Chinese Retailers Offer Deep iPhone 15 Discounts 

The Apple iPhone 15 series is displayed for sale at The Grove Apple retail store on release day in Los Angeles, California, on September 22, 2023. (AFP)
The Apple iPhone 15 series is displayed for sale at The Grove Apple retail store on release day in Los Angeles, California, on September 22, 2023. (AFP)
TT

Chinese Retailers Offer Deep iPhone 15 Discounts 

The Apple iPhone 15 series is displayed for sale at The Grove Apple retail store on release day in Los Angeles, California, on September 22, 2023. (AFP)
The Apple iPhone 15 series is displayed for sale at The Grove Apple retail store on release day in Los Angeles, California, on September 22, 2023. (AFP)

Chinese e-commerce platforms including PDD Holdings' Pinduoduo and Alibaba's Taobao are offering deep discounts on Apple's latest iPhone 15 series, with some selling models up to 900 yuan ($123) below the retail price.

Analysts say the iPhone 15 has not been selling as well in China as its predecessor. Counterpoint Research said last week that iPhone 15 sales in China were down 4.5% versus the iPhone 14 in the first 17 days after its market launch.

Apple, Pinduoduo and Alibaba did not immediately respond to requests for comment.

In China, Apple will occasionally allow partner vendors to offer discounts to spur demand. But Chinese e-commerce platforms have also been locked in a "value for money" battle as consumers tighten their belts amid a slowing economy, with discounting a key focus of forthcoming annual Singles Day shopping festival.

Pinduoduo is offering the 128 GB version of the iPhone 15 Plus at 6,098 yuan, 900 yuan less than Apple's retail price of 6,999 yuan, according to checks made by Reuters.

The 512 GB iPhone 15 Pro Max, which has a 11,999 yuan price tag in Apple's store, can be bought for 10,698 yuan on Alibaba's e-commerce platform Taobao.

The e-commerce platform iPhone 15 discounts were first reported by The Economic Observer weekly newspaper on Monday.



European Union Accuses Facebook Owner Meta of Breaking Digital Rules with Paid Ad-free Option

FILE PHOTO: A  security guard stands watch by the Meta sign outside the headquarters of Facebook parent company Meta Platforms Inc in Mountain View, California, US November 9, 2022. REUTERS/Peter DaSilva/File Photo
FILE PHOTO: A security guard stands watch by the Meta sign outside the headquarters of Facebook parent company Meta Platforms Inc in Mountain View, California, US November 9, 2022. REUTERS/Peter DaSilva/File Photo
TT

European Union Accuses Facebook Owner Meta of Breaking Digital Rules with Paid Ad-free Option

FILE PHOTO: A  security guard stands watch by the Meta sign outside the headquarters of Facebook parent company Meta Platforms Inc in Mountain View, California, US November 9, 2022. REUTERS/Peter DaSilva/File Photo
FILE PHOTO: A security guard stands watch by the Meta sign outside the headquarters of Facebook parent company Meta Platforms Inc in Mountain View, California, US November 9, 2022. REUTERS/Peter DaSilva/File Photo

European Union regulators accused social media company Meta Platforms on Monday of breaching the bloc's new digital competition rulebook by forcing Facebook and Instagram users to choose between seeing ads or paying to avoid them.
Meta has been giving European users the option since November of paying for ad-free versions of Facebook and Instagram as a way to comply with the continent’s strict data privacy rules, The Associated Press said.
Desktop browser users can pay about 10 euros ($10.50) a month while iOS or Android users will pay roughly 13 euros to avoid being targeted by ads based on their personal data.
The US tech giant rolled out the subscription option after the European Union’s top court ruled that under strict EU data privacy rules, Meta must first get consent before showing ads to users.
The European Commission, the EU's executive arm, said preliminary findings of its investigation show that Meta's “pay or consent” advertising model was in breach of the 27-nation bloc’s Digital Markets Act.
The commission said Meta's model doesn't allow users to exercise their right to “freely consent” to allowing their personal data to be used to target them with online ads.
The commission had opened its investigation shortly after the rulebook, also known as the DMA, took effect in March. It's a sweeping set of regulations aimed at preventing tech “gatekeepers” from cornering digital markets under threat of heavy financial penalties.
“The DMA is there to give back to the users the power to decide how their data is used and ensure innovative companies can compete on equal footing with tech giants on data access,” European Commissioner Thierry Breton, who oversees the bloc's digital policy, said in a statement.
Meta now has a chance to respond to the commission, which must wrap up its investigation by March 2025. The company could face fines worth 10% of its annual global revenues, which could run into the billions of euros.
“Subscription for no ads follows the direction of the highest court in Europe and complies with the DMA," Meta said in a statement. "We look forward to further constructive dialogue with the European Commission to bring this investigation to a close.”
Under the Digital Markets Act, Meta is classed as one of seven online gatekeepers while Facebook, Instagram and its ad business are among about two dozen “core platform services” that need the highest level of scrutiny.