Netflix's Ad-supported Tier Hits 70 Million Users

The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)
The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)
TT

Netflix's Ad-supported Tier Hits 70 Million Users

The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)
The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)

Netflix said on Tuesday that its ad-supported tier now has 70 million monthly active users globally, nearly doubling the number reported earlier this year.

The streaming giant is experiencing a faster rate of adoption for its ad-based plan, priced at $6.99 per month in the US, as customers seek more affordable options, Reuters reported.

Netflix has said that over 50% of new sign-ups for its service are for the ad-supported plan in regions where it is available.

In May, the company reported that this tier had reached 40 million global monthly active users.

Netflix has said earlier it does not anticipate advertising to become a primary growth driver until 2026.



Rod Stewart to Play Legends Slot at Glastonbury Next Year

Rod Stewart performs on stage during his One Last Time concert at Royal Arena Copenhagen, Denmark June 9, 2024. (Ritzau Scanpix/Torben Christensen via Reuters)
Rod Stewart performs on stage during his One Last Time concert at Royal Arena Copenhagen, Denmark June 9, 2024. (Ritzau Scanpix/Torben Christensen via Reuters)
TT

Rod Stewart to Play Legends Slot at Glastonbury Next Year

Rod Stewart performs on stage during his One Last Time concert at Royal Arena Copenhagen, Denmark June 9, 2024. (Ritzau Scanpix/Torben Christensen via Reuters)
Rod Stewart performs on stage during his One Last Time concert at Royal Arena Copenhagen, Denmark June 9, 2024. (Ritzau Scanpix/Torben Christensen via Reuters)

Rocker Rod Stewart will play the legends slot at Glastonbury 2025, the first act confirmed for next year's edition of the British music festival.

His Sunday afternoon performance will be the 79-year-old singer's first at Worthy Farm in southwest England since he last took to the festival's Pyramid stage in 2002.

"I’m proud, ready and more than able to pleasure and titillate my friends at Glastonbury in June," Stewart said in a statement.

One of the biggest selling artists of all time, Stewart follows the likes of Lionel Richie, Diana Ross and Shania Twain last year to play the legends slot.

Stewart has a spate of European and North American tour dates scheduled for next year but earlier this month, he announced he planned to stop performing "large-scale world tours".

"But I have no desire to retire. I love what I do, and I do what I love. I’m fit, have a full head of hair, and can run 100 meters in 18 seconds at the jolly old age of 79," Stewart wrote in an Instagram post.

Stewart, known for 1970s hits "Maggie May", "Sailing" and "Da Ya Think I'm Sexy?", released his latest album "Swing Fever", a collaboration with pianist Jools Holland, earlier this year. The record topped the UK albums chart.

The Glastonbury festival was started by dairy farmer Michael Eavis in 1970 and over the decades has become a sprawling and often muddy five-day event in June, with some of the biggest names in music performing for tens of thousands of revelers.

Next year's edition will take place from June 25-29.