As Fast Fashion's Waste Pollutes Africa's Environment, Designers in Ghana are Finding a Solution

Attendees at a thrift and an upcycle show pose for a photograph in Accra, Ghana, Sunday, Oct. 27, 2024. (AP Photo/Misper Apawu)
Attendees at a thrift and an upcycle show pose for a photograph in Accra, Ghana, Sunday, Oct. 27, 2024. (AP Photo/Misper Apawu)
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As Fast Fashion's Waste Pollutes Africa's Environment, Designers in Ghana are Finding a Solution

Attendees at a thrift and an upcycle show pose for a photograph in Accra, Ghana, Sunday, Oct. 27, 2024. (AP Photo/Misper Apawu)
Attendees at a thrift and an upcycle show pose for a photograph in Accra, Ghana, Sunday, Oct. 27, 2024. (AP Photo/Misper Apawu)

In a sprawling secondhand clothing market in Ghana’s capital, early morning shoppers jostle as they search through piles of garments, eager to pluck a bargain or a designer find from the stalls selling used and low-quality apparel imported from the West.
At the other end of the street, an upcycled fashion and thrifting festival unfolds with glamour and glitz, The Associated Press reported. Models parade along a makeshift runway in outfits that designers created out of discarded materials from the Kantamanto market, ranging from floral blouses and denim jeans to leather bags, caps and socks.
The festival is called Obroni Wawu October, using a phrase that in the local Akan language means “dead white man’s clothes.” Organizers see the event as a small way to disrupt a destructive cycle that has made Western overconsumption into an environmental problem in Africa, where some of the worn-out clothes end up in waterways and garbage dumps.
“Instead of allowing (textile waste) to choke our gutters or beaches or landfills, I decided to use it to create something ... for us to use again,” said Richard Asante Palmer, one of the designers at the annual festival organized by the Or Foundation, a nonprofit that works at the intersection of environmental justice and fashion development.
Ghana is one of Africa's leading importers of used clothing. It also ships some of what it gets from the United Kingdom, Canada, China and elsewhere to other West African nations, the United States and the UK, according to the Ghana Used Clothing Dealers Association.
Some of the imported clothes arrive in such poor shape, however, that vendors dispose of them to make room for the next shipments. On average, 40% of the millions of garments exported weekly to Ghana end up as waste, according to Neesha-Ann Longdon, the business manager for the Or Foundation’s executive director.
The clothing dealers association, in a report published earlier this year on the socioeconomic and environmental impact of the nation’s secondhand clothing trade, cited a much lower estimate, saying only 5% of the items that reach Ghana in bulk are thrown out because they cannot be sold or reused.
In many African countries, citizens typically buy preowned clothes — as well as used cars, phones and other necessities — because they cost less than new ones. Secondhand shopping also gives them a chance to score designer goods that most people in the region can only dream of.
But neither Ghana's fast-growing population of 34 million people nor its overtaxed infrastructure is equipped to absorb the amount of cast-off attire entering the country. Mounds of textile waste litter beaches across the capital, Accra, and the lagoon which serves as the main outlet through which the city’s major drainage channels empty into the Gulf of Guinea.
“Fast fashion has taken over as the dominant mode of production, which is characterized here as higher volumes of lower-quality goods,” Longdon said.
Jonathan Abbey, a fisherman in the area, said his nets often capture textile waste from the sea. Unsold used clothes “aren’t even burned but are thrown into the Korle Lagoon, which then goes into the sea,” Abbey said.
The ease of online shopping has sped up this waste cycle, according to Andrew Brooks, a King’s College London researcher and the author of “Clothing Poverty: The Hidden World of Fast Fashion and Second-hand Clothes.”
In countries like the UK, unwanted purchases often end up as charity donations, but clothes are sometimes stolen from street donation bins and exported to places where the consumer demand is perceived to be higher, Brooks said. Authorities rarely investigate such theft because the clothes are "seen as low-value items,” he said.
Donors, meanwhile, think their castoffs are “going to be recycled rather than reused, or given away rather than sold, or sold in the UK rather than exported overseas,” Brooks said.
The volume of secondhand clothing sent to Africa has led to complaints of the continent being used as a dumping ground. In 2018, Rwanda raised tariffs on such imports in defiance of US pressure, citing concerns the West's refuse undermined efforts to strengthen the domestic textile industry. Last year, Ugandan President Yoweri Museveni said he would ban imports of clothing “from dead people.”
Trade restrictions might not go far in either reducing textile pollution or encouraging clothing production in Africa, where profits are low and incentives for designers are few, experts say.
In the absence of adequate measures to stop the pollution, organizations like the Or Foundation are trying to make a difference by rallying young people and fashion creators to find a good use for scrapped materials.
Ghana's beaches had hardly any discarded clothes on them before the country's waste management problems worsened in recent years, foundation co-founder Allison Bartella said.
“Fast forward to today, 2024, there are mountains of textile waste on the beaches,” she said.



