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Saudi Arabia Mandates Event Organizers to Implement Governance Rules

A glimpse of the Future Investment Initiative events in Riyadh (Asharq Al-Awsat)
A glimpse of the Future Investment Initiative events in Riyadh (Asharq Al-Awsat)
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Saudi Arabia Mandates Event Organizers to Implement Governance Rules

A glimpse of the Future Investment Initiative events in Riyadh (Asharq Al-Awsat)
A glimpse of the Future Investment Initiative events in Riyadh (Asharq Al-Awsat)

Saudi Arabia has mandated event organizers to implement governance rules for hosting events and submit a report to the Events Committee under the Council of Economic and Development Affairs within 30 days of an event’s conclusion, Asharq Al-Awsat has learned.

The report must detail the application of governance regulations, challenges encountered, and recommendations for improvement.

The kingdom hosts numerous events throughout the year as part of efforts to expand its exhibitions and conferences sector. The initiative aims to enhance the industry, attract global events, promote Saudi Arabia’s unique opportunities and advantages, and reinforce its leadership in the international exhibitions and conferences landscape.

The Events Committee Secretariat under the Council of Economic and Development Affairs will update event governance rules as needed in coordination with relevant authorities, according to available information.

Saudi authorities have mandated event organizers to adhere to strict governance rules covering program content, security, logistics, and promotion. The regulations aim to ensure compliance with national values, streamline operations, and enhance Saudi Arabia’s global event-hosting capabilities.

Event Program and Content

Before hosting an event, organizers must implement measures including drafting a charter outlining the commitments of local and international participants and guests.

This charter must align with Saudi values and principles and prevent the invitation of delegations known to hold positions contrary to the kingdom’s stance, in coordination with the Interior Ministry, State Security, and other relevant entities.

Additionally, organizers must prohibit any banners, slogans, writings, or graphics deemed offensive or inconsistent with national values.

After the event, organizers must submit a final report detailing key takeaways, addressing any violations in coordination with relevant authorities, and documenting non-compliant content, identifying causes, and outlining corrective measures for future events.

Logistics Management

Organizers are required to develop a comprehensive logistics plan before the event, covering guest and participant management, hospitality arrangements, and designated entry and exit points, including VIP access and emergency exits. The plan must also ensure the provision of dedicated transport services to and from the venue.

During the event, organizers must oversee visitor and participant movement, set up multilingual signage for smooth crowd flow, and deploy a specialized team to manage on-site mobility.

They must also ensure real-time schedule monitoring, rapid response mechanisms, and technical support teams capable of addressing unexpected issues such as power outages, sound or lighting failures, and adverse weather conditions.

Security Measures

Event organizers must implement strict security protocols, including developing a support plan tailored to the event’s scale, nature, and location, in coordination with the Interior Ministry and other relevant agencies.

Security screenings for guests, official delegations, and participants are mandatory, along with venue capacity assessments and emergency exit planning.

Additionally, all stakeholders involved in the event must coordinate with security authorities, relay any relevant information to the operations center, and enforce participant screenings to prevent the display of political or otherwise non-compliant symbols.

Media and Promotional Strategy

Ahead of an event, organizers must design a strategic media plan to maximize exposure, select appropriate communication channels, and collaborate with media partners, influencers, and ambassadors based on the target audience.

They must also launch campaigns across designated platforms and establish a crisis management strategy to handle criticism, mitigate risks, and respond to negative feedback.

In collaboration with the Saudi Tourism Authority, organizers must develop customized tourism packages for international visitors and provide marketing materials and event tickets at least 90 days before the event date.

Saudi Arabia established the Saudi Conventions and Exhibitions General Authority in 2018 to enhance the industry’s capabilities, streamline its development, and strengthen its role in the national economy.

The authority aims to boost the sector’s efficiency and remove obstacles to its growth while adhering to best global practices.

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Trump Hits Back with Tariffs of 125%, after China Raises Its Tariff on US Goods to 84%

A general view shows the Huangpu River and the financial district in Shanghai on April 9, 2025. (AFP)
A general view shows the Huangpu River and the financial district in Shanghai on April 9, 2025. (AFP)
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Trump Hits Back with Tariffs of 125%, after China Raises Its Tariff on US Goods to 84%

A general view shows the Huangpu River and the financial district in Shanghai on April 9, 2025. (AFP)
A general view shows the Huangpu River and the financial district in Shanghai on April 9, 2025. (AFP)

President Donald Trump on Wednesday raised tariffs on China to 125%, hours after China boosted taxes on American imports to 84% and vowed to "fight to the end" in an escalating battle that threatens to disrupt trade between the world's two largest economies.

