Activision Blizzard to Bolster 'Call of Duty' Line-up

Activision Blizzard plans fresh content for its 'Call of Duty' video game franchise to revive flagging player interest. Ethan Miller GETTY IMAGES NORTH AMERICA/AFP/File
Activision Blizzard plans fresh content for its 'Call of Duty' video game franchise to revive flagging player interest. Ethan Miller GETTY IMAGES NORTH AMERICA/AFP/File
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Activision Blizzard to Bolster 'Call of Duty' Line-up

Activision Blizzard plans fresh content for its 'Call of Duty' video game franchise to revive flagging player interest. Ethan Miller GETTY IMAGES NORTH AMERICA/AFP/File
Activision Blizzard plans fresh content for its 'Call of Duty' video game franchise to revive flagging player interest. Ethan Miller GETTY IMAGES NORTH AMERICA/AFP/File

Activision Blizzard on Thursday said it will beef-up its "Call of Duty" video game franchise after sagging interest by players led to a sales decline in the recently ended quarter.

The promise of a new installment to the beloved "Call of Duty" line-up comes as Microsoft awaits regulatory approval of a deal to buy scandal-hit Activision for $69 billion, AFP said.

"With Microsoft's scale and resources, we will be better equipped to grow existing franchises, launch new potential franchises and unlock the rich library of games we have assembled over 40 years," Activision chief executive Bobby Kotick said in a quarterly earnings release.

Activision revenue tallied $2.16 billion in the final three months of last year, down from $2.41 billion in the same period of 2020, according to the release.

Net Income in the quarter was $564 million, up from $508 million in the same period, helped by reduced costs, earnings figures showed.

Activision said it is working on an "exciting pipeline of content" for this year, including "groundbreaking all-new experiences" for "Call of Duty.".

The Infinity Ward studio working on the project said in a tweet that "a new generation of 'Call of Duty' is coming soon, telling players to "Stay frosty."

The company did not hold an earnings call with analysts due to its pending acquisition by Microsoft.

Acquiring the troubled but highly successful Activision will make Microsoft the third-largest gaming company by revenue, behind Tencent and Sony, Microsoft said -- a major shift in the booming gaming world.

"Gaming is the most dynamic and exciting category in entertainment across all platforms today and will play a key role in the development of metaverse platforms," Microsoft CEO Satya Nadella said when the deal was announced.

Activision, the California-based maker of "Candy Crush," has been hit by employee protests, departures, and a state lawsuit alleging it enabled toxic workplace conditions and sexual harassment against women.

The transaction -- which is expected to be finalized by June 2023 -- is subject to customary closing conditions, regulatory review and approval from Activision Blizzard's shareholders.

Microsoft, maker of Xbox consoles, remains a key player in a video game industry now thought to be larger than the movie sector, with market research firm Mordor Intelligence valuing it at $173.7 billion in 2020.



Nvidia’s Market Value Tops $4 Trillion

Nvidia logo is seen in this illustration created on January 27, 2025. (Reuters)
Nvidia logo is seen in this illustration created on January 27, 2025. (Reuters)
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Nvidia’s Market Value Tops $4 Trillion

Nvidia logo is seen in this illustration created on January 27, 2025. (Reuters)
Nvidia logo is seen in this illustration created on January 27, 2025. (Reuters)

Nvidia's stock market value ended the trading session above $4 trillion for the first time on Thursday, solidifying the chipmaker's position as Wall Street's central player in a race to dominate AI technology.

Shares of Nvidia ended up 0.75% at $164.10, giving it a market value of $4.004 trillion and extending its lead over Apple and Microsoft as it benefits from a surge in demand for artificial-intelligence technologies.

Nvidia's stock market value briefly peaked above $4 trillion on Wednesday before closing at about $3.97 trillion. It is worth more than the combined value of all publicly listed companies in the UK.

Nvidia's high-end processors are at the center of a race between Microsoft, Amazon, Alphabet, Meta Platforms and other Wall Street heavyweights to build AI data centers and dominate the emerging technology.

Nvidia is also exposed to conflict between Washington and Beijing over trade, including restrictions on exports to China of its most powerful chips.

"Trade tensions and tariffs are a risk, as is competition. Greater AI adoption could shift part of the demand toward cheaper alternatives," Swissquote Bank senior analyst Ipek Ozkardeskaya wrote in a client note.

Nvidia achieved a $1 trillion market value for the first time in June 2023 and tripled it in about a year, faster than Apple and Microsoft, the only other US firms with market values above $3 trillion.

Microsoft is the second most valuable US company, with a market capitalization of $3.73 trillion. Its shares dipped 0.4% on Thursday.

Apple's stock has tumbled 15% so far in 2025, leaving its market value at $3.17 trillion, reflecting investor worries that the iPhone maker has been slow to introduce AI into its products and services.

Even after its meteoric rally, Nvidia's stock is valued at about 33 times expected earnings, below its five-year average of 41, according to LSEG.