Saudi Arabia’s Fashion Industry Valued at $24 Billion in Q1 2024

Visitors are seen at an exhibition organized by the Saudi Fashion Commission in Riyadh in March. (SPA)
Visitors are seen at an exhibition organized by the Saudi Fashion Commission in Riyadh in March. (SPA)
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Saudi Arabia’s Fashion Industry Valued at $24 Billion in Q1 2024

Visitors are seen at an exhibition organized by the Saudi Fashion Commission in Riyadh in March. (SPA)
Visitors are seen at an exhibition organized by the Saudi Fashion Commission in Riyadh in March. (SPA)

The total value of the fashion industry in Saudi Arabia reached SAR 92.3 billion ($24.6 billion) during the first quarter of 2024, with local fashion accounting for SAR 46.9 billion ($12.5 billion), according to a report by the General Authority for Small and Medium Enterprises (Monsha’at).

The value of spending on imported brands amounted to SAR 27.4 billion ($7.3 billion), increasing the expected cumulative growth of the fashion sector by 48 percent between 2021 and 2025.

In its report for the first quarter of 2024, Monsha’at highlighted the importance of the fashion sector in the Kingdom and the great investment opportunities available to entrepreneurs.

In his opening letter of the report, CEO of the Fashion Commission Burak Cakmak said the future of fashion in Saudi Arabia will witness further progress and prosperity thanks to the Kingdom’s designers and the visions of its entrepreneurs that will leave an impact on the global fashion scene.

The report featured an interview with Saud Al-Sabhan, Deputy Governor for Entrepreneurship at Monsha’at, who emphasized the Authority’s role in supporting entrepreneurs and owners of SMEs through various programs and initiatives.

CEO and Founder of MAGNiTT Philip Bahoshy said the Kingdom continued to excel in the volume of venture capital investments at the beginning of 2024, with investments worth a total of SAR 900 million ($240 million).

He added that Saudi Arabia has the largest share of the volume of venture capital investments in the Middle East and North Africa region, at 65 percent.

The report reviewed success stories of male and female entrepreneurs in the field, including Princess Deemah bint Mansour bin Saud al-Saud, the founder of Personage, designer Mohammed Khoja, co-founder of Hindamme, and others.



Versace’s Milan Show Aims for ‘Optimism and Joy’ with Colorful Prints

 A model wears a creation as part of the Versace Spring Summer 2025 collection, that was presented in Milan, Italy, Friday, Sept. 20, 2024. (AP)
A model wears a creation as part of the Versace Spring Summer 2025 collection, that was presented in Milan, Italy, Friday, Sept. 20, 2024. (AP)
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Versace’s Milan Show Aims for ‘Optimism and Joy’ with Colorful Prints

 A model wears a creation as part of the Versace Spring Summer 2025 collection, that was presented in Milan, Italy, Friday, Sept. 20, 2024. (AP)
A model wears a creation as part of the Versace Spring Summer 2025 collection, that was presented in Milan, Italy, Friday, Sept. 20, 2024. (AP)

Presenting a playful and colorful collection of mismatched prints, Italian designer Donatella Versace said she had set out to bring "optimism and joy" to the catwalk with her show at Milan Fashion Week.

Friday evening's Versace show, held at the medieval Castello Sforzesco, kicked off with models wearing clashing prints: zigzag tops and floral skirts, an aesthetic that dominated the spring/summer 2025 line for both womenswear and menswear.

The mixed prints featured on silky dresses and skirts, shirts and knitwear which came in brown, blue, lilac and yellow, with hints of the Versace Medusa head print on some designs.

Outfits nodded to 1990s' styles, with shirts sticking out from under short, unbuttoned cardigans, and there was also a selection of tailored suits and trousers in lemon.

"When there is so much darkness in the world - with this collection, I wanted to bring color, light, optimism and joy - we have never needed it more," Versace, the design head at the Italian fashion house, said in a statement.

Some pieces were cut in shimmering gold - a corset, skirt and strapless dress.

Models also wore colorful tights as well as slinky heels or platforms in bold hues, while menswear models wore suits with trainers or socks and sandals.

Milan Fashion Week runs until Monday.