عربي English Türkçe اردو فارسى
Logo
Latest News
Fashion

H&M Says it Will 'Phase Out' Sourcing from Myanmar

FILE PHOTO: Workers tailor and arrange clothing at a garment factory at Hlaing Tar Yar industry zone in Yangon March 10, 2010. REUTERS/Soe Zeya Tun/File Photo
FILE PHOTO: Workers tailor and arrange clothing at a garment factory at Hlaing Tar Yar industry zone in Yangon March 10, 2010. REUTERS/Soe Zeya Tun/File Photo
TT
TT

H&M Says it Will 'Phase Out' Sourcing from Myanmar

FILE PHOTO: Workers tailor and arrange clothing at a garment factory at Hlaing Tar Yar industry zone in Yangon March 10, 2010. REUTERS/Soe Zeya Tun/File Photo
FILE PHOTO: Workers tailor and arrange clothing at a garment factory at Hlaing Tar Yar industry zone in Yangon March 10, 2010. REUTERS/Soe Zeya Tun/File Photo

The world's second-biggest fashion retailer, H&M, has decided to gradually stop sourcing from Myanmar, it told Reuters on Thursday, as reports of labor abuses in garment factories in the country increase.
H&M became the latest brand to cut ties with suppliers in the country after Zara owner Inditex, Primark, Marks & Spencer and others. Some experts say the trend could ultimately leave workers in the country worse off.
"After careful consideration we have now taken the decision to gradually phase out our operations in Myanmar," H&M said in an email to Reuters.
"We have been monitoring the latest developments in Myanmar very closely and we see increased challenges to conduct our operations according to our standards and requirements."
Myanmar government spokesman Zaw Min Tun was not immediately available to comment on H&M's announced exit.
H&M said on Wednesday it was investigating 20 alleged instances of labor abuse at Myanmar garment factories that supply it, as a UK-based NGO said cases of alleged abuses including wage theft and forced overtime have multiplied since a military coup in February 2021.
The coup plunged Myanmar into an ongoing political and humanitarian crisis.
The garment sector is a key employer in the Southeast Asian country, where mostly women workers produce clothes and shoes for major brands in more than 500 factories.
"I regret H&M’s announcement, as it will have a negative impact on thousands of women workers in Myanmar," said Vicky Bowman, director of the Myanmar Center for Responsible Business and former British ambassador to Myanmar.
H&M said its exit would follow a "responsible exit framework" developed by IndustriALL, a global union that has been campaigning for brands to stop doing business in the country, and that was cited by Inditex as a reason for its withdrawal.

Most Viewed

 
 
Fashion

80-year-old LL Bean Staple Finds New Audience as Trendy Bag

Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)
Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)
TT
TT

80-year-old LL Bean Staple Finds New Audience as Trendy Bag

Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)
Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)

L.L. Bean created it 80 years ago to haul heavy blocks of ice. Now it's a must-have summer fashion accessory, The Associated Press reported.

The simple, sturdy canvas bag called the Boat and Tote is having an extended moment 80 years after its introduction, thanks to a social media trend in which they're monogrammed with ironic or flashy phrases.

New Yorker Gracie Wiener helped get it started by ordering her humble bags from L.L. Bean monogrammed with “Psycho” and then “Prada,” the pricey Italian luxury brand, instead of just her name or initials, and posting about them on Instagram. Then others began showcasing their own unique bags on TikTok.

Soon, it wasn’t enough to have a bag monogrammed with “Schlepper,” “HOT MESS,” “slayyyy” or “cool mom.” Customers began testing the limits of the human censors in L.L. Bean’s monogram department, which bans profanity “or other objectionable words or phrases,” with more provocative wording like “Bite me,” “Dum Blonde” and “Ambitchous.”

Social media fueled the surge, just as it did for Stanley’s tumblers and Trader Joe’s $2.99 canvas bags, which were once selling on eBay for $200, said Beth Goldstein, an analyst at Circana, which tracks consumer spending and trends.
The tote’s revival came at a time when price-conscious consumers were forgoing expensive handbags, sales of which have weakened, and L.L. Bean’s bag fit the bill as a functional item that’s trendy precisely because it’s not trendy, she said. L.L. Bean's regular bags top out at about $55, though some fancier versions cost upward of $100.
“There’s a trend toward the utilitarian, the simple things and more accessible price points,” she said, and the customization added to the appeal: “Status items don’t have to be designer price points.”

L.L. Bean’s tote was first advertised in a catalog as Bean’s Ice Carrier in 1944 during World War II, when ice chests were common. Then they disappeared before being reintroduced in 1965 as the Boat and Tote.

These days, they’re still made in Maine and are still capable of hauling 500 pounds of ice, but they are far more likely to carry laptops, headphones, groceries, books, beach gear, travel essentials and other common items.

Those snarky, pop-oriented phrases transformed them into a sassy essential and helped them spread beyond Maine, Massachusetts’ Cape Cod and other New England enclaves to places like Los Angeles and New York City, where fashionistas like Gwyneth Paltrow, Reese Witherspoon and Sarah Jessica Parker are toting them — but not necessarily brandished with ironic phrases.

“It’s just one of those things that makes people smile and makes people laugh, and it’s unexpected,” said Wiener, who got it all started with her @ironicboatandtote Instagram page, which she started as a fun side hustle from her job as social media manager for Air Mail, a digital publication launched by former Vanity Fair Editor-in-Chief Graydon Carter.

The folks at L.L. Bean were both stunned and pleased by the continuing growth. For the past two years, the Boat and Tote has been L.L. Bean’s No. 1 contributor to luring in new customers, and sales grew 64% from fiscal years 2021 to 2023, spokesperson Amanda Hannah said.

The surge in popularity is reminiscent of L.L. Bean’s traditional hunting shoe, the iconic staple for trudging through rain and muck, which enjoyed its own moment a few years back, driven by college students.