Kim Jones Named as Designer by Fendi

Model Gigi Hadid presents a creation from Fendi’s collection in Milan, Italy. Reuters file photo
Model Gigi Hadid presents a creation from Fendi’s collection in Milan, Italy. Reuters file photo
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Kim Jones Named as Designer by Fendi

Model Gigi Hadid presents a creation from Fendi’s collection in Milan, Italy. Reuters file photo
Model Gigi Hadid presents a creation from Fendi’s collection in Milan, Italy. Reuters file photo

British designer Kim Jones is to join Italian fashion house Fendi as its lead designer for womenswear while retaining his job as artistic director for Dior, Fendi announced on Wednesday.

Jones, 46, will succeed the late Karl Lagerfeld who was responsible for Fendi womenswear until his death in 2019.

Silvia Venturini Fendi, from the Fendi family, will continue with responsibility for menswear and accessories, the statement from Fendi and parent company LVMH said.

"Kim Jones is a great talent and since joining, he has continuously proven his ability to adapt to the codes and heritage of the LVMH houses while revisiting them with great modernity and audacity," LVMH chief Bernard Arnault said.

Jones, who has already worked on menswear at Louis Vuitton, has been chief designer at Dior since March 2018.



Prada's Brand CEO Gianfranco D'Attis to Quit

FILE PHOTO: People walk past the store of Italian luxury fashion house Prada on 5th Avenue in New York City, US, May 23, 2025. REUTERS/Adam Gray/File Photo
FILE PHOTO: People walk past the store of Italian luxury fashion house Prada on 5th Avenue in New York City, US, May 23, 2025. REUTERS/Adam Gray/File Photo
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Prada's Brand CEO Gianfranco D'Attis to Quit

FILE PHOTO: People walk past the store of Italian luxury fashion house Prada on 5th Avenue in New York City, US, May 23, 2025. REUTERS/Adam Gray/File Photo
FILE PHOTO: People walk past the store of Italian luxury fashion house Prada on 5th Avenue in New York City, US, May 23, 2025. REUTERS/Adam Gray/File Photo

Prada's brand CEO Gianfranco D'Attis will leave the Italian luxury firm at the end of the month by "mutual agreement", Prada said on Sunday.

Prada Group's CEO Andrea Guerra will take on the role of brand CEO on an interim basis, the company told Reuters.

The news was first reported by fashion trade publication WWD.

Luxury fashion has seen several changes in senior leadership and creative directors.

Luxury goods giant Kering, which owns Gucci, last week named Renault boss Luca de Meo as its new CEO, replacing Francois-Henri Pinault, who has led the heavily indebted family firm since 2005.

Top luxury houses are also betting on a new design direction to help rekindle interest from shoppers, who have pulled back on fashion as prices rise.

Earlier in June, LVMH-owned Dior appointed its menswear designer, Jonathan Anderson, to also head womenswear designs and haute couture, replacing Maria Grazia Chiuri.

Kering in May appointed former Valentino designer Pierpaolo Piccioli as creative director of Balenciaga, replacing Demna, who was taking up the chief design job at Gucci.

Designer changes have also taken place at Chanel, Versace, Valentino and LVMH-owned Celine among others.