‘Mission: Impossible’ Debuts with $80M over 5 Days

This image released by Paramount Pictures shows Hayley Atwell, left, and Tom Cruise in a scene from "Mission: Impossible - Dead Reckoning, Part One." (Paramount Pictures via AP)
This image released by Paramount Pictures shows Hayley Atwell, left, and Tom Cruise in a scene from "Mission: Impossible - Dead Reckoning, Part One." (Paramount Pictures via AP)
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‘Mission: Impossible’ Debuts with $80M over 5 Days

This image released by Paramount Pictures shows Hayley Atwell, left, and Tom Cruise in a scene from "Mission: Impossible - Dead Reckoning, Part One." (Paramount Pictures via AP)
This image released by Paramount Pictures shows Hayley Atwell, left, and Tom Cruise in a scene from "Mission: Impossible - Dead Reckoning, Part One." (Paramount Pictures via AP)

After a globe-trotting publicity blitz by star Tom Cruise, “Mission: Impossible – Dead Reckoning Part One” launched with a franchise-best $80 million over five days, though it came in shy of industry expectations with a $56.2 million haul over the three-day weekend.
The Paramount Pictures debut was boosted by strong overseas sales of $155 million from 70 markets. But while a $235 million worldwide launch marked one of the best global openings of the year, “Dead Reckoning” couldn’t approach the high-speed velocity of last summer’s top film, “Top Gun: Maverick.”
“Dead Reckoning Part One,” the seventh film in the 27-year-old series, had been forecast to better the franchise high of the previous installment, “Fallout,” which opened with $61 million domestically in 2018. Instead, it also fell short of the $57.8 million “Mission: Impossible II” debuted with in 2000.
That puts the film's opening-weekend tally very close to the tepid launch of Disney's “Indiana Jones and the Dial of Destiny,” which opened in US and Canadian theaters with $82 million over five days and $60 million over the three-day weekend. Paramount and Skydance had higher hopes for the action extravaganza of “Dead Reckoning,” which cost $290 million to make, not counting marketing expenses.
Those costs were inflated, in part, by the pandemic. “Dead Reckoning,” directed by Christopher McQuarrie, was among the first major productions shut down by COVID-19. It was preparing to shoot in Italy in March 2020. When the film got back on track, McQuarrie and Cruise helped lead the industry-wide recovery back to film sets – albeit with some well-publicized friction over protocols along the way.
Still, “Dead Reckoning” was hailed as a high point in the franchise. Critics (96% fresh on Rotten Tomatoes) and fans (an “A” CinemaScore) alike came away awed by the stunts and chases of the latest “Mission: Impossible” film. Though the coming competition of “Barbenheimer” — the much-anticipated debuts of “Barbie” and “Oppenheimer” — looms, “Mission: Impossible” should play well for weeks to come.
Cruise, the so-called savior of movie theaters last year, traveled tirelessly to again pump life back into a summer box office that’s been sluggish. After a splashy world premiere in Rome with a red-carpet on the Spanish Steps, Cruise and McQuarrie toured through theaters in Atlanta, Miami, Toronto and Washington D.C. in the days ahead of opening.
“Dead Reckoning” hit theaters at a crucial mid-summer period for Hollywood, and not just because of the SAG-AFTRA strike which began Thursday. “Mission: Impossible” launched a week before one of the biggest box-office showdowns of the year.
Though “Dead Reckoning” and “Oppenheimer” have vied for some of the same IMAX screens, each film has publicly endorsed the idea that a rising tide lifts all blockbusters. Cruise and McQuarrie in early July even bought opening-weekend tickets to both “Barbie” and “Oppenheimer.” “Barbie” director Greta Gerwig and “Oppenheimer” filmmaker Christopher Nolan returned with their own gestures of support.
However that trio of films performs over the next few weeks will do a lot to determine the fate of the summer box office.
No other new wide release challenged “Mission: Impossible” over the weekend. Second place went to Angel Studios’ faith-based political thriller “Sound of Freedom” which increased 37% in its second with $27 million. Jim Caveziel stars in the child trafficking drama.



