The Jazan Honey Exhibition, held as part of the Jazan Festival 2026, attracted more than 20,000 visitors over the past six days, underscoring its growing status as a prominent tourism and economic event in the region.
Sales outlets and exhibitor booths saw strong demand from visitors from within and outside Jazan, drawn by high-quality local products and exclusive offers, SPA reported.
Executive Director of the exhibition, Suleiman Al-Ghazwani, said the event aims to highlight the quality of locally produced honey and its derivatives and to encourage beekeepers to expand and enhance production by opening new marketing opportunities.
He noted that the exhibition brings together 60 beekeepers showcasing more than 15 varieties of premium honey produced in the region.
He added that the exhibition offers diverse activities suitable for all age groups, including a dedicated children’s theater, bee- and honey-inspired recreational activities, seating areas, and a range of prizes and gifts for visitors.
He also added that the exhibition provides an engaging educational experience, introducing visitors to the beekeeping sector as a key component of Jazan’s tourism landscape and a promising contributor to its future development.