Adidas Reports Fourth-Quarter Sales and Profitability Gains

An Adidas shoe is seen in a store at the Woodbury Common Premium Outlets in Central Valley, New York, US, February 15, 2022. (Reuters)
An Adidas shoe is seen in a store at the Woodbury Common Premium Outlets in Central Valley, New York, US, February 15, 2022. (Reuters)
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Adidas Reports Fourth-Quarter Sales and Profitability Gains

An Adidas shoe is seen in a store at the Woodbury Common Premium Outlets in Central Valley, New York, US, February 15, 2022. (Reuters)
An Adidas shoe is seen in a store at the Woodbury Common Premium Outlets in Central Valley, New York, US, February 15, 2022. (Reuters)

Adidas reported what it said were better than expected preliminary fourth-quarter results on Tuesday, with strong sales and profitability for the important holiday shopping period.

The German sports equipment and apparel company said revenue was up 19% year on year in currency neutral terms while its gross margin increased by 5.2 percentage points to 49.8%.

Adidas reported sales of 5.956 billion euros ($6.2 billion) for the quarter, up from 4.812 billion a year ago.

For the full year, Adidas said revenue was up 12% in currency-neutral terms, hitting 23.683 billion euros ($24.7 billion). Profitability improved with the gross margin rising by 3.3 percentage points to 50.8%.



Giorgio Armani Shines at Milan Fashion Week with Shimmering Menswear Collection

 A model walks the runway during the Giorgio Armani collection show at Milan's Fashion Week Men's Fall / Winter 2025-2026 in Milan, Italy, on January 20, 2025. (AFP)
A model walks the runway during the Giorgio Armani collection show at Milan's Fashion Week Men's Fall / Winter 2025-2026 in Milan, Italy, on January 20, 2025. (AFP)
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Giorgio Armani Shines at Milan Fashion Week with Shimmering Menswear Collection

 A model walks the runway during the Giorgio Armani collection show at Milan's Fashion Week Men's Fall / Winter 2025-2026 in Milan, Italy, on January 20, 2025. (AFP)
A model walks the runway during the Giorgio Armani collection show at Milan's Fashion Week Men's Fall / Winter 2025-2026 in Milan, Italy, on January 20, 2025. (AFP)

Giorgio Armani’s menswear collection previewing Monday on the final day of Milan Fashion Week was all about catching the light, which the 90-year-old designer achieved with shimmering textiles and a smattering of crystals.

Armani closed four days of menswear previews for Fall-Winter 2025-26 at his historic headquarters on Via Borgonuovo, freeing the fashion crowd to head to Paris for the next round.

Fans gathered behind barricades to snap photos of VIPs including Adrien Brodie, Joe Alwyn, Rocco Ritchie and Darren Star, arriving for the show under a light drizzle.

The Silhouette Armani set the runway show deep inside the headquarters to a rhythmic almost club beat. Brimmed hats gave structure to the soft silhouette of wintery velvet and corduroy complemented by shimmering textiles that grabbed the light.

Trousers were pleated, gathering slightly at the ankle, creating movement and allowing an easy tuck into laced boots. Jackets layered over zipped vests. Scarfs substituted for ties, sometimes big knits that converted to hoods. Faux fur collars, a trend in Milan this season, were used sparingly on outerwear.

Light and color Jewel tones of ruby, emerald and sapphire brightened a neutral palette. Delicate crystal pins decorated evening wear lapels.

A handful of women’s looks emphasized the versatility of the menswear silhouette. The show closed with couples dressed for a festive evening, glistening with sequins and crystals for him and for her.

Armani took a final bow wearing a blue velvet jacket, underlining his hallmark of comfort and elegance.

Trend watch: Brimmed hats. Textiles that shimmer. Unstructured bags. Sporty zip vests for suits. Scarves with built in turtlenecks.