Mulberry Majority Shareholder Rejects Selling to Frasers

Signage is seen on the Mulberry store in Manhattan, New York City, US, November 24, 2021. (Reuters)
Signage is seen on the Mulberry store in Manhattan, New York City, US, November 24, 2021. (Reuters)
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Mulberry Majority Shareholder Rejects Selling to Frasers

Signage is seen on the Mulberry store in Manhattan, New York City, US, November 24, 2021. (Reuters)
Signage is seen on the Mulberry store in Manhattan, New York City, US, November 24, 2021. (Reuters)

The majority shareholder in luxury brand Mulberry on Sunday said it had no interest in selling any of its stake to sportswear and apparel retailer Frasers Group, in a statement designed to end Frasers' takeover attempt.

On Friday Frasers, Mulberry's second-largest shareholder, increased its bid after the brand, known for its handbags and belts, rejected an initial offer of 83 million pounds ($108 million) saying it undervalued the company.

In a response issued on Sunday, Challice, Mulberry's Singaporean backer which holds a 56% stake, said: "Challice believes that it is an inopportune time for Mulberry to be sold and particularly regrets the distraction that the possible offer is bringing to the company and its management team at this time.

"Challice has no interest in either selling its Mulberry shares to Frasers or providing Frasers with any irrevocable or other undertaking with regards the possible offer."

Under UK takeover rules, Frasers has until Oct. 28 to make a firm offer for Mulberry or walk away.

"Challice hopes that by making its position clear, Frasers will be encouraged to announce that it does not intend to make an offer for Mulberry," the Challice statement said.



PUMA Opens New Creative Hub to Foster Excellence in Design

Studio48 is part of the company’s strategy to create sustainable growth by elevating the brand. AP
Studio48 is part of the company’s strategy to create sustainable growth by elevating the brand. AP
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PUMA Opens New Creative Hub to Foster Excellence in Design

Studio48 is part of the company’s strategy to create sustainable growth by elevating the brand. AP
Studio48 is part of the company’s strategy to create sustainable growth by elevating the brand. AP

Sports company PUMA has opened Studio48, a new creative hub at its headquarters in Herzogenaurach, Germany, where its designers and creatives can come together to freely develop new ideas and create concepts for new performance and Sportstyle products as well as campaigns.

Studio48 is part of the company’s strategy to create sustainable growth by elevating the brand.

“With the new Studio48 we are creating a significant tool to enhance the excellence of our designs and elevate the brand,” said PUMA’s Vice President Creative Direction & Innovation Heiko Desens. “While many of our products are created digitally, Studio48 will be a space for a different kind of creativity, where our designers from different departments can brainstorm together, exchange best practices, experience new materials and touch and feel the products they want to make.”

While Studio48 can be used by the company’s designers and creatives all year round, the space will also play an important part when hosting external partners or bringing PUMA’s global design community together for workshops and events.

As part of the opening event in December, PUMA hosted a workshop at Studio48 by US-based upcycler Nicole McLaughlin, who shared her vision on circularity. The event was joined by PUMA designers across all product categories from several of the company’s worldwide locations.