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Saudi Arabia Marks Its Strongest, Most Prominent Participation at Cannes Film Festival

The Saudi pavilion succeeded in confirming the position of Saudi Arabia as an incubator for the Arab film industry during the 74th edition if Cannes Film Festival. Asharq Al-Awsat
The Saudi pavilion succeeded in confirming the position of Saudi Arabia as an incubator for the Arab film industry during the 74th edition if Cannes Film Festival. Asharq Al-Awsat
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Saudi Arabia Marks Its Strongest, Most Prominent Participation at Cannes Film Festival

The Saudi pavilion succeeded in confirming the position of Saudi Arabia as an incubator for the Arab film industry during the 74th edition if Cannes Film Festival. Asharq Al-Awsat
The Saudi pavilion succeeded in confirming the position of Saudi Arabia as an incubator for the Arab film industry during the 74th edition if Cannes Film Festival. Asharq Al-Awsat

As the Cannes Film Festival wraps up its 74th edition on Saturday, many of those following the international event turned their attention to Saudi Arabia, which participated actively and remarkably.

Saudi Arabia participated in the Cannes Film Festival through an integrated Saudi pavilion, with wide participation from a number of government agencies, and the private sector.

The activities were organized upon the directions of Saudi Crown Prince Mohammad bin Salman Abdelaziz, as part of his continuous support for the Kingdom’s cultural sector.

While Saudi Arabia had taken part in the 71st edition, this year was different.

The public sector played a role alongside the private sector, and participated at an unprecedented scale, with the participation of the Film Commission, Ministry of Investment, Royal Commission for AlUla, Red Sea International Film Festival, the MBC channel group, Ithraa, NEOM Company, Nebras Films, Cinewaves films, and Arabian Pictures Group, in addition to a group of filmmakers and other Saudi institutions.

During the festival, the Saudi pavilion also acted as a platform for open dialogue among Saudi and Arab filmmakers and investors with their international counterparts.

The Saudi pavilion succeeded in confirming the position of Saudi Arabia as an incubator for the Arab film industry, and a significant and influential market in the Middle East, where aspirations of investors from around the world meet.

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Saudi Northern Borders Witness Return of Diplotaxis

Photo by SPA
Photo by SPA
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Saudi Northern Borders Witness Return of Diplotaxis

Photo by SPA
Photo by SPA

The Saudi Northern Borders region, renowned for its diverse desert landscape, is witnessing the resurgence of the Diplotaxis, a vibrant yellow-flowered species that had become increasingly rare.
This resurgence is attributed to continuous conservation efforts, including the establishment of wildlife reserves and the implementation of stricter environmental protection laws, according to SPA.
Diplotaxis is an annual plant in the Northern Boreders region, typically reaching half a meter in height. Its hairy leaves, an adaptation to the harsh desert climate, help retain moisture. The plant thrives in gravelly soils and blooms in spring with fragrant yellow flowers.
Aman Environmental Association Board of Directors Chairman Nasser Al-Majlad told SPA that the early rainfall this year fostered the growth of numerous plant species, including Diplotaxis, which had been absent from the area for several years.
The Northern Borders region boasts a rich variety of plant life, including aromatic, seasonal, and annual species.

This diverse flora plays a crucial role in combating desertification, stabilizing soil, increasing biodiversity, and enhancing the region's environmental health. Moreover, it contributes to the region's tourism appeal.