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World’s Only Dragon Ball Theme Park Launched in Saudi Arabia’s Qiddiya City

This never-seen-before anime theme park is set to become a jaw-dropping spectacle, spanning more than half a million square meters, bringing to life the most iconic storylines, moments, and characters across all Dragon Ball sagas. (SPA)
This never-seen-before anime theme park is set to become a jaw-dropping spectacle, spanning more than half a million square meters, bringing to life the most iconic storylines, moments, and characters across all Dragon Ball sagas. (SPA)
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World’s Only Dragon Ball Theme Park Launched in Saudi Arabia’s Qiddiya City

This never-seen-before anime theme park is set to become a jaw-dropping spectacle, spanning more than half a million square meters, bringing to life the most iconic storylines, moments, and characters across all Dragon Ball sagas. (SPA)
This never-seen-before anime theme park is set to become a jaw-dropping spectacle, spanning more than half a million square meters, bringing to life the most iconic storylines, moments, and characters across all Dragon Ball sagas. (SPA)

The Board of Directors of the Qiddiya Investment Company (QIC) announced on Friday the launch of Dragon Ball theme park, as it continues to set new standards in the entertainment industry, offering anime fans, families, and entertainment seekers an immersive journey into the iconic Dragon Ball universe.

Nestled within Saudi Arabia’s Qiddiya City, just 40 minutes from Riyadh, this never-seen-before anime theme park is set to become a jaw-dropping spectacle, spanning more than half a million square meters, bringing to life the most iconic storylines, moments, and characters across all sagas.

Inspired by the seven legendary Dragon Balls, visitors can navigate seven distinctively themed zones within the park, catapulting guests into the heart of the anime action to experience the historic journey from the first Dragon Ball series to the latest Dragon Ball Super.

Park-goers can embark on a journey and immerse themselves in interactive and explorable landmarks from the Dragon Ball sagas, such as “Kame House”, “Capsule Corporation” and “Beerus’ Planet”.

The anime theme park offers over 30 rides with five groundbreaking attractions, accessible to everyone, pushing the boundaries of ride experiences. A flagship attraction located at the center of the park has a rollercoaster passing through a massive 70 m Shenron landmark.

Visitors will also have the option to stay at themed in-park hotels and build long-lasting memories with family and friends while indulging in exotic cuisines inside towering structures, where one day can never be enough.

The announcement comes after Qiddiya entered into a long-term strategic partnership with Toei Animation, Japan‘s leading animation company and original animators of Dragon Ball. The partnership aims to preserve and elevate the franchise, with a shared vision to fulfill visitor’s dreams of bringing Dragon Ball to the real world and will pave the way for Qiddiya and Toei Animation to broaden their existing collaboration.

Commenting on the launch, Managing Director of Qiddiya Investment Company Abdullah Aldawood said: “We are pleased to be partnering with Toei Animation, bringing their rich legacy of pioneering contributions to the anime industry to Qiddiya City.”

“Dragon Ball theme park is a celebration of the diverse and vibrant world of anime, offering a unique blend of thrills, family-friendly attractions, and immersive entertainment for everyone,” he added.

“This announcement only marks the beginning of many promising projects. The theme park embraces the City’s power of play philosophy, and solidifies our commitment to provide world-class entertainment, as a global leader in groundbreaking and diverse attractions,” he stressed.

Katsuhiro Takagi, president of Toei Animation, said: “Our collaboration with Qiddiya marks a key milestone, offering fans a one-of-a-kind opportunity to experience the epic adventures of Dragon Ball first-hand in the Kingdom of Saudi Arabia. The reveal of the world's only Dragon Ball theme park is a testament to the timeless legacy of the Dragon Ball franchise.”

Dragon Ball theme park will further cement Qiddiya City’s position as the worldwide capital of play. The play concept leverages decades of research showing that play is vital for human cognitive development, emotional expression, social skills, creativity, and physical health. Studies have demonstrated the positive effects of recreational activities on society, their ability to bridge differences between cultures, and bolster levels of empathy and social cohesion.

The unveiling of the Dragon Ball theme park follows the launch of Qiddiya City's world-first multi-use Gaming and Esports District, the high-tech Prince Mohammed bin Salman Stadium and Speed Park Track. More announcements from Qiddiya are due in the coming weeks.

