Drive, Skate, Vote: Vuitton Closes Paris Fashion Week with Slogans

Louis Vuitton showed off its latest collection on the last day of Paris Fashion Week. (Getty Images)
Louis Vuitton showed off its latest collection on the last day of Paris Fashion Week. (Getty Images)
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Drive, Skate, Vote: Vuitton Closes Paris Fashion Week with Slogans

Louis Vuitton showed off its latest collection on the last day of Paris Fashion Week. (Getty Images)
Louis Vuitton showed off its latest collection on the last day of Paris Fashion Week. (Getty Images)

French luxury label Louis Vuitton on Tuesday showed off its latest collection on the last day of Paris Fashion Week, featuring slogans splashed onto tops and dresses in pop colors - and which included a sweater stating “Vote”.

The look was the first one to cross the runway - housed inside a spectacular Art Deco building in Paris - and was followed by others like “Skate” or “Bounce”, on outfits with a skater-vibe.

The brand, owned by luxury goods conglomerate LVMH, provided no specific context for the slogans, though the show comes weeks before the US presidential election.

Vuitton’s womenswear designer Nicolas Ghesquiere said in show notes that the collection was focused on the increasingly fluid boundaries between genders, with some oversized T-shirt styles for instance which could be masculine or feminine.

“On some styles, prints are made up of words that are like positive injunctions,” Ghesquiere added. “I wanted to transliterate an energetic, vigorous, daring collection.”

Vuitton held the socially distanced show - one of only a handful of physical catwalk events in Paris this season due to the coronavirus pandemic - inside La Samaritaine, a recently renovated 150-year-old department store owned by LVMH.

It had been due to re-open around April but the launch was postponed after the pandemic hit, and the building is still not open to the public.

Models more oversized trench coats over some looks, paired with clog-style shoes, while other styles echoed a futuristic vibe often channeled by Ghesquiere, including crop tops with elaborate sleeves and shiny, silver jumpsuits.

Vuitton, which is known for the handbags that drive revenues at the brand, showcased some in bright green, and others with chunky chains as straps.



Italy's Antitrust Opens Probe into Shein over Environmental Claims

FILE PHOTO: People walk past an advertisement for Shein, March 8, 2024 in London, Britain. REUTERS/Suzanne Plunkett/File Photo
FILE PHOTO: People walk past an advertisement for Shein, March 8, 2024 in London, Britain. REUTERS/Suzanne Plunkett/File Photo
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Italy's Antitrust Opens Probe into Shein over Environmental Claims

FILE PHOTO: People walk past an advertisement for Shein, March 8, 2024 in London, Britain. REUTERS/Suzanne Plunkett/File Photo
FILE PHOTO: People walk past an advertisement for Shein, March 8, 2024 in London, Britain. REUTERS/Suzanne Plunkett/File Photo

Italy's antitrust agency has launched an investigation into Dublin-based Infinite Styles Services CO. Limited, which manages the Italian website of Shein, over possible misleading environmental claims on the website.
The company is seen as trying "to convey an image of production and commercial sustainability of its garments through generic, vague, confusing and/or misleading environmental claims," Italy's antitrust said in a statement.
Some of the information on the clothing collection 'evoluSHEIN', declared by the company to be sustainable, could mislead consumers about the amount of green fibres used, while also failing to inform them about the fact the garments cannot be further recycled, Reuters quoted the authority as saying.
Italy's antitrust also said that Infinite Styles Services CO. Limited appeared to emphasize its commitment to the decarbonization process, while the targets indicated on Shein's website appear to be contradicted by the increase in greenhouse gas emissions indicated in Shein's sustainability reports for 2022 and 2023.
A Shein spokesperson did not immediately reply to a request for comment.
Founded in China, Shein is known for its cheap tops and dresses. Its treatment of workers and environmental record have come under increased scrutiny.