Qiddiya Unveils Smart Command Center to Boost Decision-Making, Cut Operating Costs

The Smart Command Center in Qiddiya. (Asharq Al-Awsat)
The Smart Command Center in Qiddiya. (Asharq Al-Awsat)
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Qiddiya Unveils Smart Command Center to Boost Decision-Making, Cut Operating Costs

The Smart Command Center in Qiddiya. (Asharq Al-Awsat)
The Smart Command Center in Qiddiya. (Asharq Al-Awsat)

The Qiddiya Investment Company (QIC) has launched its new Smart Command Center, a digital hub designed to provide real-time analytics, integrated automation, and advanced artificial intelligence to support the operations of the Qiddiya giga-project.

Abdulrahman Al Ali, QIC’s Chief Technology and Digital Transformation Officer, told Asharq Al-Awsat that the center will enhance operational efficiency, strengthen security, and improve the visitor experience in line with Saudi Vision 2030.

The center, developed in partnership with Deloitte, is described by QIC as a major upgrade in how the city’s operations will be managed. It consolidates data from across Qiddiya’s rapidly expanding infrastructure, using AI-driven tools to speed up executive decision-making and identify risks before they emerge.

According to Al Ali, the platform offers leaders a “comprehensive, instantaneous view” of performance across the development.

Integrating AI into command centers will reshape operational strategy by improving readiness and enabling faster, more accurate responses, he added.

“In an environment of increasing digital complexity and operational risk, smart command centers allow organizations to respond efficiently and maintain resilience,” he noted.

Al Ali said the center helps reduce costs by monitoring infrastructure, networks, and cybersecurity in real time. Continuous oversight allows for early detection of issues, such as intrusion attempts or system overloads, enabling rapid interventions that prevent service disruptions.

He added that the platform supports automated resource scaling, linking all security threats through a unified system that reduces financial risk.

The use of AI-powered analytics and 3D data models also helps operational teams prioritize tasks and strengthen the visitor experience.

Interactive dashboards give Qiddiya’s management live insights into visitor activity, infrastructure performance, wireless coverage, bandwidth use, and potential vulnerabilities, continued Al Ali.

The system’s Agentic AI capabilities analyze and diagnose problems, recommend solutions, and contextualize data, allowing decisions to be made more quickly and confidently.

The center continuously monitors essential performance indicators such as processing power, memory, storage capacity, and cloud-expansion thresholds. It automatically increases capacity when needed to maintain service stability without exceeding budget limits.

Al Ali said the center plays a key role in the Kingdom’s broader digital transformation goals by modernizing infrastructure and enabling the development of smart cities. It will support the management of major destinations, including Six Flags Qiddiya and the upcoming Aquarabia water park.

He added that sustainability is embedded in Qiddiya’s approach, with environmentally conscious measures, such as using native cactus plants to limit light pollution, positioning the command center as a model for future integrated digital-city management in Saudi Arabia.



Nebius Signs AI Capacity Deal with Meta for at Least $12 Billion

FILE PHOTO: The logo of Nebius during the Viva Technology conference dedicated to innovation and startups at Porte de Versailles exhibition center in Paris, France, June 12, 2025. REUTERS/Benoit Tessier/File Photo
FILE PHOTO: The logo of Nebius during the Viva Technology conference dedicated to innovation and startups at Porte de Versailles exhibition center in Paris, France, June 12, 2025. REUTERS/Benoit Tessier/File Photo
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Nebius Signs AI Capacity Deal with Meta for at Least $12 Billion

FILE PHOTO: The logo of Nebius during the Viva Technology conference dedicated to innovation and startups at Porte de Versailles exhibition center in Paris, France, June 12, 2025. REUTERS/Benoit Tessier/File Photo
FILE PHOTO: The logo of Nebius during the Viva Technology conference dedicated to innovation and startups at Porte de Versailles exhibition center in Paris, France, June 12, 2025. REUTERS/Benoit Tessier/File Photo

Amsterdam-based Nebius Group said on Monday it has signed a new five-year deal with Meta Platforms to provide the social media giant with $12 billion of dedicated AI computing capacity ⁠across multiple locations by ⁠2027.

