Hugo Boss Third Quarter Operating Profit Beats Expectations on Better Cost Control

New Hugo Boss logo and their website shop are seen in this illustration taken, May 17, 2024. (Reuters)
New Hugo Boss logo and their website shop are seen in this illustration taken, May 17, 2024. (Reuters)
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Hugo Boss Third Quarter Operating Profit Beats Expectations on Better Cost Control

New Hugo Boss logo and their website shop are seen in this illustration taken, May 17, 2024. (Reuters)
New Hugo Boss logo and their website shop are seen in this illustration taken, May 17, 2024. (Reuters)

Hugo Boss' third-quarter operating profit slightly beat market expectations on Tuesday, as the company reported a 1% increase in currency-adjusted group sales amid persistently weak demand in China.

Quarterly earnings before interest and tax (EBIT) were down 7% on the year at 95 million euros ($103.3 million), but above analysts' estimate of 90 million euros in a company-provided poll, helped by cost management, it said.

Hugo Boss shares were indicated 2.5% higher in Lang & Schwarz premarket trade.

"Estimates for the coming quarter should be anchored today," analysts at Jefferies wrote in a note to clients, highlighting improved sales in September, better cost control and Hugo Boss' confirmed guidance for the year.

After a 2022 brand revamp boosted its resilience last year, the upmarket fashion label has been grappling with weakening consumer demand despite increasing investment in marketing and production capacity in recent months.

Currency-adjusted sales were 1.029 billion euros during the three months, slightly up from 1.027 billion last year and broadly in line with market expectations of 1.023 billion euros.

"Particularly in China, the overall market environment was affected by persistent subdued consumer demand," the company said in a statement.

Quarterly currency-adjusted sales in its third-biggest market Asia/Pacific fell 7% to 110 million euros, but increased 1% in the Europe, Middle-East and Africa region and 4% in the Americas.

The company said improvements in Germany offset softer sales trends in France and in Britain, while it also saw further sales improvements in the United States.

Hugo Boss, which is taking additional measures to enhance efficiency and effectiveness, especially around sourcing, said it continued to focus on cost control to support profitability into the fourth quarter. It maintained its full-year sales and earnings forecasts after slashing them earlier this year.



LVMH Brand Loewe Names 2 Creative Directors to Replace Anderson

FILE PHOTO: A sign on the exterior of a Loewe luxury boutique operated by LVMH Moet Hennessy Louis SE is pictured in Paris, France, January 25, 2024. REUTERS/Benoit Tessier/File Photo
FILE PHOTO: A sign on the exterior of a Loewe luxury boutique operated by LVMH Moet Hennessy Louis SE is pictured in Paris, France, January 25, 2024. REUTERS/Benoit Tessier/File Photo
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LVMH Brand Loewe Names 2 Creative Directors to Replace Anderson

FILE PHOTO: A sign on the exterior of a Loewe luxury boutique operated by LVMH Moet Hennessy Louis SE is pictured in Paris, France, January 25, 2024. REUTERS/Benoit Tessier/File Photo
FILE PHOTO: A sign on the exterior of a Loewe luxury boutique operated by LVMH Moet Hennessy Louis SE is pictured in Paris, France, January 25, 2024. REUTERS/Benoit Tessier/File Photo

LVMH label Loewe said on Monday that Jack McCollough and Lazaro Hernandez, the co-founders behind the New York fashion label Proenza Schouler, were appointed as the creative directors of the Spanish luxury house, effective April 7.
They will replace creative director Jonathan Anderson who recently left Loewe after 11 years in the role, Reuters reported.
"Jack McCollough and Lazaro Hernandez will have the entire creative responsibility of all Loewe collections across womenswear, menswear, leather goods and accessories," the statement said.
After first meeting at the Parsons School of Design, McCollough and Hernandez founded Proenza Schouler two decades ago.