‘Superman’ Aims to Save Flagging Film Franchise, Not Just Humanity

 David Corenswet, left, and Rachel Brosnahan participate in the ceremonial lighting of the Empire State Building on Wednesday, July 9, 2025, in New York. (Photo by CJ Rivera/Invision/AP)
David Corenswet, left, and Rachel Brosnahan participate in the ceremonial lighting of the Empire State Building on Wednesday, July 9, 2025, in New York. (Photo by CJ Rivera/Invision/AP)
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‘Superman’ Aims to Save Flagging Film Franchise, Not Just Humanity

 David Corenswet, left, and Rachel Brosnahan participate in the ceremonial lighting of the Empire State Building on Wednesday, July 9, 2025, in New York. (Photo by CJ Rivera/Invision/AP)
David Corenswet, left, and Rachel Brosnahan participate in the ceremonial lighting of the Empire State Building on Wednesday, July 9, 2025, in New York. (Photo by CJ Rivera/Invision/AP)

Superman is often called upon to save the world from evildoers, but in his latest big-screen incarnation, he's also being asked to swoop in and save a franchise.

James Gunn's "Superman," which opened in theaters worldwide this week, is a reboot aimed at relaunching the so-called DC Universe of comic book-based superhero movies, which also features Wonder Woman and Batman.

The celluloid efforts of Warner Bros. and DC Studios have been widely eclipsed by Disney's Marvel Cinematic Universe -- the world of Iron Man, Thor, Black Panther and the Fantastic Four, who are getting their own reboot later this month.

"Warner Bros. has invested a lot of energy and money in trying to refocus and renew DC Studios, and this is going to be the big release from that," analyst David A. Gross from Franchise Entertainment Research told AFP.

The heavy task falls on the shoulders of Gunn, the writer-director who won praise from fans of the genre with Marvel's "Guardians of the Galaxy" trilogy.

The movie's rollout has already encountered several headwinds, including a right-wing backlash to Gunn's comments on Superman's role as an immigrant, and skepticism from fans of the previous Superman films helmed by director Zack Snyder.

Gunn has shrugged off the high stakes surrounding the movie's box office success.

"Is there something riding on it? Yeah, but it's not as big as people make it out to be," he told GQ Magazine.

"They hear these numbers that the movie's only going to be successful if it makes $700 million or something and it's just complete and utter nonsense."

The hype around the movie is real -- the White House even superimposed President Donald Trump onto one of the movie's official posters with the caption "THE SYMBOL OF HOPE. TRUTH. JUSTICE. THE AMERICAN WAY. SUPERMAN TRUMP."

- 'A diminished genre' -

Warner Bros. hopes the DC Universe can catch up with Marvel which -- after years of huge successes with the "Avengers" movies -- has seen more muted box office returns with the recent "Thunderbolts" and "Captain America: Brave New World."

Gross explained that superhero films hit a peak right before the Covid-19 pandemic, with box office earnings and audience enthusiasm waning ever since that time.

"It's really a diminished genre," Gross said.

However, the analyst said early buzz for "Superman" was "really good."

The film stars up-and-comer David Corenswet as the new Superman/Clark Kent, with "The Marvelous Mrs. Maisel" star Rachel Brosnahan playing love interest Lois Lane and Nicholas Hoult as arch-villain Lex Luthor.

The story follows the Man of Steel coming to terms with his alien identity as he finds his place in the human world.

The supporting cast boasts a selection of other DC Comics characters, from the peacekeeping Green Lantern (Nathan Fillion) -- who is scheduled to reprise the role in upcoming TV series "Lanterns" -- to the mace-wielding Hawkgirl.

Gross noted that July "is the top moviegoing month of the year," leading tracking estimates to forecast a total of more than $100 million for the film's opening weekend in North America.

- 'The story of America' -

DC Studios however must shake off a reputation for producing mediocre films that did not score well with audiences.

The last round of "DC Extended Universe" films included the well-liked "Wonder Woman" (2017) starring Gal Gadot -- but also box office flops like "Shazam! Fury of the Gods" (2023) and the under-performing "Aquaman" sequel with Jason Momoa.

"The success was mixed, and they were spending a lot of money on some of the new spinoff characters who were not working particularly well," Gross said, pointing at 2021's "The Suicide Squad" -- directed by Gunn -- as an example.

The last films featuring Superman, starring Henry Cavill and directed by Snyder, were relatively successful for Warner Bros. until "Justice League" -- DC's effort at recreating the "Avengers" vibe -- which lost millions of dollars.

Fans of Snyder have stirred up negative buzz for the new "Superman" movie, voicing hope online that the reboot fails out of a sense of loyalty to the previous films.

The backlash was further widened after right-wing pundits groaned about Superman's specific characterization as an immigrant, lamenting the superhero had become "woke."

Gunn addressed the criticism, telling The Times newspaper that "Superman is the story of America," with the character reflecting those who "came from other places and populated the country."

"I'm telling a story about a guy who is uniquely good, and that feels needed now," he added.

Ultimately, time will soon tell if Corenswet's chiseled looks and Gunn's directorial vision will be the superpowers that DC Studios need -- or prove to be its Kryptonite.