Valentino Mixes 80s and Baroque Splendor on Rome Return

Models present creations from Valentino's Fall/Winter 2026/2027 collection at Palazzo Barberini, in Rome, Italy, March 12, 2026. REUTERS/Yara Nardi
Models present creations from Valentino's Fall/Winter 2026/2027 collection at Palazzo Barberini, in Rome, Italy, March 12, 2026. REUTERS/Yara Nardi
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Valentino Mixes 80s and Baroque Splendor on Rome Return

Models present creations from Valentino's Fall/Winter 2026/2027 collection at Palazzo Barberini, in Rome, Italy, March 12, 2026. REUTERS/Yara Nardi
Models present creations from Valentino's Fall/Winter 2026/2027 collection at Palazzo Barberini, in Rome, Italy, March 12, 2026. REUTERS/Yara Nardi

Italian fashion house Valentino returned to its roots Thursday with a 1980s-inspired catwalk show in one of Rome's most spectacular venues, two months after the death of founder Valentino Garavani.

Around 700 people including Hollywood star Gwyneth Paltrow were invited to the show held in the galleries of the Palazzo Barberini, a Baroque palace now home to masterpieces by Caravaggio, Raphael and many others.

Valentino, known for dressing some of the world's most glamorous women, normally shows in Paris, despite having been established in the Italian capital in 1960.

But creative director Alessandro Michele chose to return to the Eternal City for his fall/winter 2026-27 collection, the first for ready-to-wear since the founder's death aged 93 on January 19.

Under Pietro da Cortona's spectacular ceiling fresco, "The Triumph of Divine Providence", male and female models walked out onto fake grass in outfits heavily inspired by the 1980s.

There were strong shoulders, cinched waists and mini-skirts, accessorised with glittering oversized jewellery, including giant pearls and chunky pendants.

Michele, who took over in 2024, said that during the late 1980s and 1990s "Valentino was still working like crazy and making, from his hands, beauty".

It was a time of "positivity" and "empowerment", when women in particular were becoming more in control of their bodies, he told reporters backstage.

Working with pleats and draping the fabrics around their bodies, Valentino "was building the idea of a goddess... putting women in the centre of the world".

The final dress of Michele's collection Thursday, a longsleeved gown with a deep cut at the back, was a showstopper in the house's signature red.
"Red is very difficult to manage," Michele admitted, but said it was crucial to the brand.

- Perfect world -

The models reached the galleries via Francesco Borromini's helical staircase, one of two in the palazzo, the other a square design by Gian Lorenzo Bernini.

Commissioned at the same time, they reflect the palazzo's ability to have "divergent forces cohabit without neutralizing one another", Michele said in the show notes.

Along the same vein, the collection -- entitled "Interferenze" (interferences) -- demonstrated contrasts between "code and deviation, lightness and gravity", he wrote.

