Hamilton Hopes to End Frustrating Pursuit of 100th Win in Russia

Hungarian Grand Prix - Hungaroring, Budapest, Hungary - August 1, 2021 Mercedes' Lewis Hamilton before the race. Reuters
Hungarian Grand Prix - Hungaroring, Budapest, Hungary - August 1, 2021 Mercedes' Lewis Hamilton before the race. Reuters
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Hamilton Hopes to End Frustrating Pursuit of 100th Win in Russia

Hungarian Grand Prix - Hungaroring, Budapest, Hungary - August 1, 2021 Mercedes' Lewis Hamilton before the race. Reuters
Hungarian Grand Prix - Hungaroring, Budapest, Hungary - August 1, 2021 Mercedes' Lewis Hamilton before the race. Reuters

Lewis Hamilton will be seeking to exploit every advantage he can find this weekend as he bids for an unprecedented and thus far elusive 100th Formula One win to regain the lead in the world championship at the Russian Grand Prix.

Since grabbing victory in controversial circumstances at the British Grand Prix in July, the seven-time champion has been unable to add to his total of 99 victories and has struggled to reach his century.

But after surviving another spectacular crash with title rival Max Verstappen of Red Bull at Monza, to follow their high-speed first lap tangle at Silverstone, Hamilton has an inviting opportunity to make history for Mercedes at the Sochi Autodrom, on the shores of the Black Sea on Sunday.

Not only is he seeking a record fifth triumph in the former Olympic Park but Mercedes are unbeaten in all seven races held there.

Verstappen, meanwhile, goes into the event with a three-place grid penalty for his part in their collision in Italy where his car ended up on top of Hamilton, who escaped injury or worse thanks to the 'halo' cockpit safety device.

That all suggests that the 36-year-old Briton has a sumptuous chance to overhaul the Dutchman's five-point advantage in the championship.

Verstappen, at best, can only start fourth if he is fastest in qualifying, but insists he was not to blame for their latest crash.

The 23-year-old is also bullish about his bid to take Hamilton's crown.

"Of course, the penalty is not ideal, but nothing is lost –- that's how I look at it," he said.

"In the championship, there are a lot of races ahead and the margin is tiny. We will make the most of it and do our best.

"You can reflect all you want, but it's more important to look forward and keep pushing. I still believe it was a racing incident."

Verstappen finished second behind Hamilton's Mercedes team-mate Valtteri Bottas last year and believes he can be highly competitive in what is likely to be a wet racing weekend.

"It's completely different to Monza and I'm looking forward to it to see if we can improve on last year."

Hamilton is expected to have fully recovered from the headaches and neck pain he suffered in Italy and, according to Mercedes team chief Toto Wolff, is in determined mood.

"Lewis is in the tenth championship battle of his F1 career and he is laser-focused on what he needs to deliver in the next eight races," he said, adding that Bottas, who leaves to join Alfa Romeo next year, is driving "better than ever".

"There's a calm determination about the team right now and the business end of a season, fighting for championships, is exactly what we enjoy the most."



Adidas Replaces Puma as Mercedes F1 Partner Post-Hamilton

Formula One F1 - Abu Dhabi Grand Prix - Yas Marina Circuit, Abu Dhabi, United Arab Emirates - December 8, 2024 Mercedes' Lewis Hamilton in his car after finishing fourth in his last race for Mercedes. (Reuters)
Formula One F1 - Abu Dhabi Grand Prix - Yas Marina Circuit, Abu Dhabi, United Arab Emirates - December 8, 2024 Mercedes' Lewis Hamilton in his car after finishing fourth in his last race for Mercedes. (Reuters)
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Adidas Replaces Puma as Mercedes F1 Partner Post-Hamilton

Formula One F1 - Abu Dhabi Grand Prix - Yas Marina Circuit, Abu Dhabi, United Arab Emirates - December 8, 2024 Mercedes' Lewis Hamilton in his car after finishing fourth in his last race for Mercedes. (Reuters)
Formula One F1 - Abu Dhabi Grand Prix - Yas Marina Circuit, Abu Dhabi, United Arab Emirates - December 8, 2024 Mercedes' Lewis Hamilton in his car after finishing fourth in his last race for Mercedes. (Reuters)

German apparel and footwear brand Adidas will enter Formula One as kit suppliers to the Mercedes Formula One team in a multi-year partnership announced on Tuesday for the new post-Lewis Hamilton era.

Puma previously partnered the once-dominant team, who finished fourth overall in seven-times world champion Hamilton's last season before he moved to Ferrari.

The Adidas deal was expected and had been flagged up in media reports already last year after leaked images of branded apparel.

Mercedes said the specially-designed kit would also be made available to fans, with limited editions planned through the year.

The range will include apparel, footwear and accessories and will be unveiled next month before the season starts in Australia on March 16.

"Our partnership with Adidas is a clear statement of intent as we begin to write our next chapter as a team," said Mercedes principal Toto Wolff in a statement.

Hamilton, who turned 40 on Tuesday, has been replaced at the team by 18-year-old Italian rookie Kimi Antonelli who will partner George Russell.

Mercedes also had fashion brand Tommy Hilfiger, for whom Hamilton was an ambassador, as a partner last season.

Adidas lost out to Nike last year in bidding to supply the Germany national teams from 2027 to 2034.