Under the deal, Meta will also buy an additional $15 billion worth of capacity planned by Nebius over ⁠the coming five years if it is not sold to other customers, giving the contract a total value of up to $27 billion, Nebius said.

Nebius is a so-called "neocloud" company that sells hardware and cloud capacity ⁠as ⁠services to other tech firms. It uses Nvidia processors to provide AI cloud infrastructure.

It signed an initial $3 billion deal with Meta in November.


ByteDance Reportedly Suspends Launch of Video AI Model after Copyright Disputes

FILE PHOTO: The ByteDance logo is seen at the company's office building in Shanghai, China July 4, 2023. REUTERS/Aly Song/File Photo
FILE PHOTO: The ByteDance logo is seen at the company's office building in Shanghai, China July 4, 2023. REUTERS/Aly Song/File Photo
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ByteDance Reportedly Suspends Launch of Video AI Model after Copyright Disputes

FILE PHOTO: The ByteDance logo is seen at the company's office building in Shanghai, China July 4, 2023. REUTERS/Aly Song/File Photo
FILE PHOTO: The ByteDance logo is seen at the company's office building in Shanghai, China July 4, 2023. REUTERS/Aly Song/File Photo

TikTok's Chinese parent, ByteDance, has put on hold the global launch of its latest video-generation model, Seedance 2.0, after a series of copyright disputes with major Hollywood studios and streaming platforms, The Information reported on Saturday, citing two people with direct knowledge of the situation.

Reuters could not immediately verify the report. ByteDance did not immediately respond to a request for comment. ByteDance said last month it would take steps to prevent the unauthorized use of intellectual property on its AI video generator Seedance 2.0, ⁠following threats of ⁠legal action from US studios, including Disney.

Disney sent a cease-and-desist letter to the Chinese firm last month, accusing it of using Disney characters to train and power Seedance 2.0 without permission, after videos generated by the model went viral in China, including one of Tom Cruise ⁠and Brad Pitt in a fight.

Disney said ByteDance had pre-packaged Seedance with a pirated library of copyrighted characters from franchises including Star Wars and Marvel, portraying them as public-domain clip art. ByteDance, which officially unveiled the model in February, has said the system is aimed at professional film, e-commerce and advertising use, highlighting its ability to process text, images, audio and video at once to reduce content production costs.

Seedance 2.0 has drawn attention after earning comparisons with DeepSeek, a ⁠Chinese AI ⁠company that has built models rivaling those of Anthropic and OpenAI. Tech executives, including Elon Musk, have praised its ability to generate cinematic storylines from a handful of prompts.

ByteDance had been aiming to make the new video model available to customers worldwide in mid-March, but the company has since suspended those plans, The Information report said.

ByteDance's legal team is working to identify and resolve potential legal issues and engineers are adding safeguards to prevent the model from generating content that could lead to further intellectual property violations, the report added.


Fake Images, Videos in Wartime: How to Tell Fact from Deepfakes

Misinformation spreads rapidly on social media during crises and conflicts (Shutterstock)
Misinformation spreads rapidly on social media during crises and conflicts (Shutterstock)
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Fake Images, Videos in Wartime: How to Tell Fact from Deepfakes

Misinformation spreads rapidly on social media during crises and conflicts (Shutterstock)
Misinformation spreads rapidly on social media during crises and conflicts (Shutterstock)

As tensions escalate across several fronts in the Middle East, information is spreading almost as quickly as the events themselves.

Social media platforms are often the first place where images, videos, and reports of alleged attacks or military developments appear.

But alongside legitimate information, a wave of misleading or fabricated content is also circulating online, making it increasingly difficult to separate fact from fiction.

A Growing Digital Challenge

Cybersecurity experts warn that the rapid spread of misinformation, particularly through manipulated videos and deepfake technologies, has become a growing digital threat during periods of geopolitical instability.

Maher Yamout, Lead Security Researcher at Kaspersky, told Asharq Al-Awsat that distinguishing reliable information from false narratives becomes especially critical during emergencies, when emotions run high, and people tend to share content quickly without verifying it.

“With developments unfolding in the Middle East, government authorities in Gulf Cooperation Council countries have warned against publishing or circulating information from unknown sources,” he said.

