Online Fashion Retailer Zalando's First-Quarter Sales Surge

German online fashion retailer Zalando’s on Tuesday said revenue soared by 46-48% in the first quarter, boosted by coronavirus lockdowns. (Reuters)
German online fashion retailer Zalando’s on Tuesday said revenue soared by 46-48% in the first quarter, boosted by coronavirus lockdowns. (Reuters)
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Online Fashion Retailer Zalando's First-Quarter Sales Surge

German online fashion retailer Zalando’s on Tuesday said revenue soared by 46-48% in the first quarter, boosted by coronavirus lockdowns. (Reuters)
German online fashion retailer Zalando’s on Tuesday said revenue soared by 46-48% in the first quarter, boosted by coronavirus lockdowns. (Reuters)

German online fashion retailer Zalando’s on Tuesday said revenue soared by 46-48% in the first quarter, boosted by coronavirus lockdowns.

Europe’s biggest online-only fashion retailer’s preliminary first-quarter figures said sales totaled 2.22-2.26 billion euros ($2.67 billion-$2.72 billion), while gross merchandise volume (GMV) - sales on its site made by the company or its partners - rose by more than half to 3.13-3.17 billion euros, Reuters reported.

Last month, Zalando said it expected GMV to increase by 27%-32% to between 13.6-14.1 billion euros in 2021.

For the first quarter of 2021, Zalando said it expected adjusted earnings before interest and tax of 80-100 million euros, versus a loss of 98.6 million euros in the year-earlier period.

Zalando plans to publish full first-quarter results on May 6.



Nike to Launch New Women's Fitness Brand with Kim Kardashian's Skims

The logo of Dow Jones Industrial Average stock market index listed company Nike (NKE) is seen in Los Angeles, California, United States, April 12, 2016. (Reuters)
The logo of Dow Jones Industrial Average stock market index listed company Nike (NKE) is seen in Los Angeles, California, United States, April 12, 2016. (Reuters)
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Nike to Launch New Women's Fitness Brand with Kim Kardashian's Skims

The logo of Dow Jones Industrial Average stock market index listed company Nike (NKE) is seen in Los Angeles, California, United States, April 12, 2016. (Reuters)
The logo of Dow Jones Industrial Average stock market index listed company Nike (NKE) is seen in Los Angeles, California, United States, April 12, 2016. (Reuters)

Nike will launch a new women's activewear brand in the US this spring in partnership with Kim Kardashian-owned shapewear clothing company Skims, as CEO Elliott Hill works to bolster its portfolio to better compete with upstart brands.

Product innovation and a return to focus on its core sports roots have been at the forefront of Hill's mission to revive sales at Nike, which have been lagging strong growth at Hoka and New Balance, Reuters reported.

The company's bid to appeal to women, who made up about 40% of its customers in 2023, was evident in Nike's first Super Bowl ad in nearly three decades, featuring star women athletes including Jordan Chiles, Caitlin Clark, Sha'Carri Richardson, A'ja Wilson and Sabrina Ionescu.

Skims was launched in 2019 and is valued at around $4 billion. It has seen a strong demand for its shapewear.

Nike said on Tuesday the new brand, called NikeSKIMS, would include training apparel, footwear and accessories for women.

The first collection will be launched at some retail locations in the US as well as at NikeSKIMS' website. The brand would launch globally in 2026, expanding into more retail locations, as well as in the wholesale segment.

The brand would sit alongside other names under Nike's kitty, including Converse, Jordan, ACG and Nike SB.

Nike's shares were up 3% on Tuesday.