Toyota Confirms it Will End Olympics, Paralympics Sponsorship

Akio Toyoda (Reuters)
Akio Toyoda (Reuters)
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Toyota Confirms it Will End Olympics, Paralympics Sponsorship

Akio Toyoda (Reuters)
Akio Toyoda (Reuters)

Toyota Motor Chairman Akio Toyoda confirmed on Thursday the company will not renew its 10-year contract as a top sponsor for the Olympics and Paralympics following the Paris Games.
The world's biggest automaker, which had already suggested it would not renew the contract when it expired, will continue to financially support athletes, Toyoda said in the company-owned media channel.
Earlier this month, Panasonic Holdings announced it would also end its 37-year contract as a top sponsor after it became an official partner of the Olympic Games in 1987, according to Reuters.
The International Olympics Committee saw revenues of $2.295 billion from its top sponsors for the period 2017-2021, the second-biggest source of income for the Olympic movement, with broadcasters paying $4.544 billion over the same period.



Wirtz Returns to Help Leverkusen Beat In-Form Frankfurt 2-1 in Bundesliga

 Leverkusen's Florian Wirtz celebrates scoring during the Bundesliga soccer match between Bayer Leverkusen and Eintracht Frankfurt at BayArena, Leverkusen, Germany, Saturday Oct. 19, 2024. (Marius Becker/dpa via AP)
Leverkusen's Florian Wirtz celebrates scoring during the Bundesliga soccer match between Bayer Leverkusen and Eintracht Frankfurt at BayArena, Leverkusen, Germany, Saturday Oct. 19, 2024. (Marius Becker/dpa via AP)
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Wirtz Returns to Help Leverkusen Beat In-Form Frankfurt 2-1 in Bundesliga

 Leverkusen's Florian Wirtz celebrates scoring during the Bundesliga soccer match between Bayer Leverkusen and Eintracht Frankfurt at BayArena, Leverkusen, Germany, Saturday Oct. 19, 2024. (Marius Becker/dpa via AP)
Leverkusen's Florian Wirtz celebrates scoring during the Bundesliga soccer match between Bayer Leverkusen and Eintracht Frankfurt at BayArena, Leverkusen, Germany, Saturday Oct. 19, 2024. (Marius Becker/dpa via AP)

Florian Wirtz returned from injury to help Bayer Leverkusen defeat in-form Eintracht Frankfurt 2-1 in the Bundesliga on Saturday, when the latter was aggrieved not to be awarded a penalty in stoppage time.

Hugo Ekitiké looked set to score by heading the ball into an unguarded net after a mix up between goalkeeper Lukas Hradecky and Jonathan Tah, but Tah rushed back to put the airborne Ekitiké off balance and miss the ball.

Frankfurt’s protests went unheeded and Victor Boniface’s 72nd-minute goal proved to be the winner for the defending champion.

Boniface had an early chance from the penalty spot but Kevin Trapp saved his poorly struck spot kick in the ninth minute.

Frankfurt’s Omar Marmoush showed how it’s done seven minutes later, firing a penalty inside the left post after a clumsy challenge from Robert Andrich. It was Marmoush’s ninth goal in seven Bundesliga games, and it stretched his six-game scoring run.

But Andrich atoned by equalizing in the 25th after playing a one-two with Amine Adli and then Martin Terrier before a cool finish inside the far post.

Boniface finally scored when Trapp deflected substitute Wirtz’s cross kindly for a simple header.

Leverkusen said on Tuesday that Wirtz injured his ankle while on international duty with Germany.

Also, Xavi Simons starred for Leipzig to beat Mainz 2-0 away, Freiburg routed Augsburg 3-1 at home, Borussia Mönchengladbach defeated Heidenheim 3-2, and Hoffenheim defeated winless Bochum 3-1.