Italy’s Prada to Invest 60 Mln Euros to Help Boost Production Capacity

A model presents a creation from the Prada Fall/Winter 2023/2024 collection during Fashion Week in Milan, Italy, February 23, 2023. REUTERS/Alessandro Garofalo
A model presents a creation from the Prada Fall/Winter 2023/2024 collection during Fashion Week in Milan, Italy, February 23, 2023. REUTERS/Alessandro Garofalo
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Italy’s Prada to Invest 60 Mln Euros to Help Boost Production Capacity

A model presents a creation from the Prada Fall/Winter 2023/2024 collection during Fashion Week in Milan, Italy, February 23, 2023. REUTERS/Alessandro Garofalo
A model presents a creation from the Prada Fall/Winter 2023/2024 collection during Fashion Week in Milan, Italy, February 23, 2023. REUTERS/Alessandro Garofalo

Italy's Prada (1913.F) is planning to spend 60 million euros ($66 million) on industrial capital investments this year, a large chunk of which will help double the size of its knitwear factory in Torgiano, in the central region of Umbria, the luxury group's industrial director said on Thursday.

Prada, in common with other luxury groups, is investing to enhance its production capacity and strengthen its grip on the supply chain.

In order to do so, Prada is also looking at possible small acquisitions of manufacturers, according to Reuters.

"We have our targets," Industrial Director Massimo Vian said, adding that an acquisition is less likely in the leather sector, where the group is already well placed.

However most of investments will be absorbed by the expansion and improvement of the plants they already have and the acquisition of new technologies.

Prada said last month it aimed to hire more than 400 people in Italy by the end of the year to strengthen its production capacity and maintain growth.

Around 10% of Prada clothing is produced in-house, a percentage that rises to around 30% in the case of leather goods and to around 50% in the case of footwear, Vian told journalists on Thursday.



Shein to Open Pop-up Store in South Africa to Woo More Shoppers

A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)
A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)
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Shein to Open Pop-up Store in South Africa to Woo More Shoppers

A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)
A view of a Shein pop-up store at a mall in Singapore April 4, 2024. (Reuters)

Fast-fashion giant Shein, known for its $5 tops and $10 dresses, will open a pop-up store in Johannesburg, South Africa in August as the online retailer aims to expand its brand recognition in the country.

Shein, founded in China, and its rival Temu have aggressively expanded worldwide as online shopping has surged after the COVID pandemic. They have been accused of exploiting tax loopholes by exporting China-made products in small quantities to avoid higher duties.

Shein will open its pop-up store from Aug. 2-11 as an "exhibition space" for customers to try on trendy fashion and lifestyle products and order them online at a discount, the company said in its South African Instagram post on Tuesday.

Local influencers were tapped for a pre-opening marketing campaign.

Brick-and-mortar and online fashion retailers have urged South African regulators to impose a 45% import duty on all clothing item imports, no matter the price, to level the playing field. Shein, which is planning to go public in Britain, taps a network of largely China-based suppliers which take small initial orders and scale up based on demand.

A Shein spokesperson told Reuters the retailer is engaging with South African regulators to ensure its continued compliance with local laws.

"That said, such tax measures are not critical to the success of our business or the competitive prices we offer our consumers. We keep our prices affordable through our technology-based on-demand business model and flexible supply chain," the spokesperson added.