PayPal Pushes into In-person Payments with Cashback Rewards, Apple Integration

The PayPal logo is seen at a high-tech park in Beersheba, southern Israel August 28, 2017. (Reuters)
The PayPal logo is seen at a high-tech park in Beersheba, southern Israel August 28, 2017. (Reuters)
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PayPal Pushes into In-person Payments with Cashback Rewards, Apple Integration

The PayPal logo is seen at a high-tech park in Beersheba, southern Israel August 28, 2017. (Reuters)
The PayPal logo is seen at a high-tech park in Beersheba, southern Israel August 28, 2017. (Reuters)

PayPal is expanding into US point-of-sale payments by integrating its debit card with Apple's mobile wallet and offering cashback rewards, as the global online payments giant seeks direct competition with tech companies and banks.

The bid to grab a slice of in-person purchases at stores, cafes and restaurants is part of an ambitious turnaround strategy by new CEO Alex Chriss who joined the company from Intuit last year.

While PayPal has long dominated online payments and peer-to-peer payments via its Venmo app, it has not pushed consumers to use its products in person, Reuters reported.

"E-commerce has obviously been one of the fastest growing areas where people are spending their dollars... but it's not everything," Chriss said. "Now consumers can use PayPal for every purchase, everywhere, every time."

The push into point-of-sales includes 5% cash back for certain products up to $1,000 per month and additional rewards from brands like DoorDash and Sephora.

The value of US debit card payments has jumped in recent years, reaching $4.55 trillion in 2021 up from $2.47 trillion in 2015, according to recent US Federal Reserve data.

Chriss said consumers are becoming increasingly cost-conscious and moving towards debit cards, which allow them to keep within their spending limits.

PayPal will also allow customers to use debit cards with Apple Pay, as users take advantage of mobile wallets and "tap to pay" options.

That makes it among the more competitive debit card cash-back products with only 24% of debit cardholders reporting earning cash-back rewards in 2023, compared with 74% of credit cardholders, a report from purchase rewards firm Valuedynamx showed.

While PayPal has enjoyed a long-held first mover advantage, increasing competition from Apple and Google have taken some share in mobile payments, according to analysts.

As part of the push, the company is making its largest-ever marketing investment to promote using PayPal in person. PayPal declined to disclose amount of that investment, but flagged in its quarterly earnings that marketing and brand campaigns would push up expenses in the second half of the year.

Chriss has called 2024 a "transition year" for PayPal, and has promised to grow revenues beyond transaction-related volume. In January, PayPal launched artificial intelligence-driven products and a one-click checkout feature.

PayPal's stock price is up more than 17% since the beginning of the year, but still trails benchmark S&P 500 index's 22% gain.



Microsoft 365 Down for Thousands of Users, Downdetector Shows

General view of Microsoft Corporation headquarters at Issy-les-Moulineaux, near Paris, France, April 18, 2016. REUTERS/Charles Platiau/File Photo
General view of Microsoft Corporation headquarters at Issy-les-Moulineaux, near Paris, France, April 18, 2016. REUTERS/Charles Platiau/File Photo
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Microsoft 365 Down for Thousands of Users, Downdetector Shows

General view of Microsoft Corporation headquarters at Issy-les-Moulineaux, near Paris, France, April 18, 2016. REUTERS/Charles Platiau/File Photo
General view of Microsoft Corporation headquarters at Issy-les-Moulineaux, near Paris, France, April 18, 2016. REUTERS/Charles Platiau/File Photo

Microsoft's (MSFT.O), suite of productivity software was down for more than 16,000 users on Thursday, according to outage tracking website Downdetector.com.

This comes nearly two months after a faulty software update from cybersecurity services provider CrowdStrike (CRWD.O), affected nearly 8.5 million Windows devices, crippling operations across industries ranging from airlines and banks to healthcare, according to Reuters.

"We're investigating an issue where users may be unable to access multiple Microsoft 365 services," the Windows parent said in a post on X.

Microsoft did not immediately respond to queries on the nature and cause of the outage and when it expects a recovery, but its Azure cloud platform said on X it was probing customer reports of a potential issue connecting Microsoft's services from AT&T (T.N), networks.

The telecom operator did not immediately respond to a request for comment.

After the incident reports peaked at around 23,000 for Microsoft 365, there were signs of the issues ebbing. Some users on social media said Microsoft's services were up and running.

About 4,000 users reported issues with AT&T services and more than 16,500 said they had trouble accessing Microsoft's 365 products, as of 9:12 A.M. ET, according to Downdetector, which tracks outages by collating status reports from a number of sources, including user-submitted errors on its platform.