“Fake news, misleading or inaccurate information presented as real news, becomes more dangerous during emergencies.”

Misinformation Spreads Fast

Fake news is not new, but its scale and speed have changed dramatically with the rise of social media and artificial intelligence tools. During periods of geopolitical tension, unverified reports or manipulated videos can spread within minutes, reaching millions before fact-checkers can respond.

Experts generally divide fake news into two main categories. The first involves fully fabricated content designed to influence public opinion or attract traffic to specific websites. The second contains elements of truth but presents them inaccurately because the author failed to verify all the facts or exaggerated certain details.

Both can confuse audiences during crises, particularly when users rely on social media rather than trusted news outlets for updates.

Authorities in several countries have also warned that sharing inaccurate information, even unintentionally, may expose users to legal accountability.

Governments and digital security experts are therefore urging greater digital awareness and responsibility when sharing information during sensitive periods.

AI-Powered Deception

Artificial intelligence has added a new layer to the misinformation problem through so-called deepfake technologies, fabricated videos created using machine learning techniques such as face swapping or synthetic visual generation.

In some cases, authentic footage can be altered to appear as if it documents events that never occurred.

Yamout said verifying information has become more important than ever with the spread of deepfakes.

“Artificial intelligence makes it possible to combine different video clips to produce new scenes showing events or actions that never happened in reality, often with highly realistic results,” he said.

Such technology can make manipulated videos appear convincing and potentially mislead users, especially when they circulate in emotionally charged contexts. Edited clips may appear to show attacks, military movements, or political statements that never took place.

Even when these videos are later debunked, their initial spread can still trigger confusion or public anxiety.

How to Verify Information

Cybersecurity experts say users themselves play a key role in limiting the spread of misinformation. While platforms and regulators are developing tools to detect fake content, individuals can take simple steps to verify information before sharing it.

The first step is checking the source. Websites that publish false information may contain spelling errors in their web addresses or use unusual domains that mimic well-known media outlets.

Yamout advises carefully reviewing the website address and checking the “About Us” section on unfamiliar sites. It is generally safer to rely on official sources such as government websites or trusted media organizations.

Users should also verify the identity of the author or the organization behind the report. If the author is unknown or lacks clear expertise in the subject, the information should be treated cautiously.

Comparing reports with other credible sources is also important. Professional news organizations follow editorial guidelines and verification procedures, meaning major events are typically reported by multiple reputable outlets.

Yamout also highlighted the importance of checking dates and timelines, noting that some misleading content recirculates old events and presents them as recent developments.

He added that social media algorithms can create so-called “echo chambers,” where users are shown content that aligns with their existing views and interests. This makes it essential to consult diverse and reliable sources before forming conclusions.

Playing on Emotions

Many fake news stories are designed to provoke strong emotional reactions. Sensational headlines or dramatic clips are often crafted to trigger fear, anger, or shock, emotions that increase the likelihood that users will quickly share the content.

“Many fake news stories are written in a clever way to provoke strong emotional reactions,” Yamout said.

Maintaining critical thinking and asking a simple question — why was this story written? — can help users avoid spreading misinformation, he added.

This dynamic is amplified on social media platforms, where algorithms tend to promote content that generates strong engagement. Emotionally charged posts can therefore spread faster than balanced reporting.

Spotting Signs of Manipulation

Images and videos themselves may provide clues that they have been altered. Edited photos may display distorted background lines, unnatural shadows, or unrealistic skin tones.

In manipulated videos, inconsistencies may appear in lighting, eye movement, or facial expressions. While these signs are not always easy to detect, particularly on smartphones, they can raise doubts about the authenticity of widely shared clips.

A Shared Digital Responsibility

Experts say limiting the spread of misinformation during crises requires cooperation among governments, technology companies, media organizations, and users.

Yamout said the simplest rule may also be the most effective: “If you are not sure the content is accurate, do not share it.”

Responsible sharing can help curb the spread of misinformation and protect digital communities.

As digital platforms continue to shape how information travels across borders, the ability to critically evaluate online content is becoming an essential skill.

During periods of geopolitical tension and conflict, when rumors and facts can blur, the challenge is not only cybersecurity but also protecting the credibility of information itself.