Game Developer Ubisoft Slides amid Muted Reception for 'Star Wars Outlaws'

A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. REUTERS/Sarah Meyssonnier/File Photo Purchase Licensing Rights
A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. REUTERS/Sarah Meyssonnier/File Photo Purchase Licensing Rights
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Game Developer Ubisoft Slides amid Muted Reception for 'Star Wars Outlaws'

A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. REUTERS/Sarah Meyssonnier/File Photo Purchase Licensing Rights
A view of the Ubisoft Entertainment logo on a panel during a news conference at the company's headquarters in Saint-Mande, near Paris, France, September 8, 2022. REUTERS/Sarah Meyssonnier/File Photo Purchase Licensing Rights

Shares in French video game maker Ubisoft fell on Tuesday for a second consecutive day following a sluggish performance of its two recent releases, including the long-awaited "Star Wars Outlaws".

The shares, which closed 5.1% lower on Monday, were down 2.4% by 1114 GMT, trading at their lowest levels since 2015 and adding to their over 30% drop since the start of the year.

The decline was driven by a muted reception of Star Wars Outlaws, released on Friday, which follows lower than expected interest for the company's free-to-play game Xdefiant, said Midcap Partners analyst Charles-Louis Planade, Reuters reported.

The Outlaws premiere was one of the two big major game releases Ubisoft had slated for this year, with Assasin's Creed Shadows scheduled for release on Nov. 15.

After four years of negative cash flows amid game cancellations and delays, the family-owned company has been betting on these releases to support its financial recovery.

Chief Financial Officer Frederick Duguet said in July that Ubisoft expected the launch of Outlaws to boost net bookings in the July-September quarter.

Despite an overall positive reception by critics, Star Wars Outlaws had a "generally unfavorable" users' score of 4.9 out of 10 on review aggregation website Metacritic as of Tuesday.

"Star Wars Outlaws has struggled to meet our sales expectations despite positive critical reviews," J.P.Morgan analyst Daniel Kerven said in a note.

The game's development budget was at least 30% higher than that of Assasin's Creed Mirage, released last year, while data from video game live-streaming platform Twitch suggested it was underperforming AC Mirage by about 15%, Kerven added.

Kerven also lowered his sales expectations for Outlaws by 2 million units, to 5.5 million units in the year through March 2025.

Planade added that after a strong initial interest for Xdefiant, a first-person shooter game launched in May, there has been a sharp decline in Twitch viewership, and the game would likely have a minimal impact on Ubisoft's results over the next few quarters.



ChatGPT Adds Shopping Help, Intensifying Google Rivalry

FILED - 18 April 2023, Berlin: On the monitor of a cell phone you can see the ChatGPT logo. Photo: Hannes P Albert/dpa
FILED - 18 April 2023, Berlin: On the monitor of a cell phone you can see the ChatGPT logo. Photo: Hannes P Albert/dpa
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ChatGPT Adds Shopping Help, Intensifying Google Rivalry

FILED - 18 April 2023, Berlin: On the monitor of a cell phone you can see the ChatGPT logo. Photo: Hannes P Albert/dpa
FILED - 18 April 2023, Berlin: On the monitor of a cell phone you can see the ChatGPT logo. Photo: Hannes P Albert/dpa

OpenAI announced Monday that ChatGPT is now helping users find products online, enhancing its challenge to Google amid regulatory pressure on the search giant's market dominance.

The new shopping capability further blurs the line between AI chatbots and search engines, signaling OpenAI's ambition to compete with Google in a market the latter has controlled for decades.

"Search has become one of our most popular and fastest growing features, with over 1 billion web searches just in the past week," the San Francisco-based company said in a post on X.

Rolled out on Monday, the update allows shoppers to find and compare items through natural conversation, then connect directly to merchants for purchases.

"Instead of scrolling through pages of results, you can simply start a conversation," OpenAI's post said, adding that users could also ask follow-up questions or compare products.

ChatGPT's shopping feature initially focuses on fashion, beauty, and home electronics categories. Product recommendations are personalized and come from the web, not advertisements, OpenAI said.

To counter increasing competition from AI chatbots, Google has integrated its own Gemini assistant into search results, providing AI-generated answers above traditional website links.

The rivalry intensified last week when an OpenAI executive testified the company would consider purchasing Chrome if Google were forced to sell the browser as part of an ongoing US antitrust case.