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Starbucks to Pause Paid Ads Across Social Media

FILE PHOTO: A waitress prepares a beverage at a branch of Starbucks coffee in Tokyo, Japan, August 13, 2018. REUTERS/Kim Kyung-Hoon/File Photo
FILE PHOTO: A waitress prepares a beverage at a branch of Starbucks coffee in Tokyo, Japan, August 13, 2018. REUTERS/Kim Kyung-Hoon/File Photo
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Starbucks to Pause Paid Ads Across Social Media

FILE PHOTO: A waitress prepares a beverage at a branch of Starbucks coffee in Tokyo, Japan, August 13, 2018. REUTERS/Kim Kyung-Hoon/File Photo
FILE PHOTO: A waitress prepares a beverage at a branch of Starbucks coffee in Tokyo, Japan, August 13, 2018. REUTERS/Kim Kyung-Hoon/File Photo

Starbucks Corp will pause advertising on all social media platforms as it explores the best ways to help stop the spread of hate speech, the company said in a statement on Sunday.

The company will "have discussions internally and with media partners and civil rights organizations to stop the spread of hate speech," the statement said.

A CNBC report on Sunday added that this social media pause by Starbucks will not include YouTube, which is owned by Alphabet Inc's Google. It will continue to post on social media without paid promotion.

It also said that though Starbucks is pausing advertising, it is not joining the "Stop Hate For Profit" boycott campaign, which kicked off earlier this month.

More than 160 companies, including Verizon Communications and Unilever Plc, signed on to stop buying ads on Facebook Inc, the world's largest social media platform.

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Soviet-Era Spacecraft Is Expected to Plummet to Earth This Weekend after 53 Years

This photo provided by researcher Jane Greaves shows the planet Venus, seen from the Japan Aerospace Exploration Agency's Akatsuki probe in May 2016. (J. Greaves/Cardiff University/JAXA via AP)
This photo provided by researcher Jane Greaves shows the planet Venus, seen from the Japan Aerospace Exploration Agency's Akatsuki probe in May 2016. (J. Greaves/Cardiff University/JAXA via AP)
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Soviet-Era Spacecraft Is Expected to Plummet to Earth This Weekend after 53 Years

This photo provided by researcher Jane Greaves shows the planet Venus, seen from the Japan Aerospace Exploration Agency's Akatsuki probe in May 2016. (J. Greaves/Cardiff University/JAXA via AP)
This photo provided by researcher Jane Greaves shows the planet Venus, seen from the Japan Aerospace Exploration Agency's Akatsuki probe in May 2016. (J. Greaves/Cardiff University/JAXA via AP)

A half-ton Soviet spacecraft that never made it to Venus 53 years ago is expected to fall back to Earth this weekend.

Built to land on the solar system's hottest planet, the titanium-covered spacecraft may survive its fiery, uncontrolled plunge through Earth's atmosphere, predicted to occur on Saturday. But experts said it likely would come down over water, covering most of the world, or a desolate region.

The odds of it slamming into a populated area are “infinitesimally small,” said University of Colorado Boulder scientist Marcin Pilinski.

“While we can anticipate that most of this object will not burn up in the atmosphere during reentry, it may be severely damaged on impact,” Pilinski said in an email.

By Friday, all indications pointed to a reentry early Saturday morning, US Eastern Time, give or take several hours. While space debris trackers around the world converged in their forecasts, it was still too soon to know exactly when and where the spacecraft known as Kosmos 482 would come down. That uncertainty was due to potential solar activity and the spacecraft’s old condition. Its parachutes were expected to be useless by now and its batteries long dead.

Dutch scientist Marco Langbroek estimated the impact speed at 150 mph (242 kph) if the spacecraft remains intact.

The Soviets launched Kosmos 482 in 1972, intending to send it to Venus to join other spacecraft in their Venera program. But a rocket malfunction left this one stuck in orbit around Earth. Gravity kept tugging on it and was expected to finally cause its doom.

Spherical in shape, the spacecraft — 3-foot (1-meter) across and packing more than 1,000 pounds (495 kilograms) — will be the last piece of Kosmos 482 to fall from the sky. All the other parts plummeted within a decade.

Any surviving wreckage will belong to Russia under a United Nations treaty.