Valentino, who dressed A-listers from Jackie Kennedy and Elizabeth Taylor to Princess Diana and Julia Roberts, became synonymous with glamour and beauty.

Speaking to reporters, Michele said the designer made things that were "perfect", but "we no longer live in that perfect world".

"I do it my way, because I am the interference myself," he said.

- Very important clients –

The invite-only, black-tie show was a lavish affair, with many guests invited to a dinner afterwards, and brought to the venues in official cars.

It was broadcast live on Valentino's social media channels and on big screens around Rome, Milan and Naples -- but it was those inside the room who the house wanted to wow.

Of the estimated 700 guests invited, 200 were journalists and VIPs, with the rest VIC -- very important clients, according to a Valentino insider.

Like other fashion houses, Valentino has been buffeted by the myriad of challenges facing the wider luxury industry, from slowing demand to inflation and geopolitical uncertainty.

Michele helped transform Gucci during his seven years there, and Valentino is hoping he will do the same for them.

The label is 70 percent owned by Qatar investment fund Mayhoola, while French luxury group Kering has a 30 percent stake.


South Sudan Models Dominate Global Catwalks but Visas a Problem

Professional models from the Juba-based modelling agency Jubalicious practice their catwalking during a modelling training session at a hotel in Juba on February 19, 2026.  (Photo by Luis TATO / AFP)
Professional models from the Juba-based modelling agency Jubalicious practice their catwalking during a modelling training session at a hotel in Juba on February 19, 2026. (Photo by Luis TATO / AFP)
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South Sudan Models Dominate Global Catwalks but Visas a Problem

Professional models from the Juba-based modelling agency Jubalicious practice their catwalking during a modelling training session at a hotel in Juba on February 19, 2026.  (Photo by Luis TATO / AFP)
Professional models from the Juba-based modelling agency Jubalicious practice their catwalking during a modelling training session at a hotel in Juba on February 19, 2026. (Photo by Luis TATO / AFP)

Heels click on cracked paving stones as fantastically long-limbed men and women practice moves they hope will whisk them away from South Sudan, one of the fashion world's favorite scouting locations.

Many hope to follow in the footsteps of their compatriot Awar Odhiang, who went from a refugee camp in Ethiopia to closing Chanel's Paris Fashion Week show last year.

South Sudan has been mired in conflict, poverty and corruption since its independence in 2011, but the success of its models has been a ray of positivity.

No less than nine of the top 50 models currently listed on Models.com are originally from the east African country.

"Paris, Milan, London -- the fashion industry is dominated by South Sudanese boys and girls at the moment," said Doris Sukeji, founder of the Jubalicious modelling agency in the capital Juba.

"Mostly it's the skin color. That is how most of the South Sudanese get signed. They are looking for very dark models," she said.

One of the first to blaze a trail was Alek Wek, scouted in London in the 1990s after her family fled an earlier war.

It was an image of Wek on her mother's Facebook feed that inspired Yar Agou, 19, now signed with Jubalicious.

"Damn! I saw her and I thought that is me one day if God is there. I want to make it like her," she told AFP in Juba.

All skinny-long limbs and charming attitude, Agou has what it takes for the runway, but politics is standing in the way of her dream.

She was supposed to be working at the recent Milan Fashion Week, but her visa was rejected at the last minute. For now, she is working as a cleaner, hoping there will be more opportunities.

- 'Heartbroken' –

Successful models can earn tens of thousands of dollars in a season, a life-changing amount in South Sudan where 92 percent live under the poverty line.

But Sukeji said seven men and women had been rejected for visas in recent months despite having work sponsors, as the climate against immigrants hardens in the West.

"You get heartbroken," she said.

Bichar Hoah, 24, raised by a single mother in Kakuma refugee camp in neighboring Kenya, was recently rejected for a European visa.

"There are some people who discourage us by saying that we tried and failed... (but) I want to represent South Sudan as a model," he said, hoping to change the narrative around his country.