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Entertainment

Gl-icked? Movie Theaters Pin Hopes on Big 'Wicked,' 'Gladiator' Weekend

'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP
'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP
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Gl-icked? Movie Theaters Pin Hopes on Big 'Wicked,' 'Gladiator' Weekend

'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP
'Gladiator II' has benefited from a long, expensive marketing campaign. Chris DELMAS / AFP

US movie theaters are hoping the lightning-in-a-bottle magic of last year's "Barbenheimer" phenomenon can strike again this weekend, with the simultaneous release of two of 2024's most hyped films: "Wicked" and "Gladiator II."
"Wicked" is the movie adaptation of the hit Broadway musical, starring pop sensation Ariana Grande, while "Gladiator II" marks Ridley Scott's return to ancient Rome, 24 years after his epic original won the best picture Oscar.
Whether audiences will embrace the tongue-in-cheek "Glicked" (or "Wickiator") memes being hopefully circulated by marketing departments -- or even dress up in witch hats and togas -- remains to be seen.
But cinema lobbies and shopping malls across the country are being daubed in the pink-and-green shades of the "Wicked" witches, and kitted out with cardboard miniature Colosseums, ahead of a period that analysts say will be crucial for the industry, AFP said.
"I am certain that this is going to be the biggest Thanksgiving the industry has ever seen," said Jordan Hohman, an executive at Phoenix Theatres.
"Wicked" alone is "the biggest opening film in terms of advance sale tickets" in the US chain's 24-year history, currently pacing 63 percent ahead of "Barbie," added president Cory Jacobson.
While rival Hollywood studios have traditionally been wary of launching two major films on the same weekend, the record-breaking summer of 2023 showed it can be mutually beneficial -- with the right movies.
Like "Barbie" and "Oppenheimer," the female-skewing "Wicked" and male-focussed "Gladiator II" are "oriented to different audiences," said analyst David A. Gross, of Franchise Entertainment Research.
"Wicked" has inspired promotional tie-ins like a makeup line and a cupcake kit, while "Gladiator" ads have been ubiquitous during NFL telecasts.
"There is zero issue in terms of stepping on each other's feet," said Gross.
Still, matching the heady heights of "Barbie" and "Oppenheimer" will be a tough ask. Those films took $245 million combined on their opening weekend in North America alone.
"Barbenheimer was an example of two films massively over-performing... an unexpected best-case scenario," cautioned Daniel Lora, senior VP of content strategy for Boxoffice Media.
But part of the industry's current bullishness comes from another massive film, Disney's "Moana 2," which will join "Wicked" and "Gladiator II" in multiplexes just a week later.
"I don't think this is a two-picture experience. I think it's a three-picture experience," said Jacobson.
Marketing blitz
Should the next few weeks live up to hopes, it will come at a much-needed time for Hollywood.
Despite a profitable summer featuring hit sequels like "Inside Out 2" and "Deadpool & Wolverine," 2024 has been a mixed bag for an industry still dreaming of a return to pre-pandemic numbers.
The first five months of the year were hampered by a thin release schedule, stemming from the production delays caused by Hollywood strikes and Covid.
The fall has also been a disappointment, with box office dud "Joker: Folie A Deux" foremost among a series of flops and middling releases.
But the early signs for this weekend look promising.
"Gladiator II" opened in dozens of other countries last week, taking a whopping $87 million overseas. Paramount will be hoping for similar numbers in the US this weekend.
"Wicked," from Universal, the studio behind "Oppenheimer," is predicted to take north of $100 million this weekend in North America alone.
Both movies have benefited from long, expensive marketing campaigns.
At a major Las Vegas movie theater convention in April, Paramount began their annual presentation with an executive riding into the Caesars Palace arena on a chariot flanked by Roman soldiers.
Universal's presentation ended with thousands of plastic flowers held aloft by audience members to create a giant green-and-pink "Wicked" themed electronic lightshow.
Eight months later, both studios will learn if those strategies have converted into ticket sales.
"When something really catches fire, and it's not just a marketing campaign flogging it, honestly it can just take off and go higher than anybody can predict," said Gross.
"So let's see what happens."