Chanel’s Spring Couture Show Is a Button-Inspired Ballet on the Paris Runway

A model presents a creation for Chanel during the Women's Haute-Couture Spring/Summer 2024 Fashion Week in Paris on January 23, 2024. (AFP)
A model presents a creation for Chanel during the Women's Haute-Couture Spring/Summer 2024 Fashion Week in Paris on January 23, 2024. (AFP)
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Chanel’s Spring Couture Show Is a Button-Inspired Ballet on the Paris Runway

A model presents a creation for Chanel during the Women's Haute-Couture Spring/Summer 2024 Fashion Week in Paris on January 23, 2024. (AFP)
A model presents a creation for Chanel during the Women's Haute-Couture Spring/Summer 2024 Fashion Week in Paris on January 23, 2024. (AFP)

An air of surrealism enveloped Chanel’s Spring Couture show Tuesday as celebrity guests including Naomi Campbell and Kendrick Lamar faced a navigational challenge: walking past a towering pair of open metal scissors. That symbolic gateway set the stage for a theater-in-the-round showcase in Paris.

The show's spotlight was on a lowly yet groundbreaking fashion element: the button. The motif featured in a short film and as a giant sculpture descending from the ceiling, a feat of fashion theatrics provoking gasps of delight from camera-wielding guests and a nod of approval from equally spectacular movie director Baz Luhrmann.

Here are some highlights of Tuesday’s spring couture shows:

BUTTONS AND BALLET The button is a humble icon, but it was not always so. Gabrielle “Coco” Chanel was credited with revolutionizing fashion with the women’s suit, and the button on its front was vital, so the house says, to help women “rid themselves of everything that had prevented them from moving freely.”

In Tuesday's frothy and sparkling couture display, showcased beneath the lofty ceilings of the Grand Palais Ephemere, creative director Virginie Viard used the button as a jewel. It infused a collection that celebrated the freedom of movement in the world of ballet and dance.

Viard used the button-jewels as a spice for the drama of the ballet stage, scattering them across contrasting and often segmented silhouettes. A striking tulle ruff neck adornment opened the show, paving the way for pieces like an A-line black mini dress that captured the essence of a ballerina silhouette. The collection’s layering over ballet leotards and tights elegantly glided down the runway.

The house was keenly aware of its history: 2024 marks a century since Coco Chanel first ventured into ballet design. This collection’s pink and white aquarelle palette evoked the vibrant style of the Ballets Russes as envisioned by Léon Bakst and Sergei Diaghilev.

“Dance, it’s an essential theme at Chanel. We are closely linked with its institutions, choreographers and dancers, and we often create costumes for the ballet,” Viard said.

The gowns echoed the tight bodices and billowing tulle skirts characteristic of the Ballets Russes. The collection also featured transparent short straight skirts, long dresses and jumpsuits, all with intricate embroideries depicting draperies, little bows, illusion tulle pockets and lace belts, further weaving the ballet theme into the fabric of each garment.

Still, Viard’s collections continue to lack the sense of cohesion — the dominance of one overarching aesthetic each season — that was associated with her predecessor Karl Lagerfeld, who died in 2019.

But the audience who cheered and applauded didn’t seem to mind.

CHANEL’S CINEMATIC ODE In a dazzling prelude, a fashion film starring Margaret Qualley, the actress and daughter of Andie MacDowell, illuminated the runway's curtained walls with a whimsical narrative directed by Dave Free. The plot, at times reminiscent of Barbra Streisand’s iconic turn in “Funny Girl,” recounts a tale of a beautiful young woman on a quest for a missing button — a journey that leads her to the heart of Paris.

Style icon Naomi Campbell appears as a serendipitous savior, providing Qualley with a ticket to the fashion capital. The climax unfolds on the famed Rue Cambon, where Qualley meets a modern-day Coco Chanel portrayed by the enigmatic Anna Mouglalis. Mouglalis, with her instantly recognizable baritone, is no stranger to the role, having previously brought the legendary designer to life on screen.

The cinematic adventure set the stage for the real spectacle. As the film concluded, Qualley seamlessly transitioned from screen to stage, opening the couture show.