- 'A chance' –

But even those who make it abroad face immense challenges in an industry known for relentless turnover.

Clients constantly want "new faces," Sukeji said.

There are added challenges in a conservative country like South Sudan.

As well as physical requirements -- tall but not above 5 foot 11 (1 meter 80) for women -- Sukeji must also contend with families who view modelling as a cover for prostitution.

"I always ask them to give the boy or the girl a chance," she said.

She brings them in for free training, which can take up to three months, taking a 10-percent cut if they get work.

Her trainer, drilling the models with the precision of a military sergeant when AFP visited, said many were like "newborn babies" when they started.

But as the young models gathered on a Juba rooftop to practice their struts, there was hope for a future beyond South Sudan's poverty and ever-present threat of war.

"One day, really, South Sudan will change," said Agou.

All hope they can emulate the likes of Anyier Anei, who landed international modelling gigs and recently starred in French film "Coutures".

"Failure is less frightening than having dreams you never try to achieve," Anei told Harper's Bazaar recently. "Even with fear, you have to take that risk."


Zalando Says AI Drives Productivity and Expects Higher Profit, Shares Jump

FILED - 22 October 2013, Thuringia, Erfurt: A general view of the logistics center of online retailer Zalando in Erfurt. Photo: Marc Tirl/dpa-Zentralbild/dpa
FILED - 22 October 2013, Thuringia, Erfurt: A general view of the logistics center of online retailer Zalando in Erfurt. Photo: Marc Tirl/dpa-Zentralbild/dpa
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Zalando Says AI Drives Productivity and Expects Higher Profit, Shares Jump

FILED - 22 October 2013, Thuringia, Erfurt: A general view of the logistics center of online retailer Zalando in Erfurt. Photo: Marc Tirl/dpa-Zentralbild/dpa
FILED - 22 October 2013, Thuringia, Erfurt: A general view of the logistics center of online retailer Zalando in Erfurt. Photo: Marc Tirl/dpa-Zentralbild/dpa

European online fashion retailer Zalando said on Thursday its use of artificial intelligence was making its business more efficient and productive, as it forecast full-year adjusted operating profit to grow in 2026 and launched an up to 300-million-euro ($346 million) share buyback.

Zalando shares jumped 7% in early trading as investors welcomed the positive outlook, providing some succour to the stock that had tumbled sharply from peaks in 2021 when the pandemic boosted online shopping.

Zalando ⁠said AI-generated product ⁠images were saving money and time on ad creation and enabling it to publish 70% more content, while an AI virtual try-on was also helping shoppers pick their correct size, reducing size-related returns - a major headache for online shopping platforms.

Analysts said concerns had been growing over the risk to Zalando from AI, with some worried consumers could use large-language models like ⁠ChatGPT to research products and shop online, bypassing the company's platform.

The Berlin-based company, which sells clothes, shoes and accessories from thousands of brands including Nike, Hugo Boss, and Coach, expects adjusted earnings before interest and taxes (EBIT) of 660 million to 740 million euros in 2026, compared with 591 million euros in 2025.

"We are providing our customers and partners with experiences and services that seemed impossible just a few years ago while making our own operations more efficient," Robert Gentz, co-CEO of Zalando, said in a statement.

Zalando, whose business-to-business arm sells services to other retailers and ⁠brands, also announced ⁠its software unit Scayle signed a deal with Levi's to run its worldwide ecommerce, which JP Morgan analysts said investors would welcome given the brand's status and size.

The company expects gross merchandise volume growth of 12% to 17% in 2026, after GMV - a key revenue metric measuring the value of all goods sold - grew 14.7% to 17.56 billion euros in 2025.

Zalando's active customer numbers increased to 62 million in 2025 from 51.8 million in 2024, while the average order value was 62.8 euros, up from 61 euros a year earlier.

The company said it would repurchase up to 20 million shares with a total price of up to 300 million euros.