 
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Nicolas Cage Film Stopped Amid Nazi Flag Concerns

Nicolas Cage is set to star in WWII espionage thriller Operation Fortitude (Getty Images) 
Nicolas Cage is set to star in WWII espionage thriller Operation Fortitude (Getty Images) 

The East London council shut down the production of an upcoming war film starring Nicolas Cage due to concerns over Nazi iconography, according to British METRO website.

The American Oscar-winning actor, 62, is due to star in Fortitude, a historical spy action-adventure film directed by Simon West.

Set during the Second World War, the film tells the true story of Operation Fortitude, which was undertaken by the Allied Forces in 1944 to deceive Nazi Germany leaders and mislead Nazi Intelligence.

British Intelligence operatives utilized unprecedented strategic operations such as double agents, fake armies, and military equipment to mislead the Nazis about the nature and timing of D-Day, the storming of Normandy.

Filming began in London on September 8, 2025, with other cast members including Matthew Goode, Ed Skrein, Alice Eve, Michael Sheen, and Ben Kingsley.

However, the crew encountered a hurdle when plans to shoot at Waltham Forest Town Hall fell through.

Set dressing would have included draping flags emblazoned with the swastika over the building.

While a filming permit was not formally granted and the council did not collect a fee for such, Waltham Forest Council initially signed off on the project under the conditions that residents would be consulted and “Nazi-era flags and symbols were not publicly visible.”

But production was “abruptly” brought forward to September, having originally been planned for October, meaning there was not enough time for consultation with locals.