MABILLE'S CLASSIC GLAMOUR In a blaze of pearl, gold and obsidian, Alexis Mabille transported guests to the realm of old-school couture in the halls of Christie's auction house. The extravagant display featured satin sheens showcasing Mabille’s signature styles.

Giant white bows cascaded, mingling effortlessly with fabric sashes, swooshing around the models and accentuating the sumptuous textures of silk fabrics that invigorated the display.

Mabille’s focus on archetypical couture was showcased in his highly crafted garments. The attention to detail was clear, from the scalloped bustier, reminiscent of seashell waves, to the ruffles of fabric around the bust, which evoked imagery of a cloud and the intricate beauty of coral.

In a world that often seeks the innovative, Mabille reminds us of the enduring allure of classic couture.



French Designer Threads a Path in London Fashion Week

This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)
This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)
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French Designer Threads a Path in London Fashion Week

This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)
This photo taken on February 6, 2026 shows French fashion designer Pauline Dujancourt posing for a photograph in her studio in south London. (Photo by Ben STANSALL / AFP)

Just days before her third runway show, French designer Pauline Dujancourt was riding a wave of excitement and nerves.

The 31-year-old admitted she had begun having strange, nightmarish dreams ahead of her big moment at London Fashion Week on Sunday.

The British capital will once again host its Autumn/Winter fashion week from Thursday to Monday, after New York's bonanza and before the catwalk carousel moves to Milan and Paris.

London, known for its raw creative energy and rising talents, is where Dujancourt launched her label in April 2022 after training at the renowned arts and design school Ecole Duperre in Paris, and fashion hub Central Saint Martins in London.

She and her team began work in November on her autumn-winter 2026/27 collection to be unveiled before some 450 guests -- journalists, buyers and VIP clients.

For designers, everything comes down to those few precious minutes on the catwalk. It's no wonder nervousness mixes with the creative buzz.

"I go through every emotion," Dujancourt told AFP with a smile. "Some days I'm super excited, full of ideas, and others I'm like: why did I pick this color, this fabric?"

The questions and worries snowball: "Will everyone be on time? Will there be last-minute hitches on the day?"

In recent weeks, she has been running her daily schedule with military precision.
Dujancourt works year-round with four assistant designers, but the team swells to around 50 people ahead of the show.

And she works with a community of knitters in Lima, Peru, with handknitting -- "something that my grandmother taught me as a child" -- being a hallmark of her garments.

"She was so skillful and so humble about it. And no one really realized how much work it takes and how much technique it takes," she said.

Known for her sensual, airy knitwear, Dujancourt was a finalist for the LVMH Prize, won Elle UK's young talent award, and is supported by the British Fashion Council.

Her clients span the globe from Japan to the United States, France and the UK, with regular requests for wedding dresses.

Her new collection pays tribute to women persecuted during historical witch hunts.

"I really want to celebrate the fact that there are so many women around the world who are working so humbly on domestic skills ... like sewing, hand knitting," she said.

Two weeks before the show, young seamstresses were crocheting floral motifs in mohair and Japanese metallic thread at a south London studio overlooking the Thames river and Big Ben.

Workers were hunched over their desks pouring over designs, with the looks still "in pieces".

Then comes the moment when everything is assembled. "It's the magical stage, when the clothes start to come alive," she said, her blue eyes lighting up her face framed by long dark hair.

Less than a week before the show, fittings begin with an in-house model, followed by the castings to find the right models.

On the eve of the show come final fittings, hair and make-up tests. And finally, on Sunday morning, the full rehearsal.

Show day always brings surprises. At Dujancourt's last catwalk in September, several models arrived extremely late, held up by another show.

"They turned up still wearing the other show's make-up. We had to dress them and redo everything ... I nearly died," she recalled.

What is her worst nightmare? A model tripping or garments ripping in front of the cameras.

"I once dreamt I'd forgotten to get dressed before coming out to greet the audience -- that would be a bit embarrassing," she joked.

Around 25 outfits will strut the catwalk on Sunday, a moment that "goes by in a flash".
Afterwards comes the crash.

"We barely see it happening ... because we are backstage in the madness and the chaos of it," she said.

But then it's finished "and there's a bit of baby blues afterwards," as she comes down off the adrenaline rush.

Dujancourt heads to Paris after London Fashion Week to meet buyers, before work begins again for her next show, in September.


