Elvis Presley’s Jewelry on Auction with Priscilla Presley’s Support

Priscilla Presley poses for a photo in front of a collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, US, July 28, 2022. (Reuters)
Priscilla Presley poses for a photo in front of a collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, US, July 28, 2022. (Reuters)
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Elvis Presley’s Jewelry on Auction with Priscilla Presley’s Support

Priscilla Presley poses for a photo in front of a collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, US, July 28, 2022. (Reuters)
Priscilla Presley poses for a photo in front of a collection of personal jewelry of Elvis Presley & Colonel Tom Parker, that was lost for decades and will be sold at auction in August, at the Sunset Marquis Hotel, in Hollywood, California, US, July 28, 2022. (Reuters)

A collection of jewelry that Elvis Presley gave to his manager Colonel Tom Parker is going up for auction on Aug. 27.

Two hundred items, including gold rings encrusted with jewels, cufflinks, watches and chains, have been brought together by GWS Auctions. Also included is the guitar played by Presley during his famous "comeback" TV special of 1968.

Presley’s former wife, Priscilla Presley, helped design some of the pieces.

"Well, it brings back memories for sure," Priscilla Presley told Reuters.

She added that it was a running joke with her former husband that he constantly bought or commissioned jewelry for Parker because the manager already had everything he needed and the Presleys did not know what else to buy him.

Priscilla Presley said she felt protective of the items because she designed some of them, including artifacts with the logo for TCB Band, the musicians who formed the core rhythm section of Presley's backing band in his later years. "TCB" stood for "taking care of business," a favorite expression of Presley's.

Priscilla Presley supported the auction in part because she was weary of seeing so many fake Elvis artifacts for sale.

"There is so much product out there that is not authentic at all and that worries me," she said.

"I want to know for sure that that is going to go to someone who is going to care for it, love it."



Netflix's Ad-supported Tier Hits 70 Million Users

The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)
The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)
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Netflix's Ad-supported Tier Hits 70 Million Users

The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)
The Netflix logo is displayed at Netflix corporate offices on September 25, 2023 in Los Angeles, California. (Getty Images/AFP)

Netflix said on Tuesday that its ad-supported tier now has 70 million monthly active users globally, nearly doubling the number reported earlier this year.

The streaming giant is experiencing a faster rate of adoption for its ad-based plan, priced at $6.99 per month in the US, as customers seek more affordable options, Reuters reported.

Netflix has said that over 50% of new sign-ups for its service are for the ad-supported plan in regions where it is available.

In May, the company reported that this tier had reached 40 million global monthly active users.

Netflix has said earlier it does not anticipate advertising to become a primary growth driver until 2026.