Amazon to Start Ads on Prime Video from 2024

FILE PHOTO: The logo of Amazon is seen, November 15, 2022.  REUTERS/Pascal Rossignol/File Photo
FILE PHOTO: The logo of Amazon is seen, November 15, 2022. REUTERS/Pascal Rossignol/File Photo
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Amazon to Start Ads on Prime Video from 2024

FILE PHOTO: The logo of Amazon is seen, November 15, 2022.  REUTERS/Pascal Rossignol/File Photo
FILE PHOTO: The logo of Amazon is seen, November 15, 2022. REUTERS/Pascal Rossignol/File Photo

Amazon.com said on Friday Prime Video shows and movies will include limited advertisements from early 2024.
The US tech giant said the advertisements will be introduced in the United States, the UK, Germany and Canada in early 2024, followed by France, Italy, Spain, Mexico and Australia later in the year.
Amazon will roll out an ad-free subscription tier for an additional $2.99 per month for US Prime members. Prime subscription in the US costs $14.99 per month or $139 per year.
Live event content such as sports will continue to include advertising even if the subscriber has paid for the ad-free plan, Amazon said.



Oscars Push Back Nominations Announcement amid California Wildfires

Finished mounted Oscar Statuettes are seen at the Polich Tallix foundry in Walden, New York, US, January 25, 2018. Picture taken January 25, 2018. (Reuters)
Finished mounted Oscar Statuettes are seen at the Polich Tallix foundry in Walden, New York, US, January 25, 2018. Picture taken January 25, 2018. (Reuters)
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Oscars Push Back Nominations Announcement amid California Wildfires

Finished mounted Oscar Statuettes are seen at the Polich Tallix foundry in Walden, New York, US, January 25, 2018. Picture taken January 25, 2018. (Reuters)
Finished mounted Oscar Statuettes are seen at the Polich Tallix foundry in Walden, New York, US, January 25, 2018. Picture taken January 25, 2018. (Reuters)

The Oscar nominations are being pushed back almost a week from their original date amid the ongoing California wildfires. Nominations will now be announced on Jan. 23, the Academy of Motion Picture Arts and Sciences said Monday.

“We are all devastated by the impact of the fires and the profound losses experienced by so many in our community,” Academy CEO Bill Kramer and Academy President Janet Yang said in a joint statement. “The Academy has always been a unifying force within the film industry, and we are committed to standing together in the face of hardship.”

With fires still active in the Los Angeles area, the film academy also extended the nominations voting period for its members through Friday. Originally, nominations were to be announced that morning.

The organization that puts on the Oscars has also made the decision to cancel its annual nominees luncheon, an untelevised event best known for the “class photos” it produces annually. The Scientific and Technical Awards, previously set for Feb. 18, will be rescheduled later.

The 97th Oscars will still happen on March 2, at the Dolby Theatre, with a live television broadcast on ABC beginning at 7 p.m. ET and a live stream on Hulu.

Oscar nominations were postponed in 2021 during the COVID-19 pandemic.

The ceremony itself was also delayed, which had happened several times before: The ceremony was pushed back a week because of disastrous flooding in Los Angeles in 1938.

In 1968, it was delayed two days following the assassination of Dr. Martin Luther King Jr. And in 1981, it was put off for 24 hours after President Ronald Reagan was shot in Washington D.C.

The 1981 decision was made four hours before the broadcast was scheduled to begin.