Melania Trump to Tell Her Story in Memoir, ‘Melania,’ Scheduled for This Fall 

Republican presidential nominee Donald J. Trump (L) stands with his wife Melania (R) after speaking on the final day of the Republican National Convention (RNC) at Fiserv Forum in Milwaukee, Wisconsin, USA, 18 July 2024. (EPA)
Republican presidential nominee Donald J. Trump (L) stands with his wife Melania (R) after speaking on the final day of the Republican National Convention (RNC) at Fiserv Forum in Milwaukee, Wisconsin, USA, 18 July 2024. (EPA)
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Melania Trump to Tell Her Story in Memoir, ‘Melania,’ Scheduled for This Fall 

Republican presidential nominee Donald J. Trump (L) stands with his wife Melania (R) after speaking on the final day of the Republican National Convention (RNC) at Fiserv Forum in Milwaukee, Wisconsin, USA, 18 July 2024. (EPA)
Republican presidential nominee Donald J. Trump (L) stands with his wife Melania (R) after speaking on the final day of the Republican National Convention (RNC) at Fiserv Forum in Milwaukee, Wisconsin, USA, 18 July 2024. (EPA)

Former first lady Melania Trump has a memoir coming out this fall, “Melania,” billed by her office as “a powerful and inspiring story of a woman who has carved her own path, overcome adversity and defined personal excellence.”

It's the first memoir by Trump, who has been mostly absent as her husband, former President Donald Trump, seeks to return to the White House.

“Melania" will be released by Skyhorse Publishing, which has published such Donald Trump supporters as former New York City Mayor Rudolph Giuliani and attorney Alan Dershowitz. Skyhorse also has worked with third-party candidate Robert F. Kennedy Jr. and former Trump insider Michael Cohen, who later became one of his harshest critics. Some Skyhorse books include forewords by Trump ally Steve Bannon.

Melania Trump's memoir was announced Thursday by her office, which neither provided a specific release date nor mentioned whether it would come out before Election Day in November. Trump has been the subject of other books, including one by former adviser Stephanie Winston Wolkoff, but she has never told her own story at length before.

The former first lady “invites readers into her world, offering an intimate portrait of a woman who has lived an extraordinary life,” the announcement reads in part. “‘Melania’ includes personal stories and family photos she has never before shared with the public.”

A spokesperson said no information was available beyond what was included in the release, which made no reference to financial terms, promotional plans or if she worked with a co-author.

Melania Trump, Donald Trump's third wife, has been an enigmatic figure since her husband announced he was running in the 2016 election. She has sought to maintain her privacy even as she served as first lady, focusing on raising their son, Barron, and promoting her “Be Best” initiative to support the “social, emotional, and physical health of children.”

While she appeared at her husband’s campaign launch event for 2024 and attended the closing night of last week’s Republican National Convention, she has otherwise stayed off the campaign trail. Her decision not to deliver a speech at this year's convention marked a departure from tradition for candidates' wives, and from the 2016 and 2020 Republican gatherings.

According to her office, the memoir will come in two versions: a $150 “Collector's Edition,” 256 pages, “in full color throughout, with each copy signed by the author,” and a “Memoir Edition,” 304 pages, including 48 pages of never-before-seen photographs. The book is listed at $40, with signed editions going for $75.

Both editions are available for pre-order exclusively through the first lady's web site, MelaniaTrump.com. A spokesperson did not have any immediate comment on when or whether it could be ordered elsewhere.

Unlike other former presidents and first ladies, Donald and Melania Trump have not released any post-White House books through mainstream New York publishers. Donald Trump published numerous books before his presidency, working with Random House and Simon & Schuster among others, but many shunned him after the siege of the US Capitol on Jan. 6, 2021.

He has released two books since leaving Washington, a picture book commemorating his time at the White House and a compilation of letters from world leaders and celebrities. Both came out through Winning Team Publishing, co-founded in 2021 by Donald Trump Jr. and former Trump campaign staffer Sergio Gor.



