'Barbie' Director Gerwig Honored by 'Terrifying' Movie Industry

Greta Gerwig was honored at the Will Rogers Motion Picture Pioneers Foundation gala, which raises funds to support movie industry workers suffering injury or illness. Amy Sussman / GETTY IMAGES NORTH AMERICA/AFP
Greta Gerwig was honored at the Will Rogers Motion Picture Pioneers Foundation gala, which raises funds to support movie industry workers suffering injury or illness. Amy Sussman / GETTY IMAGES NORTH AMERICA/AFP
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'Barbie' Director Gerwig Honored by 'Terrifying' Movie Industry

Greta Gerwig was honored at the Will Rogers Motion Picture Pioneers Foundation gala, which raises funds to support movie industry workers suffering injury or illness. Amy Sussman / GETTY IMAGES NORTH AMERICA/AFP
Greta Gerwig was honored at the Will Rogers Motion Picture Pioneers Foundation gala, which raises funds to support movie industry workers suffering injury or illness. Amy Sussman / GETTY IMAGES NORTH AMERICA/AFP

"Barbie" director Greta Gerwig paid tribute to risk-takers in the "terrifying" entertainment industry as she was honored for her pioneering filmmaking at a prestigious Hollywood gala on Wednesday.
Gerwig, 41, is the first-ever female director to make a $1 billion movie, and all three of her solo directorial movies to date -- "Lady Bird,Little Women" and "Barbie" -- have been nominated for best picture at the Oscars.
"A showperson is the only person I've ever wanted to be," she said, as she was named Pioneer of the Year at the Will Rogers Motion Picture Pioneers Foundation gala in Beverly Hills, AFP said.
"I wanted to be one of those people who are a little bit wild, a little bit on the edge and filled with a kind of joyful madness.
"I think pioneer is the right word."
Gerwig's most recent artistic gamble paid off as her $1.4 billion-grossing feminist satire "Barbie" became the top-grossing movie of 2023.
Improbably based on the popular doll franchise, but given unusual creative license, the film's success came at a crucial time for an increasingly risk-averse industry reeling from the pandemic, strikes and swingeing job cuts.
The film, alongside Christopher Nolan's Oscar-sweeping "Oppenheimer," was widely credited with keeping the movie theater industry afloat last year.
Gerwig is reportedly set to write and direct two Netflix film adaptations of C.S. Lewis's "The Chronicles of Narnia."
"There are easier ways to make money, and there are less terrifying businesses, but there are none that are more exciting and filled with as much joy and wonder," she said.
Wednesday's Pioneer of the Year gala raises funds to support movie industry workers suffering injury or illness.



‘Beetlejuice Beetlejuice’ Scares Off 'Transformers' for 3rd Week as Box Office No. 1

Michael DeLuca, from top left, Catherine O'Hara, Monica Bellucci, Tim Burton, Michael Keaton, Jenna Ortega, Winona Ryder, Arthur Conti, Amy Nuttall, Burn Gorman, Alfred Gough, Miles Millar, Tommy Harper, from bottom left, Justin Theroux, Pamela Abdy, and Willem Dafoe arrive at the premiere of "Beetlejuice Beetlejuice" on Thursday, Aug. 29, 2024, in London. (Photo by Scott Garfitt/Invision/AP)
Michael DeLuca, from top left, Catherine O'Hara, Monica Bellucci, Tim Burton, Michael Keaton, Jenna Ortega, Winona Ryder, Arthur Conti, Amy Nuttall, Burn Gorman, Alfred Gough, Miles Millar, Tommy Harper, from bottom left, Justin Theroux, Pamela Abdy, and Willem Dafoe arrive at the premiere of "Beetlejuice Beetlejuice" on Thursday, Aug. 29, 2024, in London. (Photo by Scott Garfitt/Invision/AP)
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‘Beetlejuice Beetlejuice’ Scares Off 'Transformers' for 3rd Week as Box Office No. 1

Michael DeLuca, from top left, Catherine O'Hara, Monica Bellucci, Tim Burton, Michael Keaton, Jenna Ortega, Winona Ryder, Arthur Conti, Amy Nuttall, Burn Gorman, Alfred Gough, Miles Millar, Tommy Harper, from bottom left, Justin Theroux, Pamela Abdy, and Willem Dafoe arrive at the premiere of "Beetlejuice Beetlejuice" on Thursday, Aug. 29, 2024, in London. (Photo by Scott Garfitt/Invision/AP)
Michael DeLuca, from top left, Catherine O'Hara, Monica Bellucci, Tim Burton, Michael Keaton, Jenna Ortega, Winona Ryder, Arthur Conti, Amy Nuttall, Burn Gorman, Alfred Gough, Miles Millar, Tommy Harper, from bottom left, Justin Theroux, Pamela Abdy, and Willem Dafoe arrive at the premiere of "Beetlejuice Beetlejuice" on Thursday, Aug. 29, 2024, in London. (Photo by Scott Garfitt/Invision/AP)

It’s a three-peat for “Beetlejuice Beetlejuice.”
The Tim Burton legacy sequel to his 1988 horror comedy topped the North American box office charts for the third straight weekend with $26 million in ticket sales, according to studio estimates Sunday.
It edged out the animated new release “Transformers: One,” which brought in $25 million. The Optimus Prime origin story from Paramount Pictures features the voices of Chris Hemsworth, Brian Tyree Henry and Scarlett Johansson.
“Beetlejuice Beetlejuice,” a Warner Bros. release with Michael Keaton and Winona Ryder returning as stars, has earned more than $226 million domestically in its three weeks after a monster opening of $110 million — the third best of the year — and a second weekend of $51.6 million, The Associated Press reported.
Third place went to the James McAvoy horror “Speak No Evil,” which came in at $5.9 million in its second week for a total of $21.5 million.
On the whole, the box office was in a quiet phase that is expected to break when “Joker: Folie à Deux” dances its way onto the big screen on Oct. 4.
The year’s second-highest grosser “Deadpool & Wolverine” remained in the top 5 in its ninth weekend with another $3.9 million and a domestic total of $627 million. Only Pixar's “Inside Out 2” has earned more.
The Demi Moore-starring, Coralie Fargeat-directed body horror “The Substance," which made a splash at the Cannes Film Festival, brought in $3.1 million on limited screens in its first weekend for the sixth spot.
The Daily Wire movie “Am I Racist?” — in which conservative columnist Matt Walsh goes undercover as a “DEI trainee” — stayed in the top 10 after a fourth place finish last week, earning $2.9 million for seventh place and a two-week total of $9 million.
Estimated ticket sales for Friday through Sunday at US and Canadian theaters, according to Comscore. Final domestic figures will be released Monday.