Tennis Legend Serena Williams Honored as ‘Fashion Icon’ at Fashion Industry’s Big Awards Night 

Serena Williams attends the CFDA Fashion Awards at the American Museum of Natural History on Monday, Nov. 6, 2023, in New York. (AP)
Serena Williams attends the CFDA Fashion Awards at the American Museum of Natural History on Monday, Nov. 6, 2023, in New York. (AP)
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Tennis Legend Serena Williams Honored as ‘Fashion Icon’ at Fashion Industry’s Big Awards Night 

Serena Williams attends the CFDA Fashion Awards at the American Museum of Natural History on Monday, Nov. 6, 2023, in New York. (AP)
Serena Williams attends the CFDA Fashion Awards at the American Museum of Natural History on Monday, Nov. 6, 2023, in New York. (AP)

Tennis legend Serena Williams told a glittery fashion industry audience how fashion became a favored mode of expression as she grew up in the public eye, with the tennis court serving as her runway.

“I knew when I was a little girl that I was different, so I explored fashion and style as a way to distinguish myself,” Williams said as she accepted the Fashion Icon award Monday night from the Council of Fashion Designers of America. “In many ways for me, the tennis courts became my runway, and the US Open was my own New York Fashion Week.”

Reimagining the traditional tennis outfit became a way, she said, to express “my individuality and my confidence and most importantly, my culture.”

Williams, who retired from tennis last year, is the first athlete to win the Fashion Icon award, and it was presented to her by Kim Kardashian, a CFDA honoree last year. Kardashian called Williams “fearless, heroic, authentic, iconic — the greatest of all time.”

The fashion industry’s equivalent of Oscar night was held at the American Museum of Natural History in Manhattan and hosted by Anne Hathaway. In top designer awards, Catherine Holstein of the label Khaite was named womenswear designer of the year, and Willy Chavarria won for menswear. The award for accessories went to Ashley Olsen and Mary-Kate Olsen of the label The Row.

Among other honors: Gwyneth Paltrow accepted the Innovation award for goop, her 15-year old lifestyle brand, presented by Demi Moore. Vanessa Hudgens presented a tribute from the CFDA board of directors to Vera Wang, for her impact on the bridal industry. Designer Maria Cornejo won a lifetime achievement award, presented by Laura Linney.

There was also a tribute to the 50th anniversary of hip-hop with a short film by director Hype Williams, introduced by Mary J. Blige and with music by Pharrell.

When Williams, now 42, retired from tennis, she said she needed to make the tough choice to focus on motherhood. She gave birth in August to a baby girl, almost exactly a year after her last match as a tennis star. Adira River Ohanian is the second child — and second daughter — for Williams and her husband, Reddit co-founder Alexis Ohanian. Their first, Olympia, was born in 2017.

In her speech, she spoke fondly about how she'd learned to express her creativity on the court. “I designed skirts out of denim and I wore purple tutus and bodysuits,” she said, “and put beads in my hair, and braids. It was really just a fun time for me.”

Williams studied fashion during her playing career, and in 2018, launched her “S by Serena” clothing line, which she said in her speech was intended “to inspire women to embrace their bodies and love who they are no matter their size, race or income.”

Among her many thank-yous, she saved her last for her mother, “for actually making those first tennis outfits when I was young.” Watching her sew, she said, “created this creativity in me that I still have to this day."

The CFDA awards are presented by Amazon Fashion. Other honors: Alina Cho received a media award, Domenico De Sole won the founder's award, Mara Hoffman won a sustainability award, and the international award went to Jonathan Anderson for JW Anderson and Loewe.



80-year-old LL Bean Staple Finds New Audience as Trendy Bag

Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)
Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)
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80-year-old LL Bean Staple Finds New Audience as Trendy Bag

Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)
Gracie Wiener poses with some of her tote bags in Washington Square Park in New York, Wednesday, July 17, 2024, (AP Photo/Pamela Smith)

L.L. Bean created it 80 years ago to haul heavy blocks of ice. Now it's a must-have summer fashion accessory, The Associated Press reported.

The simple, sturdy canvas bag called the Boat and Tote is having an extended moment 80 years after its introduction, thanks to a social media trend in which they're monogrammed with ironic or flashy phrases.

New Yorker Gracie Wiener helped get it started by ordering her humble bags from L.L. Bean monogrammed with “Psycho” and then “Prada,” the pricey Italian luxury brand, instead of just her name or initials, and posting about them on Instagram. Then others began showcasing their own unique bags on TikTok.

Soon, it wasn’t enough to have a bag monogrammed with “Schlepper,” “HOT MESS,” “slayyyy” or “cool mom.” Customers began testing the limits of the human censors in L.L. Bean’s monogram department, which bans profanity “or other objectionable words or phrases,” with more provocative wording like “Bite me,” “Dum Blonde” and “Ambitchous.”

Social media fueled the surge, just as it did for Stanley’s tumblers and Trader Joe’s $2.99 canvas bags, which were once selling on eBay for $200, said Beth Goldstein, an analyst at Circana, which tracks consumer spending and trends.
The tote’s revival came at a time when price-conscious consumers were forgoing expensive handbags, sales of which have weakened, and L.L. Bean’s bag fit the bill as a functional item that’s trendy precisely because it’s not trendy, she said. L.L. Bean's regular bags top out at about $55, though some fancier versions cost upward of $100.
“There’s a trend toward the utilitarian, the simple things and more accessible price points,” she said, and the customization added to the appeal: “Status items don’t have to be designer price points.”

L.L. Bean’s tote was first advertised in a catalog as Bean’s Ice Carrier in 1944 during World War II, when ice chests were common. Then they disappeared before being reintroduced in 1965 as the Boat and Tote.

These days, they’re still made in Maine and are still capable of hauling 500 pounds of ice, but they are far more likely to carry laptops, headphones, groceries, books, beach gear, travel essentials and other common items.

Those snarky, pop-oriented phrases transformed them into a sassy essential and helped them spread beyond Maine, Massachusetts’ Cape Cod and other New England enclaves to places like Los Angeles and New York City, where fashionistas like Gwyneth Paltrow, Reese Witherspoon and Sarah Jessica Parker are toting them — but not necessarily brandished with ironic phrases.

“It’s just one of those things that makes people smile and makes people laugh, and it’s unexpected,” said Wiener, who got it all started with her @ironicboatandtote Instagram page, which she started as a fun side hustle from her job as social media manager for Air Mail, a digital publication launched by former Vanity Fair Editor-in-Chief Graydon Carter.

The folks at L.L. Bean were both stunned and pleased by the continuing growth. For the past two years, the Boat and Tote has been L.L. Bean’s No. 1 contributor to luring in new customers, and sales grew 64% from fiscal years 2021 to 2023, spokesperson Amanda Hannah said.

The surge in popularity is reminiscent of L.L. Bean’s traditional hunting shoe, the iconic staple for trudging through rain and muck, which enjoyed its own moment a few years back, driven by college students.