Zalando Sales and Profit Margin Rise on Stronger Demand

Zalando packaging from an online delivery is seen discarded in a cardboard box in Galway, Ireland, August 27, 2020. Picture taken August 27, 2020. (Reuters)
Zalando packaging from an online delivery is seen discarded in a cardboard box in Galway, Ireland, August 27, 2020. Picture taken August 27, 2020. (Reuters)
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Zalando Sales and Profit Margin Rise on Stronger Demand

Zalando packaging from an online delivery is seen discarded in a cardboard box in Galway, Ireland, August 27, 2020. Picture taken August 27, 2020. (Reuters)
Zalando packaging from an online delivery is seen discarded in a cardboard box in Galway, Ireland, August 27, 2020. Picture taken August 27, 2020. (Reuters)

German online fashion retailer Zalando on Tuesday reported a higher profit margin for the third quarter thanks to stronger consumer demand, as it focuses on pricier brands to fend off fierce competition in the mass market.

Zalando has also been scaling up its logistics business, through which it sells its platform and network to other retailers and brands, as it pursues new growth drivers.

Quarterly revenue from its online fashion platform rose 4.3% to 2.2 billion euros ($2.4 billion), and revenue from its logistics business, which added British retailer ASOS as a customer, grew 11% on the year to 239.7 million euros.

Zalando's operating profit margin increased by 2.9 percentage points to 3.9%, and the average order value on its platform was 61.1 euros ($66.50) in the third quarter, up from 58.8 euros a year ago.

Bryan Garnier analyst Clement Genelot said Zalando benefited from a rainy September in Europe that helped boost sales of autumn/winter garments across the sector.

"Zalando will have to prove its ability to continue to accelerate growth, beyond temporary weather-related tailwinds, in the coming quarters to please investors," he said.

Zalando confirmed its growth and profit outlook for the year, which it hiked in early October. It expects gross merchandise volume - a key revenue metric for the total value of all goods sold on the platform - to grow between 3% and 5% this year, and revenue to increase between 2% and 4%.

Zalando's shares were up 2.8% in pre-market trading. The stock, up 30% since Jan. 1, has had a bumpy few years, surging during the pandemic when online shopping boomed and falling rapidly after COVID restrictions eased.



E-retailer Zalando to Buy About You for $1.2 Bln

FILED - 03 March 2021, Berlin: The logo of online retailer Zalando is pictured on the Zalando Campus at Mercedes-Platz in Berlin. Photo: Jens Kalaene/ZB/dpa
FILED - 03 March 2021, Berlin: The logo of online retailer Zalando is pictured on the Zalando Campus at Mercedes-Platz in Berlin. Photo: Jens Kalaene/ZB/dpa
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E-retailer Zalando to Buy About You for $1.2 Bln

FILED - 03 March 2021, Berlin: The logo of online retailer Zalando is pictured on the Zalando Campus at Mercedes-Platz in Berlin. Photo: Jens Kalaene/ZB/dpa
FILED - 03 March 2021, Berlin: The logo of online retailer Zalando is pictured on the Zalando Campus at Mercedes-Platz in Berlin. Photo: Jens Kalaene/ZB/dpa

German online retailer Zalando said on Wednesday it had struck a deal to buy rival fashion group About You for 1.1 billion euros ($1.2 billion), as part of plans to create a pan-European e-commerce platform.
The cash offer corresponds to 6.50 euros per share, a 107% premium to About You's three-month average stock price. About You's shares closed at 3.90 euros on Tuesday, Reuters reported.
Zalando's shares were down 8% at 0805 GMT, headed for their biggest daily percentage fall in two years, following news of the deal.
The proposed takeover comes as the rapid growth of low-priced fast-fashion retailer Shein has put pressure on online players across Europe that have struggled to compete on price.
"The planned two-brand strategy would significantly increase the group's presence in the pan-European markets," said About You's major shareholder, German retail group Otto.
The combined business of Zalando and About You aims to have an adjusted earnings before interest and taxes (EBIT) margin of between 10% and 13%, Zalando said in a statement.
Zalando said that Otto and an investment company controlled by Heartland A/S, as well as About You's board members, had decided to accept the offer.
Otto brought About You onto the stock exchange three and a half years ago at an issue price of 23 euros per share.