Fashion Commission, Saudi Retail Academy to Develop National Talent 

Fashion Commission, Saudi Retail Academy to Develop National Talent 
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Fashion Commission, Saudi Retail Academy to Develop National Talent 

Fashion Commission, Saudi Retail Academy to Develop National Talent 

The Saudi Fashion Commission signed a memorandum of understanding (MoU) with the Saudi Retail Academy to develop national capabilities and boosting specialized skills in the fashion and retail sectors, reported the Saudi Press Agency on Monday.

The MoU aims to support local talent and the creation of sustainable employment opportunities in this vital industry. It stems from the two sides’ keenness to cooperate in the fields of training and professional development.

The agreement was signed on the sidelines of the graduation ceremony of the academy’s first cohort.

The Fashion Commission focuses on developing local talent, transferring global expertise, and advancing the fashion sector in the Kingdom, while the Saudi Retail Academy is a non-profit institute and a specialized entity in training and development in the retail field and in building professional competencies and skills related to retail and sales.

The MoU aims to establish a framework for cooperation to design and implement specialized training programs that boost the readiness of national cadres and qualify them according to the highest professional standards, with a focus on developing skills in sales, customer experience, and store management to meet labor market requirement and the needs of the growing fashion sector.

Fashion Commission chief executive Burak Cakmak said that developing human capital is a fundamental pillar for the long-term growth of the Kingdom’s fashion sector.

The partnership reflects the commitment to strengthening the capabilities that form the foundation of a competitive and sustainable industry through investment in specialized skills within retail and customer experience, enabling brands to grow and supporting the sector’s confident evolution, he added.

Saudi Retail Academy chief executive Hend Al-Dhaban stressed that the partnership embodies a shared vision to empower national talent and elevate professionalism in the retail sector.

The agreement will help channel training expertise to meet the specialized needs of the fashion sector and equip young men and women with the practical skills required to succeed in the labor market, thereby boosting service quality and supporting localization targets and economic growth, she explained.

This cooperation is part of the Fashion Commission’s ongoing efforts to develop the fashion value chain through building strategic partnerships with specialized training and education entities, expanding professional opportunities for national talent, and linking education and training outputs with labor-market needs.

Through their partnership, the commission and the academy will help in building an integrated ecosystem that connects education, vocational qualification, and employment, bolstering the competitiveness of the fashion and retail sectors and supporting the objectives of Saudi Vision 2030 in empowering national cadres, localizing jobs, and improving quality of life.


Saudi 100 Brands Debuts Landmark Fashion Presentation at Saudi Cup 2026

The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA
The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA
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Saudi 100 Brands Debuts Landmark Fashion Presentation at Saudi Cup 2026

The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA
The experience introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem - SPA

The Fashion Commission launched its Saudi 100 Brands showcase at the Saudi Cup 2026, marking a historic milestone for the world-renowned equestrian event at King Abdulaziz Racecourse in Riyadh.
The collections celebrate Saudi heritage by blending traditional and contemporary design. Jewelry and accessory brands also exhibited throughout, providing Saudi designers with a platform to reach a broader global audience. These showcases emphasize the fusion of heritage and modern design, offering a new perspective on the Kingdom's creative identity.
The Saudi 100 Brands program, a flagship initiative of the Fashion Commission, supports emerging designers by providing tools, expertise, and platforms to grow their global presence. This collaboration with the Saudi Cup underscores the importance of celebrating cultural heritage while advancing design innovation.

Each piece in the exhibition incorporates heritage motifs, textiles, and storytelling, reimagined through innovative design to appeal to modern and international audiences.

The exhibition aims to celebrate national identity, highlight local creative talent, and present the evolving direction of Saudi fashion, SPA reported.

Visitors explored the intersection of craftsmanship and cultural expression, discovering how designers honor tradition while advancing fashion design.

The experience also introduced global audiences to Saudi Arabia’s dynamic and growing fashion ecosystem.

This participation reflects the Fashion Commission’s vision to develop a thriving fashion sector rooted in cultural heritage and global ambition. By combining cultural narratives with innovative design, the commission enables Saudi fashion to contribute to global creative industries, nurture talent, and position Saudi brands for sustained success.