New Japan Film Camera Aimed at ‘Nostalgic’ Young Fans 

This photo taken on June 29, 2024 shows Japanese film camera fans showing each other their cameras on a film photography tour in Kamakura, Kanagawa prefecture. (AFP)
This photo taken on June 29, 2024 shows Japanese film camera fans showing each other their cameras on a film photography tour in Kamakura, Kanagawa prefecture. (AFP)
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New Japan Film Camera Aimed at ‘Nostalgic’ Young Fans 

This photo taken on June 29, 2024 shows Japanese film camera fans showing each other their cameras on a film photography tour in Kamakura, Kanagawa prefecture. (AFP)
This photo taken on June 29, 2024 shows Japanese film camera fans showing each other their cameras on a film photography tour in Kamakura, Kanagawa prefecture. (AFP)

Keita Suzuki leads a group of young analogue photography fans around a coastal city in Japan, stopping to snap pastel hydrangea blooms with bulky vintage film cameras.

The participants later share their lush retro-looking snaps online -- a trend a top Japanese camera brand wants to capture with its first new film model in two decades.

Instead of pressing a smartphone button, more and more young people "want to experience the original act of taking a photograph: winding the film up, looking through the viewfinder and releasing the shutter", Suzuki told AFP.

Another "beauty" of film photography is that with limited physical film, you must think carefully about which memories to "lock in" to each photograph, he said.

Suzuki advertises his tours on social media and has seen a growing interest from teens and 20-somethings loading 35mm film and taking it to be developed for the first time.

Yuriko Yamada was one of around 20 people who joined a recent gathering in Kamakura near Tokyo.

"Digital photos are clear and clean, but film ones have faint, soft colors, which I prefer," the 34-year-old said.

"It takes time to see the final product, but I really enjoy the process," she added. "It feels nostalgic."

Japan's biggest camera brands stopped making analogue film models in the 2000s as digital ones became dominant.

Countless camera sellers in Japan's big cities have since stepped up to fill the void, refurbishing old models for a new generation of analogue enthusiasts.

Despite the surge in popularity, many of those on the photo tour said they still find it difficult to repair their old cameras because the parts are no longer being produced.

- 'Many hurdles' -

To meet rising demand from new film fans, the $500 Pentax 17 -- the brand's first analogue model in 21 years -- was launched in Europe and the United States in June, and Japan this month.

The camera has a classic black appearance but takes half-frame photos, meaning a 24-exposure film yields 48 shots, which are portrait-orientated like phone photos.

It has been so popular in Japan that pre-orders sold out, according to manufacturer Ricoh Imaging Company.

Product planner and designer Takeo Suzuki, nicknamed TKO -- a revered figure among photography fans -- said Ricoh had been "surprised" by the "huge" global response.

Plans to release a new analogue camera were hatched around 2020, but weren't easy to realize.

"This was a completely new project, so it was like groping in the dark," Suzuki said.

"There were so many hurdles, but we received a lot of support from many people."

Pentax engineers used archive drawings of past cameras, some on paper, to try and make manual winders and other analogue technology.

But they struggled, so the company asked retired colleagues to come back to help.

"They taught us tips and tricks that were not on the blueprints, but were really recipes in the engineer's head," Suzuki said.

By doing so, they "revived the old technology little by little".

- 'Spark conversations' -

Instant and disposable film cameras made by Ricoh's rival Fujifilm have also become popular as the trend for sharing old-fashioned photos on social media grows.

Sales of the palm-sized Instax, launched in 1998 as a competitor to Polaroid, stagnated for several years in the 2000s due to the shift to digital cameras.

But they are rising again in part thanks to an expanded range including sleek, classic designs made to appeal to men and older customers, the company says.

"People enjoy prints as a communication tool, because they spark conversations," said senior Fujifilm manager Ryuichiro Takai, who is responsible for the Instax business.

Young customers at Popeye Camera, a specialist film photography shop in Tokyo's Jiyugaoka district, seem to agree.

Yoshinobu Ishikawa took over the family business in 2000, when the rise of digital cameras had nearly forced the shop's closure.

Back then, "young people found it difficult to enter" as mostly older male customers would be having "intimidating, technical conversations" with staff, he said.

But now Ishikawa actively courts them with fun items such as stickers to decorate photos and leather camera straps, as well as a custom developing service -- speaking to customers beforehand about the style they want.

"Young people see film photography shared on social media, and they want to try it themselves," he said.

Yamada, the photo tour participant, says she feels "more and more into film photography".

"It's inconvenient, but I feel it's something new."