Prada Explores Lightness with Windswept Translucent Chiffon for Next Summer 

A model presents a creation of Prada collection during the Milan Fashion Week, in Milan, Italy, 21 September 2023.
A model presents a creation of Prada collection during the Milan Fashion Week, in Milan, Italy, 21 September 2023.
TT

Prada Explores Lightness with Windswept Translucent Chiffon for Next Summer 

A model presents a creation of Prada collection during the Milan Fashion Week, in Milan, Italy, 21 September 2023.
A model presents a creation of Prada collection during the Milan Fashion Week, in Milan, Italy, 21 September 2023.

Prada achieved a state of unbearable lightness in a series of translucent chiffon dresses that gently cosseted the form, trailed by wispy strands of the finest organza.

Designers Miuccia Prada and Raf Simons aptly dubbed the series of ethereal, windswept dresses previewed during Milan Fashion Week on Thursday as “Haze.” They never altered shape, only the shades of muted pastels shifted. They were paired with bright satin mules, either flats or with small triangular heels.

As they did during menswear in June, models walked past a wall of clear, oozing slime, which pooled, then drained down an industrial grate runway, this season in peach. Miuccia Prada said there was a thematic link.

“The whole thing started from lightness,” Prada told reporters backstage. “We wanted to do a really light, light, light show. Usually, we ... tend to do heavy. It was a challenge to do light.”

Simons said it took the pair the full three years of their collaboration to date to figure out a “light and fluid” approach as a counterpoint to their exploration of weightier topics, like uniforms and decoration.

“The collection is about fluidity, and movement and material that you maybe can’t really grasp easily as solid,” Simons said.

Not that uniforms and decoration were ignored. Chiffon capes gave diaphanous elegance to high-waist belted shorts and a worker’s shirt. A leather utility vest was decorated with swirls of crystals, and there were jumpsuits with notched lapels. As in menswear, long fringe created a curtain over prints. Crushed velvet dresses were decorated with crystals, studs and metal eyelets.

“They are beautiful clothes for today,” Prada said.

Belts were the accessory of the season, especially with long trailing fringe: tinsel silver, coppery gold, leather with eyelets or silky strands.

The new collection featured a reissued bag originally made by Miuccia Prada’s grandfather, Mario Prada, in 1913, a link back to the brand’s lineage as a leather goods company. The gathered handbag features a clasp closure shaped like the mythological face with bulging eyes and tongue stuck out — just as it did in Mario’s day. “He was very eccentric, even back then,” Prada said.

The updated versions are made in leather or the brand’s trademark recycled nylon, Re-nylon.

The backstage surge included Scarlett Johansson and Benedict Cumberbatch, as the writers strike in Hollywood may have left the stars with time to fill fashion’s front rows.



LVMH Sales Grow 1% in Second Quarter, Missing Estimates

This photograph taken on January 25, 2024 shows the logo of World's top luxury group LVMH during presentation of its 2023 annual results in Paris, on January 25, 2024. (AFP)
This photograph taken on January 25, 2024 shows the logo of World's top luxury group LVMH during presentation of its 2023 annual results in Paris, on January 25, 2024. (AFP)
TT

LVMH Sales Grow 1% in Second Quarter, Missing Estimates

This photograph taken on January 25, 2024 shows the logo of World's top luxury group LVMH during presentation of its 2023 annual results in Paris, on January 25, 2024. (AFP)
This photograph taken on January 25, 2024 shows the logo of World's top luxury group LVMH during presentation of its 2023 annual results in Paris, on January 25, 2024. (AFP)

LVMH, the world's biggest luxury company, posted a 1% rise in organic sales in the second quarter on Tuesday, missing analyst estimates, and likely adding to investor jitters about slowing growth in the sector.

Sales at the French group, owner of labels Louis Vuitton, Tiffany & Co. and Hennessy, grew to 20.98 billion euros ($22.8 billion), a 1% rise on an organic basis, which strips out currency effects and acquisitions.

The figure fell below analyst expectations for revenues of 21.6 billion euros, according to an LSEG poll based on six analysts.

The report from luxury sector bellwether LVMH, which is Europe's second-largest listed company, worth around 340 billion euros, comes amid concerns about weak sales of designer fashions in the sector's key market, China.

The group's fashion and leather goods division, which includes the Louis Vuitton and Christian Dior brands and accounts for nearly half of group sales and the bulk of operating profit, grew 1%, slowing slightly from the previous quarter's 2% rise.

"While remaining vigilant in the current context, the group approaches the second half of the year with confidence," said LVMH Chairman and Chief Executive Officer Bernard Arnault in a statement.