The new rate levied by Beijing, which has taken effect, comes in response to Trump's earlier move to raise the tariff on Chinese products to 104% as part of increases that hit US trading partners worldwide. Europe and Canada also hit back Wednesday with new tariffs on imports from America.

Citing lack of respect, Trump responded by raising tariffs on China to 125%, while pausing tariffs on most countries for 90 days.

The hikes are the latest in an ongoing trade war that threatens to raise prices for consumers in America and derail China's attempts to reinvigorate its sluggish economy. The response from the Chinese government signals its determination not to bend to Trump's pressure, despite the risks.

"If the US insists on further escalating its economic and trade restrictions, China has the firm will and abundant means to take necessary countermeasures and fight to the end," the Ministry of Commerce said before announcing its latest tariff hike.

Beijing also imposed restrictions on doing business with nearly a dozen American companies and said it was launching a new challenge to the American tariffs at the World Trade Organization.

China is a major exporter to US but no longer No. 1  

The United States sent a record $199 billion in exports to China last year, while China exported $463 billion in goods and services to the United States, third behind Mexico and Canada, according to the US Commerce Department.

China was the top source of US imports as recently as 2022 but it has lost ground to America’s neighbors amid heightened tensions with the United States.

The European Chamber of Commerce in China accused the US of rolling back many of the principles that have underpinned its approach to trade and investment. It said that Trump's tariffs would have a significant impact on European companies exporting from China to the US, forcing them to rethink their business models and supply chains.

"This will lead to a substantial increase in operational costs and inefficiencies, and ultimately higher prices for consumers," it said.

No ‘easy path’ to restarting US-China trade talks

Though the US and China may want to find a way back to the negotiating table, "this won’t be an easy path to navigate with both countries doubling down and bilateral engagement at a virtual standstill," said former US trade official Wendy Cutler, a vice president at the Asia Society Policy Institute.

China does not appear interested in bargaining, as some other countries have started doing.

"If the US truly wants to resolve issues through dialogue and negotiation, it should adopt an attitude of equality, respect and mutual benefit," Foreign Ministry spokesperson Lin Jian said.

The Chinese Ministry of Culture and Tourism issued a travel advisory asking its citizens to evaluate the risks of visiting the US as tourists and to exercise caution. The advisory, which came shortly after the announcement of the tariff hike, cited the deterioration in economic and trade relations as well as the "safety situation" in America.

China's response has gone from measured to tough 

Trump has now raised the tariff on Chinese goods five times since taking office in January. The first two hikes of 10% each were met with what analysts described as a measured response from China that left the door open for talks.

But after Trump announced an additional 34% tariff on Chinese goods last week, along with tariffs on other countries in his "Liberation Day," China matched that with a 34% tariff on imports from the US.

Trump then added a 50% tariff on goods from China, saying negotiations were terminated, and bringing the cumulative US tariff to 104%. China responded by raising the tariff on American products by the same amount, bringing its total rate to 84%.

China's latest measures include adding 11 American companies to an "unreliable entities" list that bars Chinese companies from selling them goods that could have military uses. Among the companies are American Photonics, and SYNEXXUS, which both work with the American military.

A Chinese position paper issued Wednesday said that the US has not honored the promises it made in an earlier "Phase One" trade deal concluded during Trump’s first term. As an example, it said a US law that would ban TikTok unless it is sold by its Chinese parent company violates a promise that neither would "pressure the other party to transfer technology to its own individuals."

Trump signed an order to keep TikTok running for another 75 days last week after a potential deal to sell the app to American owners was put on ice. Representatives from ByteDance, the parent company, told the White House that the Chinese government would no longer approve a deal until there could be talks on trade.

"History and facts have proven that the United States’ increase in tariffs will not solve its own problems," the Commerce Ministry said in a statement introducing the paper. "Instead, it will trigger sharp fluctuations in financial markets, push up US inflation pressure, weaken the US industrial base and increase the risk of a US economic recession, which will ultimately only backfire on itself."